Optimum Healthcare IT’s Post

I’m super excited to share my interview with Sophie Hope and Jay Sen, co-hosts of the CMO Podcast. Here are the details of my session: The title of my talk is Navigating the World of Healthcare IT Marketing. In this interview, I shared: - Having a mentor can provide valuable guidance and support throughout one's career journey. - Joining a young, growing company can offer opportunities for career growth and the opportunity to build a department from the ground up. - Word-of-mouth referrals and strong client relationships are crucial for generating new business in the healthcare IT industry. - Being a pioneer in offering new services can differentiate a company and attract clients. - Content creation, thought leadership, webinars, and events effectively generate leads and demand in the healthcare IT space. - Building a strong brand identity and consistently enhancing it is essential for gaining recognition and staying ahead of competitors. - Effective leadership involves empowering employees, leading by example, and continuously seeking self-improvement. Watch and listen here: https://lnkd.in/eTeHSyBm

🎙️ Exciting News! This week's episode of The Matt Phillips Podcast features a dynamic interview with Michael Ashford, Director of Marketing at The Receptionist in Denver, CO, and a seasoned communications and TedX speaker coach. 🌟 Join Matt and Michael as they explore the transformative power of storytelling 📖 and innovative ideas 💡 to inspire teams, drive sales 📈, and tackle significant challenges. Learn how effective communication can foster personal growth, build trust, and create robust relationships. 🤝 In this episode, you'll discover: - Michael's journey from award-winning journalist 🏆 to a leading marketing expert and keynote speaker. - Strategies to convey your message authoritatively and persuasively. - The nuances of communicating effectively in different settings: “on-stage” vs. “one-on-one”. - Tailoring your communication to match diverse listening and learning styles. - Crafting a persona that aligns with your marketing strategy. - The importance of sharing your unique story and the impact it can have. 🎤 Link to the full interview:  https://lnkd.in/gRN9qUpJ Michael also hosts The Follow-Up Question podcast and The FABRIC Podcast, where he emphasizes the power of storytelling and effective communication. His insights have been showcased by Podcast Movement and Men's Health magazines, making him a true thought leader in his field. 🌐 Tune in for invaluable tips on becoming a better communicator and leader. Have you faced challenges in storytelling or inspiring others? Share your experiences in the comments below, and let's learn together! 🌟 #PodcastInterview #StorytellingPower #EffectiveCommunication #LeadershipSkills  #MarketingStrategies #PublicSpeakingTips

Our last podcast was about the importance of Business Acumen for Medical Affairs teams 👉 https://buff.ly/3W3fAhT In Tomorrow's Episode, we will discuss: How your business acumen can transform your internal communication be be impactful and impressive. #businessacumen #communication

🎙️ Exciting News! Listen in to this episode of The Matt Phillips Podcast, which features a dynamic interview with Michael Ashford, Director of Marketing at The Receptionist in Denver, CO, and a seasoned communications and TedX speaker coach. 🌟 Join Matt and Michael as they explore the transformative power of storytelling 📖 and innovative ideas 💡 to inspire teams, drive sales 📈, and tackle significant challenges. Learn how effective communication can foster personal growth, build trust, and create robust relationships. 🤝 In this episode, you'll discover: - Michael's journey from award-winning journalist 🏆 to a leading marketing expert and keynote speaker. - Strategies to convey your message authoritatively and persuasively. - The nuances of communicating effectively in different settings: “on-stage” vs. “one-on-one”. - Tailoring your communication to match diverse listening and learning styles. - Crafting a persona that aligns with your marketing strategy. - The importance of sharing your unique story and the impact it can have. 🎤 Link to the full interview:  https://lnkd.in/gRN9qUpJ Michael also hosts The Follow-Up Question podcast and The FABRIC Podcast, where he emphasizes the power of storytelling and effective communication. His insights have been showcased by Podcast Movement and Men's Health magazines, making him a true thought leader in his field. 🌐 Tune in for invaluable tips on becoming a better communicator and leader. Have you faced challenges in storytelling or inspiring others? Share your experiences in the comments below, and let's learn together! 🌟 #PodcastInterview #StorytellingPower #EffectiveCommunication #LeadershipSkills  #MarketingStrategies #PublicSpeakingTips

Unlock the Power of Personal Branding with Mark D. Leslie (MBA). In an episode of the INNOVATION Insights Podcast, Mark D. Leslie shared invaluable wisdom on the critical role of personal branding in career success. One standout tip? "Appoint Your Own Board of Directors." Mark emphasized the importance of gathering trusted advisors to help guide your career and personal brand decisions. *Why wait to take control of your career narrative? Join us for an exclusive workshop with Mark, where he will discuss building a powerful personal brand that stands out in today’s competitive landscape. Don’t miss this opportunity to learn from a seasoned industry leader! *Reserve your spot now! Register for the Workshop - https://lnkd.in/gdJWGGBZ *Want more insights? Catch Mark’s full episode on the INNOVATION Insights Podcast and discover more about harnessing the power of personal branding. Watch the Full Episode - https://lnkd.in/ghtdAG-8 *Stay Ahead of the Curve! Subscribe to our newsletter for more updates and expert tips in your inbox - https://lnkd.in/dm5c43Uw *Engage with Us: https://lnkd.in/gv5B_efB Please like, comment on, and share this post. Let’s build a community that thrives on innovation and professional growth. #INNOVATIONInsights #PersonalBranding #CareerDevelopment #InnovationInsights #ProfessionalGrowth #MarkDLeslie

