La cerveza mas fina. To truly embrace the fine life, you must learn to let go. Only then will you find that even if you leave the beach. It never leaves you. Then they need to salida mas fina.
Directing a green screen scenes comes with its unique set of challenges, especially when working for a high-profile client. One of the biggest hurdles is ensuring that the actors can convincingly interact with an environment that doesn't physically exist. It requires clear communication and imagination from both the director and the talent.
Lighting is another critical challenge—balancing it to avoid spill while maintaining consistency for post-production is essential. Additionally, framing and camera movements must be meticulously planned, as any deviation can cause issues in compositing later.
Finally, the post-production process can be intense, with every decision on set impacting the final visual quality. Despite these challenges, the payoff is always worth it when the virtual world seamlessly integrates with the real, bringing the client’s vision to life. #GreenScreen#Filmmaking#Challenges#CreativeDirection#fedfina#hareshpaniafilms
Another one I've worked on, mangos falling and bouncing! 🍊✨
This one was a quickie "back to basics"! #bouncingball
This project reminded me of the importance of mastering the basics. Just like the classic bouncing ball exercise, animating these mangos was a fantastic way to revisit the core principles of timing and weight. It’s always rewarding to go back to basics and see how foundational skills can bring a simple concept to life in a fun and dynamic way.
#Cinema4D#Animation3D#KeyframeAnimation
Once again, we’re excited to have taken part in Compal’s annual campaign for their 100% Fruit line. Our trusty bee is still figuring out how to get it open! Guess that’s the challenge with 100% natural fruit!
Client: Compal
Agency: VML Portugal
Consultants: Film Brokers
Creative Direction: Pedro Ferreira
Post-Production: Light Film
CG/VFX: Glimpse VFX
CG/VFX Supervisor: Rui Romano
CG Artists: Diana Barros, Jaime Cipriano, João Batista, Manuel Bello, Pedro Benjamim
// What Deep Human Collab Between Artists and Toolmakers Looks Like //
One thing that the visual AI hype bros never acknowledge is that artists in high stakes commercial settings like Hollywood movies /already/ have deep, rich relationships with digital toolmakers.
Below, I describe the research, development, and collaborations that were required to bring parts of Spider-Man: Across The Spider-Verse to theaters. It's a beautiful story of /technologists meeting artists where they are/ (trained in physical media) and getting them to places they want to be (through design tool customization and automation).
The story starts in Eastern Europe where PhDs (Šárka Sochorová and Ondřej Jamriška) studying under Daniel Sýkora of University of Prague spent years perfecting digital simulation of the ways the colors of physical paints mix.
It next segues over to another Eastern European country where digital painting tools company Escape Motions /licenses/ that innovation and does the engineering to incorporate it into its design tool, Rebelle, that specializes in watercolor simulation among many other unique types of simulation.
Next it segues to Hollywood, Vancouver, and elsewhere where a group of rebellious artists and technologists at animated movie studio Sony Pictures Imageworks did the multi-year work to prove audiences would accept and even celebrate a new expressive/stylized form for animated feature films. As the studio raised their ambitions and scale, they looked to the Eastern Europeans for tools that allowed artists to productively and naturally bridge 2D painting and 3D rendering and animation. Escape Motions developers (Miroslav Sedlák, Pavol Obuch, Anton Poživenec, Rastislav Vejo and Martin Surovče) delivered a custom version of Rebelle that could be integrated with Houdini into a productive workflow. Further, they delivered on the /reproducible/ pseudorandom results the studio required.
This is what collaboration between artists and digital toolmakers looks like in 2024 when the commercial stakes are high. It's what happens when toolmakers meet artists where they are, acknowledging that their artistry: a) is very often developed through thousands of hours developing styles using physical media and b) is gestural/visceral/embodied not linguistic.
For high-stakes commercial art/design, I'm betting on these toolmakers, on their deep /human-scale/ relationships, on the pride of artists developing true and enduring /expertise/, and on moving slow and fixing things.
#digitalart#designtools#visualeffects#expressivegraphics#computergraphics#animation#animationart#comicart#watercolorart#createdontscrape#collaborationaboveall#appliedresearchPeter BlaskovicMichal FapsoChristos ObretenovPav Grochola
When composing for film and other media, I frequently write distinct themes for each character. One of the most rewarding aspects of this process is the opportunity to adapt, rearrange, and reimagine these themes continuously throughout the film. This approach ensures that each theme dynamically reflects the scene's context while maintaining its core essence.
