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Helping nonprofits and businesses worldwide maximize their impact through marketing & communications and capacity-building.

Animals in the wild, such as lions and elephants, inherently understand the power of community. Lions rely on their prides not only to hunt and secure food but, most importantly, to protect their vulnerable cubs from the countless unforgiving threats in the wilderness. Similarly, the larger an elephant's family, the better protection it offers its calves. Even the most ferocious lion prides of the Kalahari wouldn’t dare attack a calf guarded by a full herd of elephants or buffaloes. This communal approach to child upbringing is universal across the animal kingdom, humans included. Historically, human beings have always depended on the strength and support of their larger community to raise their offspring. Even when adversity struck and a child lost their parents, the community stepped in, proving that while a mother's love is unmatched, the collective love of a community is formidable. However, in recent times, humans have drifted from this innate communal instinct. We raise our children secluded behind perimeter walls, often introducing them to the bigger world mainly through digital screens and social media. One could argue this is due to safety concerns in our modern societies, which is largely true. To ensure holistic development of our children, we must reconnect with our innate sense of community. This includes building environments where our children can flourish, shielded by the collective strength of a united society. Like the lion in its pride and the elephant in its herd, we thrive best when surrounded by supportive friends. #MineLetters

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