The Blume team launched our first suncare innovation 2 weeks ago.. and I can't believe the results. We launched exclusively at Sephora and Blume.com & in just two weeks, we are already 95% sold out! 👏 (Thankfully we placed a chase PO right after the first production run.) I'm very proud of the uniqueness of our formula. Sunburst is a Mineral SPF 50 that blends in sheer and fades dark spots while protecting skin from UVA / UVB rays. Our SPF is specially formulated for acne prone skin and has soothing ingredients like Allantoin & Bisabolol, while hydrating skin and providing a perfect base for make up. We worked on this SPF formula for 3+ years and launching an SPF in Canada is a WILD ride. So so proud of our small but mighty team & so grateful for our community that continues to show up for Blume! 🌟 A huge thank you to our Sephora team for believing in Blume and supporting our indie brand. If you have questions about SPF or Sunburst, please drop them in the comments. Whether you're curious about ingredients, skin type suitability, or anything else, I'd be happy to help!
You Glow girl ✨