Optimum Media’s Post

When expanding to a new market, start with interest targeting, adapt currency, progress to lookalike audiences. Recognize initial challenges due to existing data biases. Broaden audiences gradually for success. Head over to MakeMyAdsGreatAgain.com to get expert advice on how to run your ads and get excellent results again. #newmarket #interesttargeting #lookalikeaudiences #advertisingstrategies #advertisingtips

With spring here, consumers are eager to refresh their homes. Our latest post shares tips for marketers on engaging spring cleaning and home improvement audiences this season. See how sell-side targeting can help boost campaigns! https://bit.ly/3vsGOnu #springcleaning #sellsidetargeting

Stop wasting time on guesswork! Broad targeting is not the Future it's the Present of Meta ads. 🎯 Why chase after niche audiences when broad targeting can find the perfect customers for you? Time to trust the algorithm! #MetaAds #BroadTargeting

Dive deep into the resurgence of Contextual Targeting on our latest blog. Don't miss out – head to our site now for the inside scoop! 💡📚 #Sonobi #AdTech #Blog #Contextual #AudienceFirst

With the “Big Game” and “Super Tuesday” coming up, marketers find themselves in the crosshairs of two massive opportunities to advertise and connect with relevant audiences. In light of these events, it’s important to lean into key advertising strategies, like CTV and addressable targeting, to drive success around highly anticipated viewing and engagement events. Read more on our latest edition of #TheRelevance! #Simplifi

Are you struggling to retarget effectively on Facebook after the iOS privacy changes? Our latest blog explains how to overcome these challenges and leverage custom audiences for precise targeting. Learn more now! https://buff.ly/3OKNbbZ #CustomAudiences #FacebookRetargeting #DigitalMarketing

🚀 Exciting News for Google Ads Users! 📊 Ever wished for more control over where your Google Ads appear? I know I have! Now, when you exclude specific ad placements from your account, those settings extend to the entire Search Partner Network, as well as to YouTube and Display ads. This means more power and precision in targeting your audience! #googlads #googlenews #marketing

Are you attending Borrell Associates Inc. Miami Local Advertising Conference? If so, join us on March 11th at 3pm EST for a session on how Publishers can thrive in the cookieless era, presented by our VP of Content, Strategy, and Insights, Gregory Friend. If you aren't able to attend, we've got you covered — download our recent webinar "No Cookies? No Problem!" to discover alternative targeting solutions and strategies for delivering messages to the right audiences without relying on cookies: https://bit.ly/3uN9rey

Did you know that using behavioral intent based audiences can help you maximize the efficiency of ad spend for business? By targeting audiences based on their online behavior and purchase intent signals such as search queries and website visits related to specific products or services you offer. This method can significantly improve the relevance and effectiveness of ad campaigns. So why waste money on broad targeting when you can narrow down to those who are more likely to convert? Start leveraging behavioral intent based audiences today and optimize the ROI of every ad dollar you spend! businessadvertising targetedmarketing adspendefficiency Learn more about behavioral intent based audiences and how to implement them into successful ad campaigns by visiting us at www.helloprecisionly.com #precisionly #highintentaudiences #tier1data #helloprecisionly #digitalmarketing #entrepreneur

The power of well-crafted visuals and smart targeting can make your message unforgettable. It’s all about capturing attention in the first few seconds! What type of Meta Ad has worked best for you—video or static images? Let me know in the comments!👇 #MetaAds #FacebookAds #InstagramAds #SocialMediaMarketing #BrandAwareness #MarketingTips"