New Horizons’ Post

Lil Wayne vs Kendrick Lamar: Super Bowl Performance Debate In this video, we dive into the controversial question: Should Lil Wayne or Kendrick Lamar perform at the Super Bowl? Discover the perspectives, opportunities, and opinions surrounding this enticing decision in the world of music and sports entertainment. #SuperBowl2024 #LilWayne #KendrickLamar #MusicDebate #PerformanceShowdown #HipHop #SportsEntertainment #MusicOpportunities #CelebrityNews #FanOpinions

At Gustaf inspired by David Hieatt and Mike Coulter we’ve become a little bit obsessed with writing our brand manifesto. Well, in the power of words, full stop. We’ve done courses on it and everything. And one big idea we buy into… Is doing things that no other events agency can do. It really helps us write things that no other events agency can write. Imagine being able to write about DJing the main stage at last week’s #KendalCalling To a crowd of 30,000. Talk about creating goosebump moments! If you’re planning an event – hey, maybe a festival themed get-together for your team – have a word with the folk who can say, and do, things that other event agencies just can’t.

The first half of this year has been incredible for Farrago's live music agency! With our new hire Louis Vellacott taking the helm, we've expanded our reach, partnering with amazing venues like Soho House & Co, Bubba Hospitality Group, and Brixton Jamm. While working with new pubs, we’ve discovered a key trend: many pubs post-pandemic are struggling with razor-thin margins (as low as 0.5%). Despite the potential boost in footfall and bar sales, many pubs hesitate to invest in live music. The challenge? Uncertainty. They worry about drawing enough of the local crowd to justify the cost of the musicians. We think we’ve found a couple solutions to this problem: 1) Free Drinks Promotions: We've partnered with Diageo (thanks to Emma Hamilton and the rest of the team) on free drink promotions at select pubs. This win-win-win strategy boosted pub attendance & sales while giving Diageo valuable exposure to a passionate music audience. 2) Tap into a Wider Music Community: Farrago goes beyond local crowds. We connect pubs with a network of music fans eager to discover new artists: the Farrago community. This expands their customer base significantly. Do you know a pub or venue that could benefit from the power of grassroots live music? Visit www.farrago.club/agency to learn more or reach out to us at info@farrago.club 

This Sunday, it's ALL about Enjoyment! 💫Can the players embrace the challenge of playing in the biggest game of the year? Will the coaches find pleasure in calling plays with the game on the line? How will both teams handle the passionate energy being sent from the other side? When things don't go your way, especially in a big event (game, sales pitch, Super Bowl party), here are two tips to keep those Enjoyment levels up: ✅ Smile more - It releases endorphins into the bloodstream to help elevate that "E" level. ✅ Play more music - if you feel you need to up your "E" level, sing a song in your head or, better yet, play actual music. It's a pipeline to the Zone! #BeintheZone - LIFE IN THE ZONE COURSE https://lnkd.in/gKd2yidi

Few things to know when planning your kids event it's important that you make good choice of Hiring a pro Dj and Mc in the kiddies entertainment sector; I will like to highlight few reasons you need this. 1.Dj who will Censor music for the Kids 2.Mc who will coordinate and play games with them 3. The event must be a Blend of Education and Entertainment ... Don't let your Audience leave without learning something positive and impactful.... #lagosparty #kidsaffairs #Schools

Never lure people to attend your events out of sympathy or solidarity if they are not suppose to be there in the first place. Do this instead. Design your event on these touch points - must be educational, venue should be aesthetically appealing, serves as an escape from everyday life, and entertaining (group games, food, music etc). Market your event to only those who are supposed to be there. Once they see the value they will come, ceteris paribus. Don’t beg, attract. #eventmanagement #experiencedesign #eventplanners

After Parties and Late Nights are a great event format that can really elevate a venue and connect with different audiences. Howie Schnee shares a ton of insights in this 15-minute interview all about After Parties. Some takeaways: 🥳 Target audiences that like to stay out late (probably not great for family events, but a great new use for a traditionally family-focused spaced. Omaha's Henry Doorly Zoo and Aquarium does a great job of this with their Late Nights at the Zoo). 🥳 Make it unique. Events are competitive. You can give yourself an edge by doing something unique. Go deeper for the fans or put a twist on something traditional. 🥳 Create partnerships. If booking talent isn't your strong suite, offer favorable terms to a local, well-connected promoter. 🥳 Support a cause the artist cares about. If you're piggy-backing off a big name performing nearby, consider supporting a cause they care about to improve relations with them and their fans. Howie dives into the details in the video below. Give Howie Schnee a follow too. He's often sharing great insights from his decades as a promoter.

🔉 🎶 New Case Study Alert: "Sounds Better With You" Bristol Beacon 🎶🔉 How do you flip the script and put audiences at the heart of live events? That’s exactly what we did for Bristol Beacon, celebrating the energy and unity of every performance. We worked with the team to elevate the brand post-reopening. The goal? To reinforce its core values of unity and joy while appealing to a diverse audience from occasional concert-goers to classical music lovers. ✨ The Result: https://lnkd.in/eQWzxCui

In case you ever wondered how IT people party at conferences 👇👇 ➡️ They start with the keynote under disco balls and Copilot-inspired entertainment ➡️Move on with a karaoke show with Supertalent/ Eurosong vibes (Iceland: 12 points!) ➡️ Then continue at the beach party with DJs & the Gipsy orchestra 》》It's just next-level 🕺 In all honesty, that's not entirely true. Because this much fun and quirkiness is not the standard. This type of magic happens only at the DynamicsMinds.

Ticketmaster and Live Nation are finally "facing the music" as the U.S. Department of Justice and 30 state attorneys general file antitrust charges against them. To help you better understand the case, this Update traces the history between the Antitrust Division, Live Nation, Ticketmaster, artists, venues, promoters, and fans across the last three presidential administrations. https://bit.ly/4dWS5xP Authors: Shylah Alfonso, Chris Williams, Henry Hauser, and Marisa Ball #Ticketmaster #LiveNation #Antitrust #AntitrustLaw