Nutracap’s Post

Working with such a dynamic team and understanding the ground level challenges and realities of education has been a great learning at LFE. #APSALT #LFE #Teachereducation #Andhraeducation

We’re setting new standards for brands. For the last decade, we’ve been celebrating people on our stage. The Brand Hall of Fame is the next evolution. It's where we celebrate those who have significantly influenced the marketing and business landscape. It's not just an accolade; it's a valuable tool for brands to gauge their own aspirations and achievements. By understanding the stringent evaluation criteria used to honor the most iconic brands and marketers in North America, brands can gain insights into what sets them apart and how they can strive for excellence. If you're a brand owner, read The Brand Hall of Fame charter here: https://bit.ly/3Txokdq. We hope you'll join us as we set the standard for what’s possible.

I am thrilled to share our comprehensive brand discovery process, which is a game-changer for iconic brands like Coca-Cola, Scheels, and TCM, to name a few. 🌟 Our 7-stage process has revolutionized their strategies: 1️⃣ Determine Where You Are Now - Setting the stage for transformation. 2️⃣ Discover Your Brand Lover - Delving deep into who loves your brand. 3️⃣ Understand Your Brand Lover Human Needs - Aligning brand values with customer desires. 4️⃣ Address Key Touch Points - Creating moments that matter. 5️⃣ Translate Your Ideas into Creative Communication - Crafting messages that resonate. 6️⃣ Sell-In to Your Internal Team - Ensuring everyone is on board. 7️⃣ Put Your Knowledge to Work - Implementing insights for real impact. Join us as we navigate the path to brand elevation, making meaningful connections every step of the way. #BrandDiscovery #BrandStrategy #CocaCola #Kohls #Nike

Spray-tacular! Loved the conference design and immersive feel In today’s rapidly changing landscape, conferences and events have evolved beyond just networking and knowledge-sharing platforms. They have become powerful tools for businesses to amplify their brand, showcase their products, and immerse both new and existing clients in their culture and values. Here’s why leveraging events is more crucial than ever: -Enhanced Brand Reach: Well-executed events offer the perfect opportunity to introduce your brand to a wider audience and foster deeper connections with clients. -Product Experience: By bringing clients into a live, interactive environment, they can experience your offerings first-hand, leading to a more memorable and impactful interaction. -Cultural Showcase: Events allow you to highlight the internal values that set you apart—whether it's innovation, diversity, or the strong work culture you've cultivated. Ultimately, conferences and events give businesses a unique platform to demonstrate how they are fostering the right environment for success, delivering on promises, and positioning themselves as industry leaders. #EventManagement #Conferences #BrandReach #ClientExperience #BusinessCulture #Innovation

THE BEST IP YOU COULD EVER CREATE IS YOU! So, why not focus on building the best you before worrying about building a business, brand, or career? Well, because most don’t understand how to do this, or have the ability to recognize their deficiencies. They are also not aware of what they may be doing wrong, or that the reason for their lack of success is actually them. It’s not their skill, lack of money, connections, knowledge, or proximity. It’s them, and their lack of possessing the traits necessary to build a long lasting and credible career, despite the lack of the aforementioned. Those that take the time to do this, last. Even if they stall, fall, or fail, they have built a foundational stability that gives them the leverage to get up and continue on to the win. And, their winning isn’t reliant on causing someone else to lose. Pusha has been able to sustain relevancy, and continued success being authentic to himself, and what matters to him. He hasn’t wavered to “fit in”, or be accepted by those he doesn’t care to be accepted by. Over 20 years into his career, receiving Grammy nominations to now becoming an ambassador of Louis Vuitton. That’s building credible and respected IP. That lasts. Are you building the BEST IP? Your friend, Clinton #getfamiliar #ip #building #brand #personalbranding #pushat #louisvuitton #virginia #boston #hiphop #mixtape #history

