The dreaded "50% see-through rule" For those unfamiliar, some trade shows require that 𝟓𝟎% 𝐨𝐟 𝐲𝐨𝐮𝐫 𝐛𝐨𝐨𝐭𝐡 𝐬𝐩𝐚𝐜𝐞 𝐛𝐞 𝐛𝐞 𝐨𝐩𝐞𝐧 𝐰𝐢𝐭𝐡 𝐧𝐨 𝐬𝐭𝐫𝐮𝐜𝐭𝐮𝐫𝐞.The idea is to create an open and inviting floor while preventing booths from becoming massive walls that block visibility for neighboring exhibitors. 𝐌𝐲 𝐭𝐢𝐩: Push the boundaries (just a little 😉). It never hurts to ask if you can flex the guidelines. For example, see if a header above the typical line-of-sight could be approved. Remember, creativity thrives in the gray areas, and sometimes you're able to bend (not break) the rules! #TradeShowTips #BoothDesign #MarketingHacks #ExhibitLikeAPro
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Are you struggling with lackluster trade show exhibits and chaotic booth setups? 🌟 Having spent most of my adult life in the Canadian exhibit industry, I recently returned after a break and was shocked by what I witnessed over the past year. The quality of exhibits and booth setups I've seen at shows has left much to be desired. From generic catalog-purchased displays with no clear message to poorly constructed booths that won't last past a couple of shows, the issues are rampant. 🔍 Here's what I've noticed: - Lack of direction and messaging in exhibits - Poor quality displays that fall apart quickly - Dirty and disorganized graphics - Exhibits causing bottlenecks and blocking visitor flow - Booth staff glued to their phones instead of engaging with attendees If you're ready to elevate your trade show presence and maximize your return on investment, let's connect! Contact me to discuss how we can bring structure and effectiveness to your trade show program. Together, we can turn the chaos into success! 🚀 #TradeShows #Exhibits #EventMarketing #geron65 #tradeshowscanada
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Unlock the secrets to standout signage at trade shows and guide visitors straight to your booth amidst the bustling crowd. Learn how to make your display shine in the sea of exhibits and leave a lasting impression on potential clients. https://lnkd.in/dFZ4icqn #TradeShowTips #EventMarketing #StandoutSignage #BoothDesign #ExperientialMarketing #BusinessNetworking #EventProfs #MarketingStrategy
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Creating a floor plan that keeps exhibitors, sponsors, and attendees happy is no easy task—but strategic booth placement can make all the difference! 🎯 In our latest video, we dive into the art of designing event layouts to ensure traffic flow, enhance sponsor visibility, and create a seamless experience for everyone. #sponsorbooth #exhibitorbooth #conference #eventplanning #boothplacement #eventstrategy
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Unlock the secrets to standout signage at trade shows and guide visitors straight to your booth amidst the bustling crowd. Learn how to make your display shine in the sea of exhibits and leave a lasting impression on potential clients. https://lnkd.in/dqvN5Uxh #TradeShowTips #EventMarketing #StandoutSignage #BoothDesign #ExperientialMarketing #BusinessNetworking #EventProfs #MarketingStrategy
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Did you know the average attendee spends about 13 minutes at each targeted booth? ⏱️ Maximizing this time is crucial for making a lasting impact. Focus on engaging designs, clear messaging, and interactive elements to capture attention and ensure your booth stands out. We’ve seen tired, beat-up, and lackluster exhibit rentals on the trade show floor... That’s why we do it differently with our Access Model. Cost-effective, innovative booth solutions that make every minute count. 💪 #EventMarketing #ExhibitHappy #LasVegas #TradeShowExperts #BoothDesign #EngagementStrategies #IndustryLeaders
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Exhibiting for the first time can be overwhelming 🤯 There’s a lot to think about when you sign up to your first trade show, from stand design and functionality, to the nitty gritty of power requirements and setting up on-site. That’s why we offer a complete range of services, from stand design to logistics, build to breakdown – so that you can focus on your pre-show promotions and preparing your team. We’ll work with you every step of the way to help first-time exhibitors stand out, working as part of your team to create a space that reflects your brand. Think impactful design, interactive elements and a quality bespoke build that can be stored and reused year after year. Are you ready to make a lasting impression? Leave us a comment or send us a message to discuss your first-time exhibitor needs. Let's create something amazing together! #exhibitionstand #tradeshowmarketing #boothbuilder #standbuilder #marketingtips #eventmarketing
