Non Dues-a-Palooza’s Post

Transcript

Hey everybody, Lori Zoss Kraska here from Growth Owl LLC. Bruce Rosenthal with Bruce Rosenthal Associates and we are here to talk about our upcoming Non Dues-a-Palooza, A webinar series on October 26th. Is your corporate sponsorship strategy haunted? And I bet you're thinking, well what can I expect from this series? So Bruce and I are here to give you a little background as to what you can expect and what we mean by something being haunted. So Bruce, what's your first topic? Think we're The first question we're going to answer is, is do you really have a sponsorship program or is this just a quest for money in disguise? And we'll also hit Do you have a witches brew of benefits? And how about this one? Is your sponsorship program a trick or a treat for your sponsors? Excellent And how can you be sure your board and staff don't look in horror at your corporate partnership program? Now here's something we often hear from from associations Are your sponsors ghosting you? Well, that's gonna be a big one. That's going to be a big one. And are you trying to run your sponsorship program with a skeleton staff? Wow. Are your calls with prospective sponsors scaring people away, or are they returning your calls? Letters like zombies. And how can you make sponsors light up like Jackal Lanterns or Jill Lanterns? I like that. And how can you share ideas with sponsors and not hide behind a mask? Scary stuff, Laurie. However, our answers to these questions will let association execs know if they're sponsorship programs are haunted and if so, what to do about it. That's right, and we're hoping that you're going to end this session with a big Trick or treat bag of corporate sponsorship candy, so be sure to join us on Thursday. October 26th at 1:00 PM Eastern for Is your corporate Sponsor Strategy Haunted?