In this short video, I showcase the evolving theme of Arthur Watts (the main villain) in the second installment of the "Justice League x RWBY: Heroes & Huntsmen" movies.
Watch the transformation of the theme from subtle, ambient tones to a robust orchestral arrangement, illustrating his character development and the escalating intensity of the narrative.
Witness how music underscores and enhances the cinematic experience, contributing depth and emotion to Watts' journey.
#composer#animation#roosterteeth#warnerbrothers#filmscoring
The UK has always been ahead of the curve on stop motion. For some reason Europe has always had a home for the medium, first explored in Soviet Russia/Eastern Europe, whereas the US has always treated it as much more niche.
The piece below is a perfect example of playing to stop motions strengths, juxtaposing the textured characters and set pieces against the clean, colored Cyc's so prevalent on social media. The effect that is rendered is so engaging as your eye is drawn ever inward towards detail. The exact opposite of corporate friendly CG, that can often be so flat that your eyes glaze over without registering anything.
Attentions are short, so it up to the creatives to find new ways to hold folks attention, and I think this piece can really teach us Americans the value that stop motion adds to advertising.
Cheers to Joseph Wallace and Co. for such a great piece!
It’s been a huge privilege to work on some compositing for Joseph Wallace, one of the top UK stop motion directors on such a stunning project for The Sleeping Forecast, a BBC Sounds brand film.
I met Joseph 16 years ago in Turin, my hometown, and I’m glad we have finally had a chance to work together!
Joseph and Yoav, the creative director and producer, created simple but striking theatrical works that invite the viewer to use their imagination. This film has a diverse cast falling asleep whilst listening to the podcast in various locations.
It’s been also wonderful to meet the brilliant team of modelmakers and animators in Clapham Road, a building buzzing with animation history.
Director, Designer: Joseph Wallace
Creative Director, Producer: Yoav Segal
BBC Commissioners: Martha Ling, Frederick Botham
Puppets: Adeena Grubb, Lara Hosking
Puppet Assistance: Melanie Grubb
Models and props: Eve Bannister, Lara Hosking
Cinematographer: Malcolm Hadley GBCT
Animation: Steve Warne, Joseph Wallace
Rigging: Robin Jackson
Compositing: Federico Parodi
Sound Design and Mix: David Gritzman at Gramercy Park Studios
Grade: Ben Rogers at Gramercy Park Studios
Post-house producers: Richard Donaghue at Gramercy Park Studios
Shot at: Clapham Road Studios
Voiceover: Neil Nunes, Katy Leckie
Music: Solstralermusic
Thanks to: Katy Leckie, Daisy Garside, Ben Côte, George Warren, Max Halstead, Giulia Marcolini, Peter Jewkes, Wessen Jazrawi, Charlotte Dubery
#stopmotion#stopmo#animation#puppet#sleeping#miniature#models#josephwallace#relaxing#bbc#ad#advert#commercial#commission#thursday#creativity#art#film#watchthis#puppets#compositing
'In the realm of film production, the art of lighting goes beyond simple illumination; it serves as a crucial element in evoking specific emotions, establishing the atmosphere, and directing the audience's attention.
Whether it's the soft glow of a romantic moment or the stark contrast of a tense scene, each lighting choice plays a pivotal role in shaping the story.
Cinematographers meticulously craft lighting setups to ensure that every frame effectively communicates the desired narrative. Achieving mastery in lighting requires a delicate balance between technical expertise and artistic interpretation, resulting in a captivating visual journey.
#CinematicLighting#VisualStorytellingTechniques'
We’re excited to share the #thatchristmas WIP session will be taking place on 11 June at the Annecy International Animation Film Festival. Our Director Simon Otto, Writer Richard Curtis, Producer Nicole Hearon, and Production Designer Justin Hutchinson-Chatburn will explore the art and storytelling that brought this unique film to life. Stay tuned and save the date!!✨🎅 https://lnkd.in/ee6Psq-n
Global Executive Creative Director at Method Studios
3moThis is the way.