Think Like An Analyst
Yesterday I posted about the importance of thinking like a business owner, and why measurement planning is such an important skill for new analysts. Several people commented with something along the lines of "Awesome, but what exactly IS a measurement plan???" So here's an excerpt from our Thinking Like an Analyst course at Maven Analytics, where we practice building a measurement plan using a real-world business case. In the course John Pauler walks through our 4-step framework in depth: 1) Think business first 2) Know your audience 3) Define the KPIs 4) Identify data sources Want more content like this? Link to the course details in the comments 👇