Navattic’s Post

We often get asked about best practices when it comes to interactive demos. Specifically things like: ▪️ What use cases are most popular for interactive demos? ▪️ Should I gate or ungate my interactive demo? ▪️ Where should I place my interactive demo on my website? So we analyzed the top 1% (by CTR and traffic) of the over 18,000 demos built on our platform. And updated our State of the Interactive Product Demo Report to share 2024 interactive demo trends. Read the full report or see the takeaways below ⬇️

Looking for inspiration for your 1 free demo? Below are 5 of our favorite customer launches from our starter user: 1️⃣ Headspace Use case: Feature showcase on their EAP experience page 2️⃣ inncivio Use case: Onboarding for their free trial 3️⃣ Coolset Use case: Mini demo center embedded on the homepage 4️⃣ Motivote Use case: CTA on the home page 5️⃣ Corso Use case: Form gated website embed

Customer Product Demo Spotlight: Velory See how Velory can help you put IT Lifecycle on autopilot. Powered by Navattic demos. Start a demo: https://hubs.li/Q02R-4q30

Last week we announced our freemium plan at Navattic. This week we wanted to share why we decided to introduce PLG. Our Head of Growth Natalie Marcotullio and Head of Sales Ben Pearson talk about how we made that decision and the steps to get to launch in the premier of Season 3 of Revenue on the Rocks. Plus their initial reservations, what we've learned as a company, and the anxiety during the adjustment period. Listen: https://lnkd.in/esM842fu

Customer Product Demo Spotlight: TrueClicks Discover how TrueClicks can help you stay on top of your accounts and budgets, fix issues in a couple of clicks, improve accountability across your team and more. Powered by Navattic demos. Start a demo: https://hubs.li/Q02Rctcc0

We’re excited to announce that Navattic is officially offering a free plan! Over the last 3 years, we've watched customers like Ramp, Vitally.io, Lattice and so many more build 20k+ interactive demos with Navattic. To help more companies make their buying process a little easier - we're introducing our new one free HTML demo Starter plan. Here’s what is included: ▪️ 1 HTML demo - take captures that look and feel like your product ▪️ Unlimited demo views ▪️ Basic analytics to track engagement ▪️ 3 demo builders ~300 free demos have already been created on our Starter plan - including from the teams at Corso, Coolset, and Motivote Try one free demo, free forever: https://lnkd.in/eCyExJQD

Customer Product Demo Spotlight: Essembi Learn how software teams can get work done faster with Essembi right out of the box. Powered by Navattic demos. Start a demo: https://hubs.li/Q02QqCWd0

Adding an interactive product demo to a digital sales room can drive 14% more second-meeting conversions. In our State of the Interactive Product Demo '24 we saw 71% of our sales demos were used for some type of sales leave-behind or enablement. And 55% of prospects engage with those sales enablement interactive demos. Thanks to Flowla 🌊 for this stat and for making it even easier to share demos in the sales cycle with our new no-code integration - just drop your Navattic demo link directly into the Flowla flow builder.

Can you make your differentiation above the fold obvious - without showing your product? Basecamp did just that by showing an example conversation between two buyers. Followed by an explainer video that actually shows the product and a sample workflow. In our 2nd live Buyer First Bites Pop-Up - Jason Oakley reviews 37signals website Basecamp. Some bites include: • Specific social proof of why small businesses should switch • Comparison pages against vs a whole industry • Clear pricing and ‘Customer bill of rights" page Watch the 20 min recording or see highlights ➡️ https://lnkd.in/eyFsdFkC

Not every interactive demo lead should go to your sales team (or CRM). Segment leads with Audiences + Playbooks to avoid overwhelming your team or your systems. Below are 6 of our Playbook power users' favorite Playbooks for inspiration: 1) See which CTA clicks in an interactive demo lead to conversion 2) Send Slack messages about demo visitors that match your ICP 3) Monitor customers with multiple visitors for upsell or cross-sell 4) Track which demos convert the most 5) Sync lower-intent leads to a marketing nurture 6) Notify sales of prospects that have visited your demo center See full setup for each of these Playbooks ➡️ https://lnkd.in/emjFGNQV