Namrata 'Nammy' Sirur’s Post

Great article by Andrae Alexander, Ph.D. and absolutely brilliant and genius scholar who has opened up my mind to systemic racism in the music industry. Dr. Andrae is stewarding a series of case studies in the Music Industry for Sage and doing some BADASS WORK! More to come! "songwriters and artists are now social scapegoats for the corporations that have the power to affect positive systemic change for women and the other communities their songwriters and artists represent....As a society, we cannot remove intersectionality (e.g., gender and race) and life experiences from the creators of art. If women in the music industry feel unsafe, we do ourselves a disservice by circulating that fear in audio and visual media that further spreads the learned behavior throughout society. This is a cognitive poison that must be treated. More information about women in the music industry with abnormal success can be seen in case studies about Missy Elliott as analyzed through the lens of feminism and erotic capital (Garcia-Borbón & Alexander, 2024), Grammy-winner Autumn Rowe and the discussion of fame versus influence (Alexander, 2024), and Taylor Swift and her Era’s tour and its multiple impacts on society (Garcia-Borbón, 2024)." https://lnkd.in/dqm9K-ba

Learning, respect, and understanding are some of the most powerful human impacts of DEI. What are you doing to enhance the #Diversity, #Equity, and #Inclusion in your organization? Watch this video to learn what music teaches us about DEI. https://lnkd.in/dFWFdQ-V #sewabeats #musicasmetaphor #dei

New Post: Latin Artists Fuel Dramatic Growth of Spain’s Live Scene - https://lnkd.in/g8ZpZccT - Thirty-three shows by Latin artists — including Christian Nodal, Camilo, Emilia, Nicki Nicole and Eladio Carrión — are set to take place at the WiZink Center arena in Madrid this year, out of a total of 97 planned concerts. That’s triple the number of shows by Latin artists who performed at the venue in 2019. Nearby, at Santiago Bernabéu Stadium, which will soon reopen after a three-plus-year renovation, Mexican star Luis Miguel will be the first artist to play two back-to-back shows at the venue when he headlines in July. The numbers provide a glimpse of Spain’s shifting musical tastes and exploding touring market. According to the country’s Association of Musical Promoters, 2022 ticket revenue reached a record gross of 459 million euros ($492 million); the 2023 Primavera Sound festival in Barcelona drew 500,000 fans over two weekends, according to the concert promoters association. For touring in Spain, the pandemic also demarcated a distinct before and after, with Spanish-speaking acts coming from Latin America and the United States now touring in Spain more than English-speaking acts. “We could, perhaps, consider Rosalía as a precursor since she introduced and popularized internationally style that had not yet fully taken off in Spain and is now incredibly popular and growing day by day,” WiZink Center director Paz Aparicio says. Related Spain’s Music Market Is Booming As It Welcomes Latin Talent From Around The Globe 03/08/2024 Rosalía’s global appeal helped catalyze the shift, along with listeners who are now more open to music in a variety of styles beyond Spain’s long-dominant traditional pop. And Latin music’s growth in the United States — where the genre’s revenue has surpassed $1 billion with a 24% growth that outpaced the overall market, according to IFPI — has also bolstered demand overseas. “The U.S. is the country with the greatest strength and influence in the development of cultural and commercial phenomena. In fact, Spain and Europe have always looked more toward what has come from there. It has always been our main reference,” explains Alfonso Santiago, CEO of Last Tour, which promotes festivals such as Bilbao BBK Live and BIME Live. “I believe that the high number of Latinos in the U.S. is key, the fact that music in Spanish is occupying more and more space there every day is very important.” Today, Spain’s Latin touring scene is very eclectic, making the country a key market for new Latin artists. “In the past, very little Latin was produced in Spain, and programming more alternative artists was very

I didn’t think it was possible to become a bigger fan of Beyoncé, until this HBR article: “Lessons from Beyoncé on Navigating Exclusion.” 🫶🏽 It looks at the success of Beyoncé’s (2024) album Cowboy Carter, and how this was a response to the overt exclusion she faced at the Country Music Awards (CMAs) in 2016. If you have a harvard business review subscription or access to a few free articles, this is a must read: https://lnkd.in/e39XXShR Either way, here’s a summary of the overarching themes that resonated with me: ✋ Navigating exclusion isn’t easy. Sadly, often you may not have the support to be able to stand up for yourself or to fight in that moment. 🔥 It’s ok to take a step back, re-strategise and trailblaze. If you are excluded from certain settings, perhaps there are ways to create your own spaces. 🤝🏽 Build a new network of support: Align yourself with likeminded people who you can collaborate with to make a bigger impact. Even though we are making progress towards Diversity, Equity & Inclusion, how Beyoncé has had to navigate the country music genre is an example that there is far to go. But, as always, Queen Bey provides inspiration! 👑 Leaving you with my favourite line from the article: “Instead of assimilating into spaces where she had been rejected, she expanded her representation in Black culture.” #Diversity #Inclusion #MusicBusiness #Leadership

