OLAPLEX’s Post

Exciting times at Fuzzy's Taco Shop Patrick Kirk joins the Fuzzy’s team as Chief Marketing Officer. Check out the feature in D CEO to see how Fuzzy’s is setting the stage for a bright future!

Strategy brings clarity - if your organization is struggling internally or externally, it's time to examine your strategy and make it tight! If your marketing is not working, your marketing strategy is off - and that is a simple fix if you're working with the right people. #marketingstrategy #strategy #businessstrategy

Meet Rich, our Chief Marketing Officer here at John Good Group 👋 How did Rich get to where he is today? We’ve discovered where he started, his top tips for succeeding, and the challenges he faced. One of the exciting elements of his skillset he has developed is, “creating momentum every day.” As he puts it, “My favourite team check-in is asking them, ‘Are you winning?’” 🏆 Click the link in the comments below to read more about how Rich became Chief Marketing Officer 👇

Every rebranding journey is unique 🦄. Happy to share my learnings from Trapets rebranding journey. To my fellow CMOs; Keep fighting for that brand investment. Keep proving the importance of a strong brand. #b2bmarketing #brandvalue #fightfinancialcrime

Public relations and advertising are both key promotional efforts that brands typically use to target and communicate with prospective and current customers. They both focus on cultivating a lasting relationship with customers, while still maintaining a positive brand image. Which do you think is the most effective efforts between the two.

Today wraps up my time as Greenwoods’ Sales & Marketing Director, but I’m not going far! Tomorrow will be my first day as Greenwoods’ Brand & Campaigns Director. 😃 Whilst my core responsibilities aren’t changing drastically - I’ll still oversee our marketing, business development, and client engagement efforts - my new title and team name change signal a focus on building our brand identity and executing innovative, unified campaigns.  Our aim is to deliver impactful, talk-worthy campaigns that get us noticed and support our growth ambitions. It’s just a small name change, but it represents a big-picture mindset shift. Leah Pearson, Charlotte Rose & Emily Rawlinson let’s do this. 💡 #BrandMarketing #IntegratedCampaigns #LegalMarketing #TeamWork

"Home" carries a lot of meaning. It can represent family, friends, comfort, safety, warmth, accomplishment and a sense of belonging. Home doesn’t just represent where you physically live – it can also be where you feel most welcome throughout life, whether it’s at summer camp, college, in a professional networking group or in the workplace. I’ve always thrown myself head-first into my job over the years. I care deeply about the work I do and how it contributes to the company’s mission. When I feel “at home” in the workplace, I not only perform better but am also a happier, healthier human being. If you're in a place where you don’t feel you belong, it can adversely impact your life outside of work. While looking for my next role, I paid special attention to what kind of culture a company had, the quality, integrity & kindness of the people, how they talked about & treated their team, and whether their core values were not just written on the wall but actually show up in how people operate. Of all the companies I talked to, one stood above the rest: Lennar. Some of you may ask, “Who?” and, honestly, I hadn’t heard of Lennar when they reached out. But, as my philosophy was to be open to new opportunities, I talked to them. And they checked every single box above. Not to mention that they are a 70-year old, Fortune 150 company that's been public since before I was born. Lennar... - Not only builds thousands of high quality homes every year all over the U.S. – a huge need in the current housing crisis – but also makes them attainable for first-time homebuyers. - (Quietly) gives a tremendous amount back to the communities they serve, through the Lennar Foundation, because it’s the right thing to do. - Truly cares about its Customers and “Associates” (what they call their employees, many of whom have been there 30+ years!), and about being on the cutting edge of how technology can transform the home building industry. On April 1, I officially joined the company as SVP, Communications, and am commuting from Brooklyn to Miami, where Lennar is based (I buried the lede!), until I fully relocate with my family this summer. Leaving New York after more than 25 years is a huge change – and I will miss it – but my family and I are excited to embark on a new adventure in the sun. In just three weeks at Lennar, I already feel like I’ve found my home, hopefully for many years to come. The people are warm and welcoming, the company is doing work that is both impressive and mission-driven, I can build within a well-resourced, stable organization, and I believe I’ll be able to make a lasting impact. Thanks to Olivia Witmer & Emma Putre at Daversa and Drew Holler, my amazing new boss, for believing I was the right person for the job – I’m honored to be part of the Lennar family!

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