💻Curious about how professionals expand their digital network effectively? 🎙️If so, brace yourself for an exclusive peek into the world of digital networking on the #eaPodcast episode, {Growing Your Digital Network, E: 111}. Enjoy an engaging conversation with digital networking expert, Benita, as she shares approaches for professionals to grow their network and enhance their digital personal brand. 🗨️"First and foremost, so often I hear people say, I only connect with people I know. That to me is a red flag, you need to be open to relationships that are not first level." - Benita Samuels ↗️Link to #eaPodcast: https://buff.ly/3IoxtQl Check out our podcast sponsor, The Receptionist! Automate what should be automated so you make the check in experience more human. #careeradvice #careergrowth #exceptionaladmins #administrativeprofessionals #executiveassistants #administrativesupport #careerdevelopment #careersuccess #personalbranding #digitalnetwork

David Lancefield's incisive 3 series of posts on Dealing with Tricky People I follow David Lancefield, a highly experienced. ex PwC Strategy global Partner, in the last year or two providing Strategic business services from his own entity and connections. On his LinkedIn , as well as many great posts and connections to his podcasts and newsletter, and recently launched Strategy service, you could read three very recent connected posts on dealing with tricky people ( especially team leaders in business seeking to conduct strategic positioning and implementation). As well as being amusingly presented , they are a very accurate collection and it would aid many a leader and team group to reflect on which personalities they present and see around them - and how those features may impede or enable successful strategy and operational business activity I am concluding a short break so on the basis of ' physician heal thyself' I have been trying to think about an honest self appraisal of these for my conduct. Some of it makes me feel a touch embarrassed and uncomfortable and as I reflect out of my comfort zone - in which case I allow myself another shot of beer in our comfortable boutique hotel on the Lakes to calm down - but it is also a healthy exercise to consider. Look at the 3 interactive posts, smile and try it!

Are curious conversations the secret to consultancy growth? ☕️ In the latest episode of Climb in Consulting, I caught up with Alan Morton, Managing Director of SBR Consulting, global specialists in revenue acceleration, to discuss how to democratise sales and build a powerful engine that’s driven by your entire team. During the interview, Alan explains how successful consultancies are moving beyond the traditional ‘rainmaker’ approach to sales, instead fostering a company-wide sales culture. Alan offers a wealth of advice to help you achieve this, including: ➡️ Curiosity is currency: How to train your team to ask insightful questions that unearth client challenges and pave the way for valuable solutions – even in seemingly casual conversations. ➡️ Sales as service: Why you should ditch the transactional approach to sales and reframe it as a collaborative effort, focused on building trust and offering genuine value through active listening. ➡️ Empowerment, not selling: What you need to do to climb up the value chain and transform your team from order-takers into strategic partners. This episode is packed with actionable tips to cultivate a consultancy that thrives on the collective power of conversation. Tune in and discover how to unleash the hidden sales potential within your team 👉 https://lnkd.in/e45wrhgA #mustlisten #podcast #consultingsales

I don't promote my podcast nearly as much as I should. If you're an agency you should listen. If you're a VP/CMO or aspire to be... ...you should listen too. If you're an agency, you'll hear: - how prominent marketing leaders think about their relationships with vendors/agencies. - how agencies fit into various ecosystems. - what really matters to marketing leaders -- spoiler alert, it's not the work. **listen before you yell at me in the comments...of course the work matters :) - much much more If you're a VP/CMO or aspire to be one, you'll hear: - the opinions of your peers. - how people currently in the seat, think about marketing. - how people, currently in the seat, think about RFP's. - how people, currently in the seat, prioritize relationships with vendors, agencies. - much much more And, if nothing else, I end every interview with 3 questions... 1) What was your very first job? 2) What would your last meal be? 3) Who is someone who inspires you personally, professionally, or both? If you read this far -- drop what YOUR last meal would be in the comments.

🌟 PODCAST ANNOUNCEMENT! 🌟 Introducing CMOs Off Script, where the conversations are as bold as our coffee and the insights as sharp as our wit. Each week, our hosts share candid perspectives on navigating the intricate world of healthcare marketing. No more marketing babble; it’s all real talk with real advice. Ready to meet our hosts? Nisha Bagepalli: She’s an ace at spinning marketing straw into digital gold. Amanda Boatright: Just call her the empathy architect, constantly building bridges, not walls. Julia Goebel ☁️: Brilliant at connecting and bringing together people for greater purposes. Bethany Hale, MBA: Only brings her best by building sexy brands in unsexy industries. Laura Hill: A genius at turning any minor success into a business opportunity. Whether you're a seasoned marketer, an ambitious sales professional, or an executive leader in Health Tech, this podcast is a valuable resource for your professional growth! Tune in to hear stories that go beyond the boardroom, revealing the challenges, triumphs, and lessons learned from some of the brightest minds in Health Tech sales, marketing, and leadership. 🎧 Listen now at CMOs Off Script and subscribe to stay updated on our latest episodes. Join us on this exciting journey as we explore the dynamic landscape of marketing, one episode at a time. Your feedback and engagement are welcome—let's start the conversation! #CMOsOffscript #PodcastLaunch #HealthTech #MarketingInsights #MarketingLeaders #BusinessPodcast #CMO #MarketingStrategy Sponsored by Breezy Hill Marketing