Nirav Chatterji’s Post

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Senior Director of Sales at Sensor Tower | Driving Sales Growth, Strategic Partnerships

Oh, the ride-share industry is on fire... again! 🚗💥 Looks like Uber and Lyft decided to flex their muscles this quarter. If you've wondered why your app's buzzing more than a bee around a soda can, here’s the scoop: Uber's MAUs (Monthly Active Pacers…okay, Passengers) bounced up a smooth 14% YoY in 2Q24. And here's the kicker, they did it by tuning their social ads to attract what I like to call ‘the frequent riders club’. You know, those folks who use Uber to go, well, everywhere? Including imaginary trips to chuckle over this post. 🤣 Then there's Lyft - not to be overshadowed - clocking in record driver hours! Earth to everybody, that’s a 29% jump in their app babysitting drivers. That's right, while you’re deciding whether to swipe for a ride or not, Lyft drivers are practically living in their cars. All thanks to a crafty little shift in focus towards getting more drivers than a rush-hour traffic jam! But really, have these guys found a cheat code or what? Is there a secret racer level we don’t know about? Whatever it is, keep an eye on these ride-sharing juggernauts; they’re more juiced up than a high school reunion. #UberGrowth #RideShareEconomy #TechTrends #SocialMediaAdvertising #DriverLife Chat with this post here:https://lnkd.in/enX_ziZG

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