Open Late Collective’s Post

Transcript

I think about it from everything that you're doing like let's just take like a CPG company, right? I have a product and I'm like looking at my product and I'm developing out my product, OK, My product yes has a taste. It has like, you know, attributes to like what like what it is to consume it. So like thinking about like what is my customer thinking about this going back into data and information that our customers have given us about other products, right? Like what are their likes? What are their wants going down to OK, so now like. They have that product, but now I have to wrap that product into packaging. How do we, how do I answer the nutrition facts before it becomes a question for us? How do I give them the right allergen information? How do I make it accessible? If you have additional information where to go, Maybe it's not just an e-mail, Maybe it's a QR code that leads you to like, you know, our website and an FAQ page, right? Like, I don't know, I'm just making up things on the fly, but like I'm like thinking about it from like every aspect of like that product. How do? Aye, how am I constantly keeping the customer at the forefront of that development and every piece that we do so even in the packaging of what's printed on it, what is the materials of that packaging that is being utilized? Our customers going to agree with it and my contributing to, you know, a sustainable lifestyle Like just it's like there's so many questions, so you're calling to constantly answer and put yourself in your customers shoes and even taking a step back like not even just like on a CPG aspect, right, like in DC aspect like. How can I make a website that is answers the questions for my customer at the time of them browsing before it actually becomes a support ticket and like they need help from somebody Like it's that's it's just thinking about their entire experience with your brand from every single touch point.