For our creative director Shannon Murphy, creativity is nothing short of everything. She draws inspiration from funny people, good music, unique design and inventive food to fuel her curiosity. Read more about her unique approach to letting her creative freak flag fly at LBBonline - Little Black Book: https://lnkd.in/gsF7TuMV
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It's easy to capture a product photo when your model is so stinkin' cute! 🐾 Lately, there's been a trend of 'lo-fi' content—aka 'purposefully unpolished.' Want to hop on this trend for your social media marketing? Here's how: 1️⃣ Embrace authenticity by showcasing behind-the-scenes moments. 2️⃣ Don’t stress over perfection—let your personality shine through! 3️⃣ Use natural lighting and keep edits minimal to create a more relatable vibe. It's the raw moments that capture hearts (and double taps)! Especially on Instagram! Why? Because there was a time when all we did on IG was connect. Awful filters, bad camera phones—but it was fun, relatable, and low-pressure. Your business needs marketing, and it needs to be on social media, but you don’t have to break a leg to make it happen. What you do need to consider is, ‘How much is my time worth?’ Should you handle it yourself or hire someone to do it for you—like me? 🙋♀️📸✨ Book a consultation with me at https://lnkd.in/gpmsmE2p 📸 by me (Mica, Leigh B Creative) 🐕 is Cosmo Model is Elita at The Funky Monkey Friendswood Product is Omni Oil Pet C🌿D made right here in Friendswood. Shop in-store or online at The Funky Monkey Friendswood.
Work With Us — Leigh B Creative
leighbcreative.com
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What are the best and worst instances of creative direction/directors you’ve experienced? You don’t have to mention names. It’s more about learnings and shared stories. Although, you can name people for examples of good creative direction. They should be recognized for that. I’ll start by saying Jim Riswold. He allowed me to be me. (Despite my meandering sentences and questionable grammar) And in doing so allowed me to develop my voice. #advertising #creativedirection #goodleaders #badleaders #jimriswold #kevinroddy #frankcartegena #chuckmcbride #tymontague
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Ordinary is saying 'NO' to celebs and 'YES' to science 👋 🧪 They're out here with a simple OOH campaign, showing off their ethos – high-end products, affordable prices. 🤝 What's genius about this ad? It screams Ordinary. 👀 That monochromatic color palette? So them. 🫧The clean aesthetic? Totally in sync with the less is more beauty trend. Subtle but leaves a mark. It's all about the words here. But we're not talking about lengthy copy. Just crisp, punchy lines that capture the brand's ethos.
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We can't all be on Jerry Seinfeld's side of the cubicle. But we can all experience a taste of it. We can all create more for ourselves. And it is possible to escape the cubicle if that's really what you want. And this is what I'm most passionate about, creating more for myself and helping other creatives do the same. It's why the dedication in my book reads, "Create something you have complete control over. It doesn't matter if it's perfect. All that matters is that it's yours." If you want to create more for yourself, add your name to the waitlist at this link: https://lnkd.in/gNsxnT8y I have an idea for a thing. If there's enough interest, I'm building the thing and you're coming with me. Creatives FTW. #creativity #advertising #marketing
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You want to “go with the flow” but you also want to move the needle on all of your creative ideas? Here’s how to balance your creative freedom and still get things done. https://lnkd.in/enQaZ6SS Written by Ginni Saraswati of Ginni Media
The biggest lie creatives believe
fastcompany.com
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𝐂𝐨𝐧𝐭𝐞𝐧𝐭 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐒𝐩𝐞𝐜𝐢𝐚𝐥𝐢𝐬𝐭 - I help businesses enhance sales through SEO copywriting and content marketing.
