MonsterInsights’ Post

Seeing odd referral website traffic in Google Analytics? Sites like seder.website and rida.tokyo are bad actors that have infiltrated Google GA-4 code and are showing up in website analytics around the world. Don't go to the sites. Block them from your analytics. Navigate to your Google Analytics 4 (GA4) interface and select the ‘Admin’ gear icon at the bottom left. In the ‘Admin’ panel, find the ‘Data Streams’ under the ‘Data Collection and Modification’ tab. Select the data stream that’s been affected by the spam traffic. In the details panel, click on ‘Configure Tag Settings’. Expand the options by clicking on ‘Show More’, then select ‘List Unwanted Referrals’. Here, you’ll add the domains you’ve identified as sources of spam, such as “news.grets.store” or "rida.tokyo" or "seder.website". Once you’ve entered the spammy domain names, make sure to save your settings. Give it a few days and look back at your data. Bad actors can switch things up, so if you see a new domain sending you traffic that is odd, Google it before going through the steps again.

𝗛𝗼𝘄 𝘁𝗼 𝗖𝗿𝗲𝗮𝘁𝗲 𝗮𝗻 𝗢𝘂𝘁𝗯𝗼𝘂𝗻𝗱 𝗟𝗶𝗻𝗸 𝗖𝗹𝗶𝗰𝗸𝘀 𝗥𝗲𝗽𝗼𝗿𝘁 𝗶𝗻 𝗚𝗔𝟰? 𝗦𝘁𝗲𝗽-𝗯𝘆-𝗦𝘁𝗲𝗽 𝗚𝘂𝗶𝗱𝗲. Creating this report helps you understand how users interact with external links on your website. It's important because: 📊 𝗠𝗲𝗮𝘀𝘂𝗿𝗲 𝗨𝘀𝗲𝗿 𝗘𝗻𝗴𝗮𝗴𝗲𝗺𝗲𝗻𝘁: See how often people click links leading away from your site 🤝 𝗘𝘃𝗮𝗹𝘂𝗮𝘁𝗲 𝗣𝗮𝗿𝘁𝗻𝗲𝗿𝘀𝗵𝗶𝗽𝘀: Check the performance of affiliate or partner links 🔍 𝗢𝗽𝘁𝗶𝗺𝗶𝘇𝗲 𝗖𝗼𝗻𝘁𝗲𝗻𝘁: Learn which external resources interest your users most 𝗛𝗼𝘄 𝘁𝗼 𝗠𝗮𝗸𝗲 𝗮𝗻 𝗢𝘂𝘁𝗯𝗼𝘂𝗻𝗱 𝗟𝗶𝗻𝗸 𝗖𝗹𝗶𝗰𝗸𝘀 𝗥𝗲𝗽𝗼𝗿𝘁 𝗶𝗻 𝗚𝗔𝟰: 𝗦𝘁𝗲𝗽-𝗯𝘆-𝗦𝘁𝗲𝗽 𝗚𝘂𝗶𝗱𝗲 📘 First, make sure GA4 is tracking outbound clicks: --Go to "Admin" in your GA4 property --Click "Data Streams" under "Property" --Select your web data stream --Enable "Outbound clicks" under "Enhanced Measurement" Now, let's create the report: 𝗦𝘁𝗲𝗽 𝟭: 𝗢𝗽𝗲𝗻 𝗘𝘅𝗽𝗹𝗼𝗿𝗲 𝗦𝗲𝗰𝘁𝗶𝗼𝗻 🚀 Click "Explore" in the left menu Choose "Blank" for a new custom report 𝗦𝘁𝗲𝗽 𝟮: 𝗔𝗱𝗱 𝗗𝗲𝘁𝗮𝗶𝗹𝘀 📝 Add "Event name" and "Link URL" as dimensions Add metrics like "Event count" and "Users" 𝗦𝘁𝗲𝗽 𝟯: 𝗦𝗲𝘁 𝗨𝗽 𝗥𝗲𝗽𝗼𝗿𝘁 𝗟𝗮𝘆𝗼𝘂𝘁 🏗️ Put "Link URL" in the "Rows" section Put your chosen metrics in the "Values" section 𝗦𝘁𝗲𝗽 𝟰: 𝗙𝗶𝗹𝘁𝗲𝗿 𝗳𝗼𝗿 𝗢𝘂𝘁𝗯𝗼𝘂𝗻𝗱 𝗖𝗹𝗶𝗰𝗸𝘀 🔍 Create a filter for the click or outbound_click event 𝗔𝗻𝗮𝗹𝘆𝘇𝗲 𝗬𝗼𝘂𝗿 𝗥𝗲𝗽𝗼𝗿𝘁 📊 ---Look at which external links are most popular ---Save your report for later use #GoogleAnalytics #GA4 #WebInsights #GoogleAnalytics4 #CustomReports #DigitalMarketing #AnalyticsInsights

