Today, we are celebrating World Television Day! 📺
In 1996, the United Nations General Assembly proclaimed November 21st as World Television Day, acknowledging its growing influence on decision-making and the pivotal role of this mass communication medium in our lives.
Television remains the primary global source of communication, reaching billions of viewers daily. Effective collaboration between PR and television contributes to promoting meaningful projects and establishing and fortifying brands in the global communication landscape that has become part of pop culture.
However, in our current informational era, we must be aware and vigilant regarding threats such as fake news and deep fakes, which can distort reality and erode public trust. We appreciate television not only as a means of communication but also as a watchdog of democracy. Its role in providing accurate and impartial news is essential for upholding democratic principles.
#WorldTelevisionDay #PRandTelevision #globalcommunication