Minted’s Post

About a year ago, we started hiring creators as contractors (PT & FT), and then as FT employees. Consumers clearly prefer creator storytelling in 2024, not to be confused with "user-generated content". People may thumbstop on a video because it's UGC, but as soon as they realize they're blatantly watching an ad, they'll bounce. Creators that can tell REAL stories are fantastic at weaving a narrative around how a product has solved their own problems. And it feels authentic, because, well, it is. That's hard to replicate at scale, but my gosh does it stand out in a sea of 💩 ads... Shoutout to Brianna for crushing our client edits and this piece in particular! #creators #tiktok #ugc #digitalmarketing

Here's a Showreel of my past work as a professional Video Editor.

"Ready to take your videos from basic to blockbuster? 🎬 Dive into the world of professional video editing services with us! From sleek transitions to jaw-dropping effects, we've got your back. Elevate your content game today!" #VideoEditing #CreativeMagic #ContentCreators #EditingServices #visualstorytelling #viralvideos #viral #viralpost #videos #musicvideos #video #youtube #amazing #picoftheday #music #covid #hilarious #photos #funny #socialmedia #memes #funnymemes #linkedin #videos #clients #myself

Watch the latest Avid Inside Track: The Editor and Assistant Editor Relationship panel discussion with the team behind Antebellum, Chevalier, Ad Astra, and other projects, John Axelrad, ACE and Jared Simon. How did they get their start in editing and where did they learned the craft?How do they collaborate? What does John look for in an assistant editor and what skills are required as an assistant editor? What have they learned from each other? And so much more... Check it out here: https://lnkd.in/gURvxWzj Avid Media Composer @ACEFilmEditors @MPEG700 #editing #postproduction

💡 NOVALUMA means "new light," 🌩 and that’s exactly what our London-based film and production company brings to you. We craft aesthetic, moody, and highly engaging film and video content that truly speaks to the heart. We'd love to chat about how our films can help grow your company and explore all the exciting possibilities together. #BrandedContent #CorporateVideo #CharityFilms #Documentaries #Commercials #PromotionalVideos #Interviews #EventHighlights #TestimonialVideos #PodcastFilming #StaffTrainingVideo #ExplainerVideo #CrowdfundingVideo #ProductVideo

5 Things: What Advertising Can Learn from Stage Acting Emmet Heneghan, copywriter at Droga5 Dublin, part of Accenture Song, shares what advertising and acting have in common, and how his hobby has taught him new work skills

Finding the right talent to staff your projects doesn’t have to be tricky. Playwright and director Tammy Green turns to Backstage to cultivate relationships and put together the teams she needs. Find out how you can join her here: https://bit.ly/46BV3mG #content #project #contentstrategy #strategy

Here's a sample of my previous works as a video editor.

I FULLY changed careers at 30 years old. You can do it too. Let’s make it less scary: - List out what high-leverage skills you have - Identify skills in that list that transfer across industries - What are industries that interest you enough that you WANT to learn as you go? - Spend some time researching / consuming content from professionals in that field - If it’s a fit, start conversations on social media or in-person (even better) For me, I was a music producer and composer who couldn’t make ends meet. So, I took my skillset in high-end audio production, combined that with shooting and editing video skills I learned on my own and leveraged that into getting work as an assistant editor for a friend’s company. From there it was just putting in the reps and following my curiosities. Fast-forward to today and I’ve had a lucrative career as a professional cinematographer and now creative studio owner. It’s cliché but true: If I can do it, you can too. If you found this helpful, please follow and connect with me here for more. We’re just getting started!

In this project I create a concept, script and also become a video editor 📷