Nearmap’s Post

Exciting times at Nearmap as we share our new brand identity, marking the start of a bold new era. Beyond the logo – this is a testament to our journey of innovation, growth and customer centricity. From imagery, to insights, to answers. Here's to the next chapter! #Nearmap #Innovation #Growth #LocationIntelligence

We loved working with Promotion Technology Group on this comprehensive brand transformation. From revitalizing their brand strategy to enhancing their visual identity, we positioned PTG as a leader in the A/V integration industry. Read more about how our collaboration amplified their brand and generated new business opportunities at the link in our bio! #BrandTransformation #TextileCreative #BrandDesign #BrandStrategy #ClientHighlight #DigitalMarketing

A fresh start: Introducing Our Reimagined Brand Identity. To our esteemed colleagues, partners and employees, As we stand at the cusp of a new era, it is with a sense of profound pride and anticipation that we announce a significant transformation that has been brewing over the last year. In our continuous pursuit of excellence, we have reimagined our brand identity. This rebranding is a manifestation of our commitment to excellence and innovation. It transcends a mere visual facelift; it is a symbol, a reflection of our dedication to these enduring principles. While our appearance transforms, our core remains unshaken. Our vision and values, steadfast since day one, continue to guide us. This new look heralds a future where we are more dynamic and ready to seize new opportunities. Our mission remains: to inspire and to be the vanguard of change in the watchmaking industry. In this journey towards the future, we are grateful for the unwavering support and trust of our clients, our employees, and partners. Your role in our narrative is indispensable, and we look forward to forging ahead together in this new chapter. In this spirit, we invite you to engage with our rebranding journey across our social media platforms. Your support and feedback are invaluable as we navigate this exciting transformation. #Mestel #Rebranding #Innovation #Excellence #Legacy

📢 Are you considering the deeper implications of your brand culture? Discover why it goes beyond office perks and parties and why it's the core of your brand's identity. #BrandCulture #IdentityMatters https://lnkd.in/g59Yh_S3 https://lnkd.in/g59Yh_S3

It’s been great to be a part of a business that is ten times bigger than it was 5 years ago. The next 5 years look pretty exciting as well. #devsecops #cybersecurity #ai #artificialintelligence #machinelearning

📢 Are you considering the deeper implications of your brand culture? Discover why it goes beyond office perks and parties and why it's the core of your brand's identity. #BrandCulture #IdentityMatters https://lnkd.in/g7VDx6V5 https://lnkd.in/g7VDx6V5

So, how can you translate this internally first? In people you choose-management first, style, work policies and atmosphere...wich means the operational translation to HOW we respect our own brand Promise 😊 It can be both challanging and fun 😉🥂 ----- Branding, as all identities, starts inside. Fix your business through branding. Audit🎙Diagnose🚦Solutions🪷

In a cacophony of markets, achieving brand differentiation demands sophistication. Today, it's not as simple as shouting about a USP – it's about forging genuine consumer connections. The brands that rise above others are distinguished in their consistent visual, sensory, and verbal expressions, creating instant recognition among both customers and employees. Crafting unique brand values presents a prime opportunity for distinctiveness. So it's intriguing that companies seemingly pulling in different directions claim to stand for the same thing. Could one-word brand values be a touch ambiguous? Credit: Phil Adams via Alex Murrell

Our brand merch message of the day: Be real. Authenticity gives a brand its soul, its genuine voice that speaks to consumers on a profoundly human level. Brands that stay true to their core values, culture, and roots have the power to create long-lasting relationships built on trust, respect, and shared experiences. And this connection is the big play you need pay the most attention to. When heritage and authenticity come together, an incredible thing happens. Brands that understand and leverage their heritage successfully foster a sense of pride and belonging among their customers. They become ambassadors for a shared narrative, uniting individuals under a common purpose, building community and one that always speaks more strongly to your audience. This sense of community amplifies brand loyalty while creating a kind of ripple effect, as your customers then proudly advocate for the brand because they feel a genuine connection. 🙏🏽

The Unifying Power of the Inside-Out Brand Companies that cultivate a strong internal brand culture experience the benefits of a unified, enthusiastic, and harmonised workforce. This dedication to internal brand building is not only beneficial internally; it significantly enhances customer interactions, fostering increased satisfaction and loyalty. By maintaining consistent brand communication organisation-wide, companies solidify a cohesive and appealing brand image that mirrors their core values and personality, enriching their internal and external appeal. Engaging employees through brand-centric activities bolsters team spirit and camaraderie, while also sparking innovation and creativity that align with the company's ambitions, propelling growth. In practice, the power of the inside-out brand is a joy to behold. We worked with leading architects Keppie Design to deliver a people-focused rebrand, and their commitment and dedication to internal brand building since the relaunch has been an exemplary success. A robust internal brand culture is instrumental in nurturing a positive and dedicated workforce, which is inherently motivated to deliver outstanding customer experiences. This internal brand strength lays a formidable foundation for a powerful external brand presence, ultimately cultivating an environment where employees feel genuinely connected and committed to the brand's success. https://lnkd.in/eyNZwM8b #brand #teamspirit #growth