Have you ever visited a website and wondered, "Do they use Google Analytics?" 🤔 With around 28.1 million websites utilizing Google Analytics, it's clear how widely adopted GA4 is across the internet. 🌐 Google Analytics is prized for its comprehensive data collection and insightful reporting capabilities. Whether you're curious about a competitor’s strategy, tracking the success of your own marketing campaign, or simply want to understand how a website gathers user data (ethically, of course!), knowing if a site uses Google Analytics can be very useful. Read more: https://bit.ly/3R7aw96 #GoogleAnalytics #GA4 #Analytify

GA4 latest news : ✨ Additional UTM fields added to the BigQuery Event export for advanced channel analysis ==> three new fields (manual_creative_format, manual_marketing_tactic, manual_source_platform) GA4 BigQuery Event Ordering additions for Web properties  (batch_page_id, batch_ordering_id, batch_event_index) to the BigQuery Event export tables More info https://lnkd.in/e2Zum4Ke

You can get daily examples of these comparisons where Semrush’s data is just so off. So off. We’re talking words apart from what’s happening in reality. Choose your data wisely because it impacts the decisions you make and the results you’ll achieve.

⚠⚠⚠⚠⚠ Inaccurate data alert ⚠⚠⚠⚠⚠ And guess who's the one providing the inaccurate data? You're right! It's the same SWAG shop as usual. 💡💡 Want to know more? Keep on reading! 💡💡 🇺🇸 🇺🇸 🇺🇸 Do you know what's happening on November 5th, 2024? The US election. 🇺🇸 🇺🇸 🇺🇸 Trump vs Harris How many people do you think are interested in the polls leading up to the election? I asked two #SEO tools for the monthly search volume for "Trump vs Harris polls" and got very different answers. Surprising? Not. 📣 📣 📣 According to the market leaders for inaccurate search volumes, Semrush, the above keyword, has a monthly search volume of 12.1k in the US (most recent data). Really #Semrush? 📣 📣 📣 💪 💪 💪 When I asked #Similarweb for the same insight, the tool told me the most recent search volume for the above query was 368k monthly searches for the US. That makes more sense. Doesn't it? 💪 💪 💪 I won't go down the rabbit hole of Semrush's outdated and inaccurate data. I'll let you figure that out yourself. I'll stick around with Similarweb.

What to do when you see 200 conversions on Meta but 20 on Google Analytics? 🤷♀️ Why does this happen? What should your "one source of truth" be? Can you fix this discrepancy? (And should you?) I wrote a guest post on data discrepancies in marketing for the databeats.community covering the answers to these questions and more. https://lnkd.in/dCpHs9Z8 (And thanks for having me, Arpit Choudhury!)

Are you struggling to understand your website’s performance? You’re not alone. Many business owners and marketers feel overwhelmed with data. ↪ Your website traffic is hard to track. ↪ You're unsure which channels bring the best results. ↪ You can’t identify what’s driving conversions. Without proper data insights, it’s hard to make informed decisions. It’s not about having more data; it’s about understanding the right data. What if you had a simple way to master Google Analytics? Here’s how you can do it ↓ ↪ Set Up Goals: Track what truly matters, like sign-ups, sales, or contact form submissions. ↪ Analyze Traffic Sources: Identify which channels (organic, social, paid) bring in the most engaged visitors. ↪ Understand Behavior Flow: Discover how users move through your site and where they drop off. ↪ Track Conversion Rates: See which pages or products convert visitors into customers. ↪ Create Custom Reports: Focus on the specific metrics that align with your business goals. Ready to unlock the full potential of Google Analytics? Drop a comment below if you want to improve your data game, and let’s dive deeper into actionable insights. ♻️ Repost this to help others in your network. #proitpark #GoogleAnalytics

Are you making the most of your web #data in #GoogleAnalytics? I can help you activate your existing data to drive impact for your digital front.

Ever feel like your web analytics tagging and tracking reports are keeping secrets from you? You're not alone. Behind every unexpected traffic spike, data mismatch, or engagement dip, there could be a hidden story your analytics tool isn't helping to address. · Unexpected traffic changes? Could be bots, ghost referrals, spam or a glitch. Dive into the timing and referral sources and double-check those tracking codes. · Data not syncing across platforms? Time to dig into the data a bit, verify configurations, and ensure your tags are firing correctly. · Engagement rates fluctuating too much? It might not just be content issues. Check your data settings and page speed. · Conversion tracking out of whack? Verify your configuration and audit website and marketing changes. · Odd event tracking? Conduct an event audit, check the codes, and review your parameters. Consider this a public service announcement: If you suspect your Google Analytics or Google Ads data is pulling a fast one on you, don't hesitate to reach out Our team has dealt with a lot of these issues and doesn't just interpret data; we turn it into tailored, actionable strategies that align with your business goals. Your data is trying to tell you something; are you actually listening to the right story? Source: https://lnkd.in/d9ChSGGV #Data #GoogleAnalytics #DigitalMarketing