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Tip of the Day for Trade Show Exhibitors: Maximize your booth's potential with multi-level structures! By incorporating different levels, you can optimize vertical space to create distinct areas for private discussions or showcasing products. Enhance the dynamism of your booth by exploring this innovative approach. #TradeShow #Exhibitors #BoothDesign #TradeshowMarketing #BusinessDevelopment
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𝐓𝐇𝐈𝐍𝐊 𝐒𝐌𝐀𝐋𝐋 𝐀𝐓 𝐘𝐎𝐔𝐑 𝐍𝐄𝐗𝐓 𝐓𝐑𝐀𝐃𝐄𝐒𝐇𝐎𝐖! In today’s world of trade shows, bigger isn’t always better. 🧐 Sometimes, opting for a smaller booth can have a huge impact without the hefty price tag! Imagine cutting costs and still getting more attention. 👀 Why is smaller better? 💸 𝐂𝐨𝐬𝐭 𝐄𝐟𝐟𝐢𝐜𝐢𝐞𝐧𝐜𝐲 – Save thousands by reducing booth size. Think about all the extra budget for promotions, staff, and live demos! 🚶♂️ 𝐌𝐨𝐫𝐞 𝐅𝐨𝐨𝐭 𝐓𝐫𝐚𝐟𝐟𝐢𝐜 – Small spaces create crowds and excitement, making your booth the place to be. 💬 𝐁𝐞𝐭𝐭𝐞𝐫 𝐄𝐧𝐠𝐚𝐠𝐞𝐦𝐞𝐧𝐭 – A cozy booth means more personal connections with your visitors, leading to high-quality leads. With the right design, interactive displays, and a well-trained team, your small booth can pack a punch! 💥 Want to learn how to make your next trade show a success? Dive into the full blog and start planning your game-changing booth today! 👉 https://lnkd.in/gFfgkaMd #MagnetProductions #Tradeshowevents #Tradeshowmagician #tradeshowboothstaff #tradeshowtraining #Tradeshowevents
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Did you know your trade show booth could be the deciding factor between losing a lead and closing a deal? Your booth staff, messaging, and overall display aren’t just components of your event presence — they are your presence. Every detail counts when you're investing thousands of dollars to make an impact. Now, ask yourself: Is your booth doing enough to deliver results? If you’re unsure, it’s time to find out. 🎯 Book a Trade Show Booth Assessment Consultation today! 👉 https://lnkd.in/eH-78WEz Together, we’ll review: ✅ Your booth's messaging to ensure it’s compelling and clear. ✅ Visuals that capture attention and leave a lasting impression. ✅ Staff strategy to engage visitors and maximize opportunities. Don’t settle for being just another exhibitor. Let’s make your booth the one everyone remembers — the one that drives real results. 💡 Stop leaving your trade show success to chance. Let’s make it happen! #Tradeshows #Bootheffectiveness #Eventmarketing #Funfacts
Did you know your trade show booth could be the difference between a lead lost or a deal closed? Your booth staff, messaging, and overall display aren’t just part of your event presence — they are your event presence. Every detail matters when you're spending thousands of dollars to make an impact. But here’s the real question: Is your booth working hard enough for you? If you’re not sure, it’s time to find out. Book a Trade Show Booth Assessment Consultation with Bill Kenney today. https://lnkd.in/eH-78WEz Let’s review your booth's messaging, visuals, and staff strategy to ensure you're not just another exhibitor — but the exhibitor everyone remembers. Stop leaving your trade show success to chance. Let’s make your booth the one that drives real results. #Tradeshows #Bootheffectiveness #Eventmarketing #Funfacts
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New Blog Alert!📢 Setting up your trade show booth can feel overwhelming, but with proper planning and organization, it doesn’t have to be! Our latest blog breaks down everything from pre-event prep to final touches, focusing on installation and dismantle for a seamless trade show experience. Need professional help with booth setup? All Exhibit Solutions has you covered! #allexhibitsolutions
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