Nature Positive Initiative’s Post

To ensure a #NaturePositive world by 2030, business, society and the planet must look to "sustainable profitability" - companies must optimize the way their business impacts all of society in the long term, explain André Hoffmann and Peter Vanham in their new book The New Nature of Business.

View profile for Marco Lambertini, graphic

Convener, Nature Positive Initiative; former Director General WWF Int. & CEO BirdLife Int. Focussed on wildlife/nature conservation, business sustainability, inter-species justice Views other than NPrelated are personal

It was exciting to attend the launch of André Hoffmann and @petervanham book #TheNewNatureofBusines making a case for profitability to be also sustainable in the interest of business, economy, society and the planet. Andre’ as both a global business leader and passionate about nature is in a unique position to be speaking of the imperative to contribute to financial, human and natural capitals at once! #naturepositive

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Where can we get it? Looks like a must read

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