Founder @ Neftalem Consulting | BDS Expert, UNDP GPN/ExpRes Roster/Co-founder of Y&F Kitchen Manufacturing Company
For #Ethiopia: #startup founders pitching to investors: Show, Don't Tell! As a BDS expert working alongside expert vetting startups for investors, I see many pitches focusing on market size and valuation before the core: does the product actually work? Investors prioritize seeing your product or service in action. Here's how to showcase your value proposition in under 5 minutes: * Demo first: Ditch the lengthy intro and dive into a step-by-step demo, like you're guiding a customer. * Prototype is king: Even at the idea stage, a prototype showcases your capabilities. * Real-world validation: After the demo, highlight market size and valuation. Social proof with big-name clients adds credibility. Focus on showing your solution's potential and real-world applicability. Investors will be more engaged and confident in your venture's success. Storytelling is important, but focus on business fundamentals. Investors are backing a business and your ability to execute. Refocus on showcasing your solution's potential and real-world applicability to win their confidence. It's time to focus on the numbers and more importantly; how those numbers are converted into $ .
