Optym’s Post

In the trucking industry, where competition is fierce, what truly sets a company apart? During my conversation with Tom Herlache, Owner and President of Herlache Truck Lines LLC, he shares a powerful lesson: the value of a personal touch and clear communication with customers. Tom’s approach goes beyond just offering competitive pricing –; it’s about building relationships that are rooted in trust and understanding. This strategy has not only helped his company win and retain freight but has also established a reputation for reliability and service excellence. Listen to the full episode — linked in the comments below. #TruckDispatcherPodcast #TruckDispatch #TruckingIndustry

Transportation industry spot rates: What factors are contributing to rates remaining low in 2024? Watch or listen to this month's episode of Beyond the Road as we dive into this topic.👍 Click here to listen to the full episode: https://hubs.li/Q02q8VJj0 Click here to watch the episode: https://lnkd.in/gehNnxfs ~ #WeAreATS #freightrates #trucking #logistics #transportationindustry #truckingnews

I was super fortunate to appear on Optym's Semi-Related Podcast with Jacob Eischen, there's tons of great stuff but here are some highlights below: Takeaways • Building strong relationships and effective communication are crucial in the transportation and logistics industry. • Balancing emotional and analytical skills is essential for success in roles such as load planning and network design. • Understanding the needs of drivers and customers is key to making informed decisions and providing excellent service. • Managing stress and prioritizing tasks are important skills for navigating the fast-paced and demanding nature of the industry. • Transitioning to a brokerage role requires building relationships and adapting to the fast-paced environment. • Working at a small carrier provides a more personal connection with drivers and a deeper understanding of the industry. • Transitioning to a media role involves learning new skills, such as writing and podcasting, and finding your unique voice. • Analyzing market rates and providing commentary allows for a deeper understanding of industry trends and insights. • Freight analysts play a crucial role in providing information and education about the trucking industry.

In the latest episode of Loaded and Rolling with Thomas Wasson, Danny Gordon head of sales & account management at Nuvocargo talks about some of the visibility challenges facing trucking in Mexico! Watch the full episode here: https://lnkd.in/e5H2BQ_2

We're back with Trucking Revolution Diaries Episode 05: Load History The journey continues... In our relentless pursuit of trucking excellence, we delve into the archives to uncover the rich tapestry of Load History. Each load, a chapter in the story of our journey – its origins, destinations, and the path it traveled. Episode 5 unveils the secrets hidden within Load History. Join us as we explore the intricacies of past loads, unraveling the mysteries of their journeys. From pickup to delivery, every detail is meticulously recorded, offering insights to shape our future endeavors. Be a part of the revolution. Check the Load History of Any Load with LoadStop, where every load tells a story. Book your LoadStop demo today: loadstop.com #LoadStopTMS #TruckingIndustry #StreamlineYourOperations #TMSforBrokers #TMSforCarriers #TMS #SmartTMS #DigitalTMS #transportationsystem #transportationmanagementsystem #tracking #transportationmanagementsoftware #truckingsoftware #tmsforcarriers #trucking #businessintelligence #TruckingSuccess #Invoicing #Trucking

Have you seen our most recent episode of Get Freight To It? It features clips from the Cargo Chief webinar vault and a great chat between our Co-Founder Chris Arredondo and Matt Easton from Easton University. Matt says your sales process works or doesn’t based on how well you’ve learned from early lessons in communication and negotiation, and today, it’s really about what your prospects won’t put up with. Watch the full episode here: https://lnkd.in/ghhUVXts And check our other Get Freight To It episodes: https://lnkd.in/gdkTeR2Z #logistics #freight #sales

Andy Vanzant made an appearance on The Relay with Madelon Cook to give an update on the state of the trucking market this week. After what industry veterans are calling the worst market in 30 years, are we able to see the light at the end of this tunnel? Tune into our website for the full episode: https://lnkd.in/g6HdJaV3 #trucking #logistics #hiringdrivers #marketupdate

Building strong relationships between shippers and carriers is more crucial than ever in today’s trucking industry. In my conversation with Ryan Holland of 2PL Advisors, we delve into how transportation advisory companies help facilitate direct contracts between shippers and carriers. This approach helps shippers partner with high-performing, reliable and consistent fleets. We discuss strategies for smaller fleets to remain competitive by leveraging strategic partnerships, embracing innovative trucking dispatch practices and staying agile in a rapidly shifting market. Click the link in the comments to listen to the episode. #TruckDispatcherPodcast #TruckDispatch #TruckingIndustry

Setting clear goals is essential for success in the trucking industry, especially for small carriers. Tom Herlache, Owner and President of Herlache Truck Lines LLC, shares the metrics he targets to ensure his drivers and company thrive. By focusing on both gross revenue and rate per mile, Tom highlights the importance of knowing your numbers and aiming high. For small carriers, these benchmarks are more than just figures — they’re a roadmap to sustainable growth and profitability. Watch the episode via the link in the comments below. #TruckDispatcherPodcast #TruckDispatch #TruckingIndustry

Wondering how to stand out in the competitive trucking industry? In the latest “Trucking Tomorrow” episode, I chat with Tom Herlache, Owner and President of Herlache Truck Lines LLC. From sweeping trailers to running a top small carrier in Wisconsin, Tom shares valuable lessons learned. He emphasizes the importance of direct communication, strong relationships and the personal touch that sets his company apart, even when competing with industry giants like Schneider. If you're curious about what it takes to build a successful trucking business, don’t miss this episode. Link in the comments below. #TruckDispatcherPodcast #TruckDispatch #TruckingIndustry