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Older individuals, especially those over 60, often prefer to manage care through their long-standing provider, with 53% favoring this approach due to established relationships. However, as more of this population begins to embrace digital tools that improve access to care while providing more options and transparency, their loyalty could be at risk if their current provider fails to offer the same experience. Modea can help healthcare providers enhance their digital presence, ensuring they meet the evolving expectations of older patients and maintain their loyalty. Contact us here: https://lnkd.in/e58BcifQ. #PatientExperience #HealthcareExperience

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