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Kicking off this series around topics that we love here at Optimist.

View organization page for Optimist Inc., graphic

12,386 followers

Introducing CURIO, the R+D arm of Optimist's creative strategy team -- where we share the rabbit holes and cultural curiosities that have been exciting us from around the Internet. First up, a peek into the world of wine and how value is shaped, shifted, and supercharged by pop culture.

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