Mediabarn, Inc.’s Post

If you hire a social media manager expecting them to do market research and come up with brilliant content ideas, guess what? You're not hiring a social media manager; you're hiring a strategist, content creator, and creative director. And that's why social media management is no longer a role that’s an afterthought. Times have changed and it's time to understand that hiring a social media marketer is essential & you need to budget accordingly for their expertise. 🤗

Social media manager ≠ designer, copywriter, and strategist rolled into one! 🔹 ”Bas copy hi toh likhna hai" – ChatGPT se likh lenge? Content creation is more than just generating words; it’s about *connecting* with the audience. 🔹 AI-generated designs? 🤖 What AI does and what designers bring to the table are worlds apart. 🔹In my experience, many expect a social media manager to wear all hats – strategy, content, design. But these are distinct roles, each with its own value. #KnowTheDifference #SocialMediaManager #NotADesigner #CreativityMatters

The evolution of 'social media manager' mirrors the digital landscape itself, complex, multifaceted, and constantly shifting. It's no longer just about posting; it's about interpreting data, predicting trends, and crafting narratives that resonate across diverse platforms. Perhaps it's time we rebrand this role to 'Digital Ecosystem Architect' to truly reflect its scope and impact. Companies that recognize this shift and invest accordingly will find themselves with a competitive edge in the attention economy. The question is: are businesses ready to elevate social media from a line item to a cornerstone of their strategy?

Brilliant perspective. Always take into account the mechanics of the job role and not just a well thought out title.

Social media management isn't just posting — it's strategy, creativity, and content creation. If you're hiring a social media marketer, you're investing in someone who wears multiple hats to elevate your brand.

Dear HIRING MANAGERS! "Never confuse hiring for these, as they are two different positions." Hiring a social media marketer is ideal if your primary focus is building a strong presence and engaging with audiences on social media platforms. On the other hand, a digital marketer is suitable for a broader strategy encompassing multiple digital channels to drive traffic, leads, and sales. Depending on your business needs, you might require one or both roles to achieve your marketing objectives. How many of you are both? #Linkedin #socialmediamanager #digitalmarketer #growth #professions

This couldn’t be more accurate! I’ve noticed that many companies/ individuals Blur the lines between a #socialmediamarketer, a #strategist, and a #contentwriter. These are completely different roles, each with its #expertise and #focus. Yet, they often get lumped together under "#socialmediamanagement." It's important to understand that while they all contribute to the bigger picture, each plays a #unique and essential part in the #success of any #digitalstrategy. Let's stop confusing these roles and start appreciating the #value each one brings! What's your point of view?

Hear 👂 hear l What I like to explain to my clients before they hire me: my role as a marketing strategist is to come up with a plan and give the plan to the social media manager (and other managers that execute) to source content accordingly. Unfortunately some companies think they’re being smart and they’re saving money by hiring a SMM expecting them to do my job, but they do the opposite: waste money, exhaust resources and then blaim those same resources for their own failures. 🥹 Please don’t go cheap when it comes to marketing: a strategy and plan always comes before the execution and it’s paramount that you allogate your budget for that 🙌

Companies must start acknowledging the last sentence as well.

#WeareHiring! Are you a social media maestro with a flair for crafting viral content and a knack for navigating algorithms like a pro? 🌟We're on the hunt for a Social Media Executive who can turn clicks into connections and hashtags into headlines. If your idea of a good time includes analyzing trends, sparking conversations, and making brands shine online, we want to hear from you! Ready to unleash your creativity and lead our social media strategy to new heights? Apply now and let’s make some digital magic together! 💫✨ #Hiring #SocialMedia #JoinOurTeam