Nature's Bakery’s Post

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Nature's Bakery is on a mission to spread smiles, school supplies, and snacks this back-to-school season! 📚🍏 We’re lending parents a helping hand with the return of our “Back-to-School Squad,” led by Olympic gymnast and mom Shawn Johnson East, to help alleviate some of the stress from the season's increased spending and support families as they transition into their school-year routines. Our brand ambassadors are surprising hundreds of families at retailers nationwide with a month’s worth of Nature's Bakery snacks and $200 gift cards while they shop for school essentials. East will personally surprise and delight families in Nashville with gift cards for school supplies, groceries, and more. “As a mom sending my first child to Pre-K, I understand the challenges of preparing for a new school year, and I’m excited to make that transition easier for parents,” said Shawn Johnson East. "Nature's Bakery has always been our family's go-to for wholesome, delicious snacks that everyone loves. Now, we're working together to surprise families with school essentials and snacks, spreading a little joy and easing some of the back-to-school stress. It's amazing to team up with a brand that shares my commitment to lending parents a helping hand.” Beyond in-store and digital giveaways, we're also extending our support directly to educators with "Snack & Smile Stations" for classrooms. They feature customized pantries with encouraging messages that are filled with Nature’s Bakery bars that we'll keep stocked for the entire school year. As a Proud Sponsor of Life’s Little Wins™, we're also encouraging the celebration of achievements; each winning classroom will receive a "Little Big Wins Wall," inviting students and teachers to recognize and take pride in their everyday victories, no matter how small. Click below to read our full press release. #NaturesBakery #BackToSchool #BackToSchoolSquad

Nature's Bakery Enables Families to Thrive With Their Back-to-School Squad Led by Shawn Johnson East

Nature's Bakery Enables Families to Thrive With Their Back-to-School Squad Led by Shawn Johnson East

prnewswire.com

Sierra Duarte

Senior Social Media and Influencer Manager

2mo

Yessss we love back-to-school season!! 🎉 Such an amazing campaign to work on for a second year in a row! Go team!! 🙌

Claire Brown

Business Operations Director, KIND EMEA at Mars

1mo

Oh I love her. What a great partnership

Lisa Tristano Martin

PR and influencer marketing consultant with 20+ years of PR and social media experience, helping to inform and entertain consumers along their decision-making journey.

2mo

So excited to have Shawn Johnson East join the Nature's Bakery BTS Squad! Congrats!!

Suejin Kim

Sr. Director, Integrated Communications & Brand Purpose at KIND

2mo

Go Hanna Teklu!!! Congrats on this launch.

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