Motom’s Post

Gifting programs are only as powerful as the data you can harness from it!! Let's say you launch a sunscreen product and run a gifting campaign to 100 creators. Next step: They post a Reel applying the sunscreen and it starts generating views. Now what? Did all 100 creators sell only sunscreen? Did you see a lift in other products? Do you know which creators drive moisturizers and cleansers vs. treatments and serums? Gifting the sunscreen may drive the initial view, but what gets the customer to click to your website may be an overnight mask.. and the sale may be a cleanser. THIS information is the real money-maker because you can arm your creators properly with the products that drive sales for you and earn them more commission, making your gifting program worthwhile. DM me if you want this information for your brand!! #socialcommerce #influencermarketing #creatormonetization #brandpartnerships #DTC

🚀 This year, Stanley 1913 has seen a remarkable 275% year-over-year increase in Quencher sales and a staggering 215% rise in its best-selling category, hydration, according to Retail Dive. catapulting them to the position of No. 1 drinkware brand in North America. Quite an impressive feat for a brand with over 100 years of history! 🥤 So why do people buy it so much? Read below ⬇️ 👉 Follow The Influencer Marketing Factory - Influencer Marketing Agency for more updates and insights! #marketing #branding #salesgrowth

Igniting Innovation: DTC Brands' Game Changing Marketing Tactics! Dive into the dynamic world of eCommerce where creativity meets strategy. DTC brands on Shopify are setting trends with groundbreaking marketing approaches. 𝐃𝐢𝐝 𝐲𝐨𝐮 𝐤𝐧𝐨𝐰?  49% of 𝐜𝐨𝐧𝐬𝐮𝐦𝐞𝐫𝐬 𝐫𝐞𝐥𝐲 𝐨𝐧 𝐢𝐧𝐟𝐥𝐮𝐞𝐧𝐜𝐞𝐫 𝐫𝐞𝐜𝐨𝐦𝐦𝐞𝐧𝐝𝐚𝐭𝐢𝐨𝐧𝐬 when making purchase decisions. (Influencer Marketing Hub) 🌟 From captivating influencer collaborations to user-generated content campaigns, these brands are redefining engagement. Studies reveal that 𝐮𝐬𝐞𝐫-𝐠𝐞𝐧𝐞𝐫𝐚𝐭𝐞𝐝 𝐜𝐨𝐧𝐭𝐞𝐧𝐭 𝐠𝐞𝐧𝐞𝐫𝐚𝐭𝐞𝐬 𝐚 4.5% 𝐡𝐢𝐠𝐡𝐞𝐫 𝐜𝐨𝐧𝐯𝐞𝐫𝐬𝐢𝐨𝐧 rate. (Bazaarvoice) 💡 With viral social media tactics, they're not just sparking conversations — they're igniting movements. Let's explore the power of innovation in marketing and unleash your brand's potential! #dtcmarketing #innovation #shopifysuccess #shopify

We've looked into lots of influencer gifting campaigns and found 6 common themes that really work in helping boost your gifting campaigns and some that don't! Check out our latest blog post to get the lowdown on what works best: https://lnkd.in/ewWimXfQ #influencermarketing #marketing #gifting #affiliatemarketing #marketingtips

Has anyone else noticed a dramatic shift in the e-commerce field recently? 📈 It feels like the rules of engagement are completely new. In the past, traditional marketing strategies were king. 👑 Now though, it's all about influencer marketing and communication. 📲 These two elements have become cornerstones of successful businesses in the e-commerce sector. 💼📊 However, these tactics are not without challenges. Recent research shows that 76% of marketers say finding the right influencer is their biggest challenge. 🧩 With so many options out there, filtering through to find those with genuine influence is a colossal task. 🕵️♀️ But here’s the good news: understanding these techniques and how to leverage them effectively can give your business an unparalleled edge. 🌟 Through effective influencer marketing, you can reach your target audience more precisely and intuitively than ever before. So my advice for this week? Embrace change and always be learning. 📚💡 #DigitalMarketing #PersonalBranding #AudienceBuilding #Productivity #Marketing #Ecommerce #InfluencerMarketing #Communication #MarketingInsights #MindsetBoost

People react based on how you connect with them If you're creating influencer campaigns, keep in mind that in today’s world, people are very impatient—you only have one chance to showcase your product. When choosing influencer marketing, you need to pay attention to every detail of the campaign. From the product to the packaging and proper communication, every aspect matters. If even one of these elements is overlooked, there is a risk that the audience may not see or hear anything captivating within the first minute of the campaign, press the virtual “next” button, and move on. Ensure your packaging makes the recipient stay connected with your product and loyal to your brand. Reach out to us, and together we’ll create packaging that will enhance your campaign. #design #experience #customerexperience #packaging #sampling #esampling #packagingdesign #designstudio #packagingsolutions #packagingengineering #unboxing #burgopakpoland #beauty #parfum #beautyindustry #cosmetics #fragrance #perfume #fragrances #luxurypackaging #fragrancepackaging #perfumesamples #packagingforsamples #discoverysets #fragrancediscoveryset #gifting #purellsinnovative

Taking a breather with Orinoco (The Wombles) at Brand Licensing Europe!✨〰️ Big thanks to all the amazing brands looking to power up their influencer marketing campaigns! 🟢💙🌞 🚀 Did you know influencer marketing is set to hit an incredible £930M in the UK by the end of this year? It’s the game-changer your omnichannel strategy needs to stay ahead of the curve! Day 1’s HOTTEST questions 🔥: 1. How do you choose the perfect creator for your brand? 🎯 First, understand who your audience is and who you’re trying to reach! It’s not just about aesthetics—look at the creator’s data! Their audience age, location, and interests should align with your goals. 2. Do I need a 6-7 figure budget for influencer marketing? 💡 Absolutely not! Find an agency that focuses on your objectives, not just big spend numbers. 🧪 Start with a solid test campaign and use those results to keep refining your strategy. Success is built on constant improvement! Curious about how influencers can boost your brand? Let’s chat! Drop me a message and let’s make it happen! 📨📩 #BrandLicensingEurope #BLE2024 #InfluencerMarketing #MarketingStrategy #DigitalMarketing #Omnichannel #InfluencerCampaign #MarketingTips #BrandGrowth #MarketingInnovation #ContentCreators #SocialMediaMarketing #MarketingLife #CreatorEconomy #MarketingTrends

Get AXAD expert tips on developing your influencer marketing strategies for 2024. #Axad #affiliatemarketing #brand #marketingstrategies #influencermarketing #business #digitalmarketing #marketing #advertising #leadgeneration #socialmediamarketing #marketingagency

Cheers to creators 🎉 Since starting at SocialLadder it has been awesome immersing myself within the wonders of influencer & ambassador marketing! My experience has mostly been in the field engaging with consumers which is so much fun & rewarding within itself! 😁 Although these past few years it has been great seeing experiential marketing become more digital through platforms like #TikTok, the rise in retail within the #metaverse and seeing the resurgence of #socialcommerce (let's not forget Home Shopping Network and QVC did it first! 🤣 ) I wanted to give a quick shout out to Cody Wittick for sharing his insights on the #CreatorEconomy + its value to ecommerce brands. If you're a DTC or ecommerce brand looking to learn more about influencer marketing & how to leverage it best, I suggest you give him a follow! 🙃 #ecommerce #dtc #ambassadorprogram #influencermarketing #retail #etail #laurens30day