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Jolyon Varley shares our latest case study on the latest e-commerce phenomenon that is TikTok Shop. https://lnkd.in/ejV7mTgX -- New HEAT from the best in the business 🔥 (Even if I do say so myself 😉) TikTok Shop came to us with the insight: Many creators are eligible to sell products through TT Shop, but are sketched out by myths they’ve heard about its legitimacy. So what did we do? ❤️🔥 Sourced niche creators to create UGC style ads. ❤️🔥 Utilised trending formats to maximise visibility. ❤️🔥 Entertaining, whilst dispelling common myths. The result? ↓ 20% decrease in the cost per creator sign-up for TikTok ↓ We love to see it 👏 Social commerce revenue is estimated to reach a crazy $6.2 TRILLION by 2030 🤯 And OK COOL is along for the ride 🤓 Are you? *** 💚 If you liked this post. ✅ Follow, Jolyon for all things content, culture & creativity.

Delanie Gulino

New Business & Marketing at OK COOL

2mo

Our team's work with TTS is *chefs kiss*

Jolyon Varley

Co-Founder @ OK COOL 🌏 Sharing all things culture, content & creativity.

2mo

T E A M

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