MMGNET Group’s Post

Just released by MMGNET Group 👀 The 2024 US Fashion Consumer Outlook Report grants you access to insights based on a survey of more than 1,200 consumers and 800 fashion industry professionals. Uncover details on consumer spending habits, preferences, anticipated trends, and much more in this first full-length insights report by MMGNET👇

Just released by MMGNET Group ✨ The 2024 US Fashion Consumer Outlook Report grants you access to insights based on a survey of more than 1,200 consumers and 800 fashion industry professionals. Uncover details on consumer spending habits, preferences, anticipated trends, and much more in this first full-length insights report by MMGNET👇

Just released by MMGNET Group 🌐 The 2024 US Fashion Consumer Outlook Report grants you access to insights based on a survey of more than 1,200 consumers and 800 fashion industry professionals. Uncover details on consumer spending habits, preferences, anticipated trends, and much more in this first full-length insights report by MMGNET👇

Why does it seem like fashion trends are racing by, outpacing even the quickest fast fashion retailers? A significant factor behind this rapid turnover of trends is the whirlwind pace of social media. Brands in 2024 also face the daunting challenges of digital transformation, sustainability demands, and the increasing importance of personalized customer experiences. Navigating these complexities requires a deep understanding of the diverse customer segments that define today's fashion industry. Recognizing each segment's unique needs, preferences, and values enables brands to tailor their strategies effectively, ensuring they remain relevant in a highly competitive market. This is where our latest guide comes into play, offering an in-depth analysis of nine key fashion personas, including the Trendsetters, who lead the charge in digital exclusivity; Classic Traditionalists who cherish the heritage of craftsmanship; the Eco-conscious Shoppers who prioritize sustainability, and six other types of fashion buyers in 2024. By exploring each persona's motivations, influences, and shopping behaviors, our guide equips marketers and fashion brands with the insights needed to engage with their audience on a deeper level. Embrace the future of fashion marketing and transform your approach with our guide to the 9 Types of Fashion Buyers. https://lnkd.in/gkUfcds5 #ConsumerSegments #FashionIndustry #buyerpersonas

🌍 Global Fashion Accessories Market Insights The fashion accessories market is booming, valued at $1431.62 billion in 2023 and projected to reach $3707.31 billion by 2030 with a CAGR of 14.56%! 📈 𝐔𝐧𝐥𝐨𝐜𝐤 𝐈𝐧𝐬𝐢𝐠𝐡𝐭𝐬: 𝐑𝐞𝐪𝐮𝐞𝐬𝐭 𝐚 𝐅𝐫𝐞𝐞 𝐒𝐚𝐦𝐩𝐥𝐞 𝐨𝐟 𝐎𝐮𝐫 𝐋𝐚𝐭𝐞𝐬𝐭 𝐑𝐞𝐩𝐨𝐫𝐭 𝐍𝐨𝐰: https://lnkd.in/dPJ98X3P Key Drivers: 📱 Growing influence of social media on fashion trends 🛍️ Rising e-commerce platforms as a major distribution channel 🌱 Increasing demand for eco-friendly and sustainable accessories Top Segments: Jewelry & Watches: Over 40% market share 💎 Online Channels: Leading growth due to ease of access The industry is also seeing a shift towards personalized and customizable products, driving consumer engagement. 🌟 #FashionAccessories #MarketTrends #Sustainability #Personalization #ECommerce #Growth

The fashion retail market has had its first overall sales decline since April 2021, driven by the cost of living and inclement weather changes, which have curbed consumer spend. Scarlet McNicol, Kantar’s worldpanel fashion client manager and metaverse specialist, discusses the key methods fashion retailers should target to keep shoppers engaged. Find out more below. #fashionretail #Kantar #costofliving #weather #fashion

The fashion retail market has had its first overall sales decline since April 2021, driven by the cost of living and inclement weather changes, which have curbed consumer spend. Scarlet McNicol, Kantar’s worldpanel fashion client manager and metaverse specialist, discusses the key methods fashion retailers should target to keep shoppers engaged. Find out more below. #fashionretail #Kantar #costofliving #weather #fashion

The fashion retail market has had its first overall sales decline since April 2021, driven by the cost of living and inclement weather changes, which have curbed consumer spend. Scarlet McNicol, Kantar’s worldpanel fashion client manager and metaverse specialist, discusses the key methods fashion retailers should target to keep shoppers engaged. Find out more below. #fashionretail #Kantar #costofliving #weather #fashion

The fashion retail market has had its first overall sales decline since April 2021, driven by the cost of living and inclement weather changes, which have curbed consumer spend. Scarlet McNicol, Kantar’s worldpanel fashion client manager and metaverse specialist, discusses the key methods fashion retailers should target to keep shoppers engaged. Find out more below. #fashionretail #Kantar #costofliving #weather #fashion

The fashion retail market has had its first overall sales decline since April 2021, driven by the cost of living and inclement weather changes, which have curbed consumer spend. Scarlet McNicol, Kantar’s worldpanel fashion client manager and metaverse specialist, discusses the key methods fashion retailers should target to keep shoppers engaged. Find out more below. #fashionretail #Kantar #costofliving #weather #fashion