Congratulations Direct 60 List honoree Koral (Chen), SVP, Brand Development and Licensing, SMAC Entertainment - Michael Strahan™ / WEAR by Erin Andrews / Snoop Doggie Doggs! The Direct 60 List honors top executives mastering the business of brands. Leveraging technology, innovation, and next-generation strategies, these leaders drive growth and position their brands for success in a consumer-centric, data-driven world. You can see the full Direct 60 List here:  https://lnkd.in/gyJxNYFa Koral told us, “Consumers in today’s retail environment have so many ways to shop and an endless supply of information at the moment of purchase. Now more than ever, when developing your business, your strategy must emphasize your differentiating factors and consider all the reasons why someone in your audience pool won’t pick you or complete their purchase. For us, at SMAC, our brands are rooted in filling a specific void in the marketplace while providing talent-driven added value. From Michael Strahan to WEAR by Erin Andrews to Snoop Doggie Doggs, we strive to build strong brands — bringing in the talent as our secret weapon." Meet The Direct 60 List Honorees in person at The Direct 60 Forum on October 10th in New York City! More than a gala and less than a conference, this one-of-a-kind event features thoughtful peer discussions, elegant tasting experiences, inspiring acceptance speeches, red carpet moments, incredible giveaways (five star hotels!), curated receptions and VIP dinners - there are few evenings that can match The Direct 60 Forum. Learn more:  https://lnkd.in/gNXz8vUQ #Direct60 #TheLead #Brands

🎉 Bye Bye January, Hello Rest of the Year! 🎉 As January comes to a close, it's always good to take a moment to reflect on the little victories we've already achieved during this month. These victories, no matter how insignificant they may seem, set the tone for a successful year ahead. 💪 I feel that by acknowledging our accomplishments, however big or small, we strengthen our mindset and fuel ourselves for the challenges that lie ahead in the rest of the year. 🚀 What have we done so far? 🌟 Exceptionally good year kick-off connect with our partner Coty in Paris, laying the base for some outstanding future products and plans 🌟 An inspiring fragrance discovery workshop 🌟 Gained insights into industry specifics and got inspired for future projects by visiting the Packaging Expo in Paris 🌟 A mini team offsite to re-align focus and priorities 🌟 Received Confirmation of and Accolades for the highest Calendar Year Business Unit performance EVER 🌟 Getting into the rhythm of delivering the day-to-day smoothly In the hustle and bustle of our daily lives, it's easy to overlook the significance of these small victories. So, let's raise a toast to the victories, no matter how small, that we've achieved in January and use them as fuel to drive us towards even greater accomplishments in the rest of the year. Who's with me? 🚀 💪 🤝 🥂 #JanuaryVictories #insideHUGOBOSS #MindsetMatters #womeninbusiness #teamworkmakesthedreamwork HUGO BOSS

Brand marketing and culture trends I'm loving this week: 1. Kendrick Lamar & Super Bowl LIX: The National Football League (NFL) announced Kendrick Lamar as the headliner for the 2025 Super Bowl Halftime Show. After years of impactful music and two recent #1 hits on the Billboard 100, Kendrick pushes the boundaries of hip-hop's global influence, connecting the worlds of music and sports. (He's my favorite rapper so I'm very excited!) 2. McDonald's Mini McFlurry: If you ever crave a lil sweet treat, McDonald's is introducing a Mini McFlurry in classic flavors like OREO and M&M's. This launch is a great way to attract a new customer base while also focusing on its sustainability efforts by replacing the plastic McFlurry spoon with an eco-friendly four-flat cup design. 3. Beyoncé & Moët Hennessy: Beyoncé just launched SirDavis, a new whiskey brand in collaboration with Moët Hennessy. The best part is that the brand is named after her paternal great-grandfather who was a farmer and moonshiner. This is a great example of the growing trend of celebs entering the premium spirits, appealing to selective consumers looking for unique brand stories. #brandmarketing #communications #publicrelations