The future is now and it’s paperless! As part of our ongoing efforts to move toward more sustainable practices, we’re ditching the paper Feeding Guidelines in our boxes for a digital version online and in our app. This change drastically reduces our paper consumption and lessens our carbon footprint by approximately 84,700 pounds. That’s saving the equivalent of 1.7 acres of forest, and more trees means more chances to find the perfect stick (or perfect spot to pee).
This work is so important, great work. The pet food industry seems to be lagging behind. Huge opportunity for Ollie to lead the market through credible sustainability programs!
Love this! Every little bit helps to a larger impact!
Impact Expert / Sustainability Leader / CSR, ESG Strategist / Vogue Business List of 100 Innovators
1moYes! Thrilled to be a part of this team effort. Nearly 85,000 lbs of avoided carbon emissions is a *great* start for our environmental footprint reduction journey. (Environmental impact estimates were calculated using the Environmental Paper Network Paper Calculator Version 4.0. For more information visit www.papercalculator.org)