There's a lot of noise right now in digital health: a drop in funding, bankruptcies, stock delistings, and even criminal drug distribution prosecutions.
On a panel last week, the host asked us what healthcare startups can be doing to stand out (in a good way).
I have spent a lot of time thinking about this and have three pieces of advice:
🏗 Build evidence
✊ Take a stand
📣 Be a thought leader
This is the time to build. While others are retrenching or chasing short-term hype, the best founders will be doubling down on the fundamentals: creating products that solve real problems, for real people, in a responsible and sustainable way. They are backed by evidence, driven by purpose, and led by thought leaders.
On the other side of this turbulence is our future— and the startups that emerge stronger will be the ones shaping it for the better. I remain optimistic 💫
https://lnkd.in/eVYGHXmK
EVP, Group Management Director at Neon-An IPG Health Company
5moLooking forward to seeing great things!