Moosylvania’s Post

How's the joke go? There’s two seasons. Football season and waiting for football season. And that’s not entirely wrong (apologies to baseball, basketball, and hockey fans). Every August we all geek out as National Football League (NFL) comes closer to games being played. People follow news from training camps, watch newly drafted rookies, and follow position battles. Those who are able show up to watch the training camp action live and in person. NFL teams and consumer brands take this infatuation one step further by inviting interested segments to attend a VIP experience. The Seattle Seahawks aren’t the only team in the league which invites groups to training camp, but they are one of the teams which partners with a consumer brand to invite military out for an exclusive experience. Over 100 sailors from the US Navy were invited by USAA to watch practice, interact with players and cheerleaders, and get a first-hand look at what went down — including former TE Jimmy Graham show up dressed and ready to run routes, former WR Doug Baldwin sign autographs, and pop star Ciara taking photos with the VIP guests. Active duty military — the target audience of USAA — was invited by the brand for a memorable experience, complete with a walk-away item like an autograph or a photo. You have to think USAA’s brand metrics are positively impacted among not only this group, but everyone they tell about the experience. https://lnkd.in/gBUAeUin #MilitaryMarketing #MarketingStrategy #Military #MilitaryAppreciation #Sponsorship

Check out the opening reception for The “Wide Awakes” opening reception at the Connecticut Museum of Culture and History! 🎨✨ The “Wide Awakes” were a significant force in American history, formed by five Connecticut men who led one of the largest and most unique mass movements. Their torchlit rallies and grassroots campaigns played a crucial role in defending democracy against slavery, ultimately helping to elect Lincoln and igniting the Civil War. ARC Farmington proudly printed and produced all the wall labels, action labels, object IDs, promotional banners, and vinyl-cut wall lettering for this impactful exhibit. We were proud to be a part of this powerful project showcasing this remarkable movement! 🌟 Thanks to Mike Solenzio and the Farmington team for their amazing work! #ARC #CreatewithARC #WideAwakes #ConnecticutMuseum #HistoryInTheMaking #ExhibitLaunch

Shaquille O'Neal said, “My stepdad was a sergeant in the army—a serious, strong man of character. We had an excellent relationship. I once played at Madison Square Garden against the New York Knicks in my first season in the NBA. I had a terrible game. Afterward, he called me and asked why I played so badly. He wondered if it was the pressure of facing Patrick Ewing and the Knicks. I told him I felt pressure. He said, ‘Tomorrow, I want you home at 7:00 AM. Pick me up—we're going to see a family that has no home.’ On the way, we encountered a family in need. My stepdad stopped, gave them money for their next meal, and said, ‘That’s pressure. You have everything; you’re weak. There’s no pressure in playing basketball and earning millions of dollars. Real pressure is felt by those who don’t know when or where their next meal will come from.’ He told me to get out and help that family. I got out and saw a man with his wife and two children who had just lost their home. The man was looking for work. He told me he was cutting grass. I called a friend and asked him to get this man a job. I called another friend and said I needed an apartment for a family of four, promising to send a check the next day. They needed help. After that, I never felt pressure in a basketball game again because that family had real pressure.” #sports #shaq #orlandomahic #nba Credit: “We Don’t Know Sports”