Jon Clayton’s Post

Here's a snippet from my recent chat with Laura Robinson about bite-sized 1-2-1 offers (or First Date Offers).🎧 First Date Offers act as a sample of what it is like to work with you and can lead to upselling your higher priced services.💰 It's a different way to approach those initial interactions with your clients.🤔 If this is interesting or helpful, leave a comment and let me know.👇 #marketingstrategy #architecture #podcast --------------------------- Listen to our full conversation on the Architecture Business Club podcast.🎧The free weekly show for solo and small firm architecture practice owners. 👇(podcast link in the comments).

We all make mistakes, right? During my decade as a sole practitioner in architecture, I certainly made quite a few.🤣 Today on the Architecture Business Club podcast I share ten lessons learned from some of the business gaffs I've made (so you can avoid them!).💪 👇 Here's a little snippet... Let me know in the comments, what mistakes YOU have learned from.👍 #businessmistakes #architecture #podcast --------------------------- Listen to the full episode on the Architecture Business Club podcast.🎧The free weekly show for solo and small firm architecture practice owners. 👇(podcast link in the comments).

How visible are you as the face of your business?👀 I haven't always been visible. Like most people in architecture, I would hide behind a company logo.🙄 I didn't dare show my face!!!😬 Here's a snippet from my latest podcast chat with Fifi Mason about being more visible and why, as business owners, that's important.🎧 In the full episode, Fifi shares ideas and strategies to become more visible, even if it feels a bit scary for you. Go listen! #visibility #architecture #podcast --------------------------- Listen to our full conversation on the Architecture Business Club podcast.🎧The free weekly show for solo and small firm architecture practice owners. 👇(podcast link in the comments).

As a sole practioner in architecture, do you behave like the CEO of your business (or are you more like a freelancer)?🤔 There's nothing wrong with either. But if you expect CEO results whilst operating like a freelancer or contractor then it's very likely you're setting yourself up for disappointment.😪 Tomorrow on the podcast I'm joined by business strategist and copywriter Janet Murray to discuss this very topic.🎧 (I'm still pinching myself that Janet is actually on my show!!!).❤️😀 So tell me, do you act like the CEO of your business?🤔👇 #ceomindset #architecture #podcast --------------------------- For more insights listen to the Architecture Business Club podcast.🎧The free weekly show for solo and small firm architecture practice owners. 👇(podcast link in the comments).

Want to be found online by more (potential) customers? 💰 Of course you do! In our latest episode of the Architecture Business Club Podcast, I'm joined by the brilliant Melanie Boylan to explore the power of Google Business Profiles. Learn how to optimise your profile and attract more leads! 🎯 One of the coolest things about a Google Business Profile? You can make it SO easy for people to get in touch with you...👇 #GoogleBusinessProfile #architecture #podcast --------------------------- Listen to our full conversation on the Architecture Business Club podcast.🎧The free weekly show for solo and small firm architecture practice owners. 👇(podcast link in the comments).

I was a guest on this podcast recently. I explain how to maximise your Google Business Profile in this episode, listen in for tips! #gbp #podcast

I had a working class upbringing.👷 We always got by but money wasn't plentiful. I do wonder how it affected my decisions where money is concerned.💰 Mahmood R. & I chatted about this recently.👇 How your background, your upbringing, can affect your relationship with money. What's your take on this? #moneymindset #architecture #podcast --------------------------- Listen to our full conversation on the Architecture Business Club podcast.🎧The free weekly show for solo and small firm architecture practice owners. 👇(podcast link in the comments).

Thanks to Jon Clayton for having me on the Architecture Business Club Podcast. We talked all things defining success, developing resilience, and making work-life integration work for you. #reimaginingsuccess #podcast #architects #worklifeintegration

Remember going on a first date?❤️ (I do, most of mine were terrible).🤣 In today's episode I'm joined by the awesome Laura Robinson who explains the concept of 'first date offers'.🤔 Don't panic...we're not suggesting you woo potential clients with a romantic meal out 🍾 (or Netflix and chill)...😳 First Date Offers are short, chargeable, bite-sized experiences designed to attract potential clients and give them a taster of your high priced services. It's a brilliant concept.⚡️ Laura and I share examples of how you could apply it to your business in the podcast episode.🎧 Do you have a funny first date story?❤️ Share it in the comments (I've shared mine)!👇 #marketingstrategy #architecture #podcast --------------------------- Listen to our full conversation on the Architecture Business Club podcast.🎧The free weekly show for solo and small firm architecture practice owners. 👇(podcast link in the comments).

Mastermind groups have played a key part in my own business journey.🧠 They are an incredible way of validating your ideas, learning from others, and smashing your goals. They also solve one of the biggest problems solopreneurs face...doing it alone. You really don't need to.😀 I recently spoke to expert business mentor Chris Ducker about the power of mastermind groups.🔥 Here's a few takeaways...👇 #mastermind #architecture #podcast --------------------------- Listen to our full conversation on the Architecture Business Club podcast.🎧The free weekly show for solo and small firm architecture practice owners. 👇(podcast link in the comments).