T. Swift’s album just dropped last week and it’s already making waves! 𝐁𝐮𝐭 𝐰𝐡𝐲 𝐢𝐬 𝐭𝐡𝐚𝐭? Because her music evokes 𝐞𝐦𝐨𝐭𝐢𝐨𝐧, 𝐜𝐨𝐧𝐧𝐞𝐜𝐭𝐢𝐨𝐧, and keeps fans 𝐞𝐧𝐠𝐚𝐠𝐞𝐝. Techniques that copywriters also implement. ⚡️ She is an 𝐚𝐦𝐚𝐳𝐢𝐧𝐠 𝐬𝐭𝐨𝐫𝐲𝐭𝐞𝐥𝐥𝐞𝐫. → Her songs tell stories, creating 𝒄𝒐𝒏𝒏𝒆𝒄𝒕𝒊𝒐𝒏𝒔 that 𝒓𝒆𝒔𝒐𝒏𝒂𝒕𝒆𝒔 with her audience. ⚡️ She nurtures the “𝐊𝐧𝐨𝐰, 𝐋𝐢𝐤𝐞, 𝐚𝐧𝐝 𝐓𝐫𝐮𝐬𝐭” factor. → By creating connections with her audience, she nurtures the 𝒌𝒏𝒐𝒘, 𝒍𝒊𝒌𝒆, 𝒂𝒏𝒅 𝒕𝒓𝒖𝒔𝒕 𝒇𝒂𝒄𝒕𝒐𝒓. Whether it’s through 𝒉𝒆𝒂𝒓𝒕𝒇𝒆𝒍𝒕 lyrics or candid interviews, she 𝒃𝒖𝒊𝒍𝒅𝒔 𝒕𝒓𝒖𝒔𝒕 and 𝒓𝒂𝒑𝒑𝒐𝒓𝒕 with her audience, fostering a sense of 𝒍𝒐𝒚𝒂𝒍𝒕𝒚. ⚡️ Her music tells stories that creates connections 𝐚𝐧𝐝 𝐜𝐨𝐧𝐯𝐞𝐫𝐭. → Taylor’s ability to captivate audiences with her storytelling translates 𝒅𝒊𝒓𝒆𝒄𝒕𝒍𝒚 into 𝒕𝒂𝒏𝒈𝒊𝒃𝒍𝒆 results for her brand. Her albums 𝒇𝒍𝒚 𝒐𝒇𝒇 the shelves, her tours are 𝒔𝒐𝒍𝒅 𝒐𝒖𝒕 in minutes, and her merchandise becomes 𝒄𝒐𝒗𝒆𝒕𝒆𝒅 and cherished. 𝐋𝐞𝐬𝐬𝐨𝐧 𝐭𝐨 𝐛𝐞 𝐥𝐞𝐚𝐫𝐧𝐞𝐝 𝐡𝐞𝐫𝐞? BE LIKE TAYLOR. 𝐖𝐚𝐧𝐧𝐚 𝐬𝐭𝐞𝐩 𝐮𝐩 𝐲𝐨𝐮𝐫 𝐦𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠? BE LIKE TAYLOR. 𝐍𝐨𝐭 𝐬𝐮𝐫𝐞 𝐡𝐨𝐰? Send me a message 😏
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If you can't find traditional experience under someone else's direction, create your own. The job market may be brutal, but I have continued my creative endeavors and let my passion for music and film guide the way. That's why I am launching Cassette Magazine. In this submission-based publication, music and film fans can: ↳ Write features, opinions and reviews on their Letterboxd top 5 or Spotify/Apple recently played. ↳ Share their unique POV, why it’s important and how it shapes their art and photography. ↳ Connect with fellow creatives—online and IRL. I will use invaluable skills for this solo venture. Firstly, I came up with this idea after taking inspiration from magazines like Pleaser Magazine. I honed my knowledge of WordPress to create a website (more tweaks to come, I'm sure), designed the logo on Canva, wrote the copy to launch the digital platforms and will oversee the creative direction of the publication. Moreover, I am reviewing pitches and editing the long-form features, opinions and reviews. Thank you to my community for supporting me through my ideas: the great and the not-so-great. Good things take time. This is a good thing. I am so excited to edit my first feature story on Billie Eilish's new album from a bright contributor. I hope to hear from some of you! #founder #creativedirector #editorial
Cassette Magazine
cassettemagazine.com
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🎉 Calling All Alumni and Partner Agency Creatives! Join Us This Afternoon! 🎉 Hey everyone! Just a friendly reminder that today is the day! We’ve got an exciting event lined up this afternoon, and you won’t want to miss it! First, a HUGE shoutout to the amazing Elliot Harris and the entire Havas team for hosting us in their absolutely stunning Kings Cross office. Seriously, this place is like Hogwarts for advertisers – magical and inspiring. ✨📍 We are honored to have Steve Harrison and Dave Dye joining us to talk about their fantastic new book, “The Howard Gossage Show - and what it can teach you about advertising, fun, fame and manipulating the media”. This book is not just a read, it’s an adventure into the mind of a true advertising genius. 🧠📚 But hold on! Before you grab your waterproofs, make sure you RSVP to either myself or Marcia Miller so we can put your name on the guest list. Security is tight at HKX! 🎟️✅ So, if you’re at a partner agency, finish work a little bit early and come join us! Network, learn, get inspired, and who knows, you might just walk away with some new ideas that could change the game. The talk starts at 5 pm. Books will be available if you want a signed copy. I'll be getting mine! See you there! 🕒💡🚀 #Advertising #Networking #CreativeEvent #Havas #KingsCross #SteveHarrison #DaveDye #HowardGossage #BookLaunch
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Incoming satisfying content 👉 Weeding vinyl is something our team does daily, but it sure is fun to watch. Upgrade your business’s branding:https://lnkd.in/eSHMaTW #Signage #Branding #BehindTheScenes
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You might have noticed that we've had a little bit of a ✨glow-up✨ Whilst we are all about having fun with your Social Media and we absolutely stand by this, we thought it was time to take it back to basics and get a little more serious. So, guess what? Our new branding totally reflects this 🙌 But what does your branding say about you? 🤔 Branding isn't just about colour schemes, logos and fonts - although these do make your content immediately identifiable, which is important! Your brand tells us who you are as a musician, what makes you stand out and why audiences should connect with you personally. Perhaps you're known for a particular period of music? Or doing fun pop covers? Maybe part of your brand is doing daily warm-up videos or monthly round-ups? If you need help defining your brand, pop us a DM and we'll take a look at what you're up to on your socials 💌
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14,543 followers
Senior Director of Strategy at The Social Lights
3moYessss, Shannon Murphy! ⚡