Classical music is still seen as a bastion of “highbrow” culture – and has long been tied to Eurocentrism, elitism and institutional whiteness. In this context, institutions like opera houses, orchestras and conservatoires are embracing a host of diversity, equity and inclusion (DEI) strategies to tackle inequalities linked to race, class and gender. But do such initiatives address the underlying power dynamics that give rise to these inequalities in the first place? Kristina Kolbe explores in our latest blog post #LSEInequalitiesBlog

Erasing Africa and her people's contributions is a significant component of anti-Blackness. In reality, people across the African Diaspora have always enriched humanity, culture, and societies. Take country music, for instance; for far too long, the persistent #whitewashing by record executives and industrial leaders in the music industry has erased the Diaspora from the country music narrative. But a few simple Google searches (James A. Bland, Elizabeth Cotten, Deford Bailey, Linda Martell) can help create a necessary shift in the dialogue. Furthermore, had it not been for the influence of the Western African Lute, the banjo, a staple in what would later become “hillbilly” music, would never exist! For those of us charged to lead #systemschange, create #inclusive workspaces, and engage in culturally competent #leadershipdevelopment, we have to be able to see the connections between centuries of African/Black erasure and patterns of racial inequities. The reality is that we cannot course correct our now without acknowledging how we arrived at this moment. This information isn't just vital because we’re in the middle of #blackhistorymonth. For folks ready to invest energy and labor into unlearning #BlackErasure, I have created my Auditing and Addressing Anti-Blackness workshop for organizations committed to culture change. And because it's Black History Month and I want folks to do better individually, I have also created a modified version of this workshop starting next month (right after #blackhistorymonth). It is designed to help folks embody new ways to eliminate anti-Blackness and other types of racialized violence from their lives. https://lnkd.in/gA_h5UgX

🌟 Research Lessons from Beyoncé's "Cowboy Carter" 🌟 In my life, two things remain constant: my love for research and my deep admiration for Beyoncé. Her latest album, "Cowboy Carter," which was released in March, has only enhanced my respect for her artistry. “Cowboy Carter” is more than just an album, it serves as a bold testament to her boundless versatility, pushing the boundaries of genre labels and artistic norms. In the same vein as Beyoncé's fearless exploration of music genres, research is often constrained by being boxed into singular categories of expertise such as quantitative or qualitative. Yet, the landscape of research is rich and diverse, encompassing a wide range of methodologies. But just like Beyoncé, who continually proves her prowess across various genres, I believe in embracing diversity in research methodologies. So, whether it's diving deep into data analysis, crafting tailored research solutions, testing creative concepts, monitoring social media conversations, or understanding cultural nuances, I approach each project with the same level of passion and dedication. After all, great research (much like great music) transcends boundaries and delivers insights that resonate across industries and audiences. So, let's break free from the confines of predefined roles and embrace the full spectrum of research possibilities. Like Beyoncé, let's strive to be known not for fitting into a box, but for excelling in every facet of our craft. Here's to embracing diversity, challenging norms, and making an impact that exceeds expectations! #ConsumerInsights #Research #Diversity #BrandStrategy #BeyonceInspired #Beyonce #Insights #MarketResearch #Branding #cowboycarter #marketing Photo: BLAIR CALDWELL

Jazz, particularly swing jazz, epitomizes the harmonious blend of diverse voices to create a cohesive and dynamic sound. Duke Ellington’s inclusive approach to music, which highlighted the unique talents of his band members, serves as a powerful metaphor for DE&I. Ellington’s orchestra, which thrived during a time of racial segregation, used music to advocate for social harmony and justice. This historical context underscores the role of DE&I initiatives in challenging existing disparities and fostering an inclusive culture where everyone has the opportunity to succeed. Organizations can learn from Ellington’s example by celebrating individual strengths and ensuring that diverse contributions are recognized and integrated. To enhance DE&I, institutions should create environments where diverse talents are nurtured and harmonized, leading to greater innovation and excellence. #diversity #equity #inclusion #jazz #coaching #authentic #human #leaders #complex #nuanced #problems

Whether you like Beyoncé‘s music or not, it is undeniable that the release of a country music album is an empowering statement to us all. I do not believe it was chance that the album was released on the last week of Women‘s History Month. I have always believed that authenticity is more about reclaiming our lives for ourselves, than it is about how we speak or dress. The release of this album embodies that idea. It is also a bold declaration to push past the doubts and criticisms of any naysayers who do not see, or understand your vision. To place your evolution and authenticity over likeability. Have you listened to the album? What are your thoughts? #womeninlaw #womeninlaw #womeninbusiness #womenentrepreneurs #radicalauthenticity

Beyonce's performance at the Country Music Awards in 2016 sparked backlash from fans. But fast forward to 2024, her first country album debuted at number one on the Billboard 200. This case study in navigating workplace exclusion is worth the read! Check out this HBR article to learn about the approach Beyonce took. #WorkplaceExclusion #DiversityandInclusion #Beyonce #HBR