Out & About Communications’ Post

" Social Media's Impact on Teen Lifestyle and Society" "Excited to share my latest presentation on the influence of social media influencers on the society and lifestyle of teenagers! 🌟 Explore how digital culture shapes trends, attitudes, and behaviors among teens. Read to gain valuable insights into this impactful phenomenon. #StudentProject #SocialMediaInfluence#SocialMedia link: https://lnkd.in/gQpnF9x9 (for pdf)

"𝐆𝐮𝐞𝐬𝐭 𝐩𝐨𝐬𝐭𝐢𝐧𝐠 𝐢𝐬 𝐚 𝐠𝐫𝐞𝐚𝐭 𝐰𝐚𝐲 𝐭𝐨 𝐛𝐮𝐢𝐥𝐝 𝐫𝐞𝐥𝐚𝐭𝐢𝐨𝐧𝐬𝐡𝐢𝐩𝐬 𝐰𝐢𝐭𝐡 𝐨𝐭𝐡𝐞𝐫 𝐛𝐥𝐨𝐠𝐠𝐞𝐫𝐬 𝐚𝐧𝐝 𝐢𝐧𝐟𝐥𝐮𝐞𝐧𝐜𝐞𝐫𝐬 𝐢𝐧 𝐲𝐨𝐮𝐫 𝐢𝐧𝐝𝐮𝐬𝐭𝐫𝐲" 𝐆𝐮𝐞𝐬𝐭 𝐩𝐨𝐬𝐭𝐢𝐧𝐠 𝐢𝐬 𝐚𝐧 𝐞𝐱𝐜𝐞𝐥𝐥𝐞𝐧𝐭 𝐬𝐭𝐫𝐚𝐭𝐞𝐠𝐲 𝐟𝐨𝐫 𝐛𝐮𝐢𝐥𝐝𝐢𝐧𝐠 𝐫𝐞𝐥𝐚𝐭𝐢𝐨𝐧𝐬𝐡𝐢𝐩𝐬 with bloggers and influencers in your industry. By contributing valuable content to other platforms, 𝐲𝐨𝐮 𝐧𝐨𝐭 𝐨𝐧𝐥𝐲 𝐬𝐡𝐨𝐰𝐜𝐚𝐬𝐞 𝐲𝐨𝐮𝐫 𝐞𝐱𝐩𝐞𝐫𝐭𝐢𝐬𝐞 but also open the door to meaningful collaborations. This approach allows you to 𝐜𝐨𝐧𝐧𝐞𝐜𝐭 𝐰𝐢𝐭𝐡 𝐚 𝐛𝐫𝐨𝐚𝐝𝐞𝐫 𝐚𝐮𝐝𝐢𝐞𝐧𝐜𝐞, 𝐢𝐧𝐜𝐫𝐞𝐚𝐬𝐞 𝐲𝐨𝐮𝐫 𝐯𝐢𝐬𝐢𝐛𝐢𝐥𝐢𝐭𝐲, and establish credibility within your niche. Guest posting fosters a sense of community and mutual support among industry peers, leading to 𝐩𝐨𝐭𝐞𝐧𝐭𝐢𝐚𝐥 𝐩𝐚𝐫𝐭𝐧𝐞𝐫𝐬𝐡𝐢𝐩𝐬, 𝐢𝐧𝐜𝐫𝐞𝐚𝐬𝐞𝐝 𝐭𝐫𝐚𝐟𝐟𝐢𝐜, 𝐚𝐧𝐝 𝐞𝐧𝐡𝐚𝐧𝐜𝐞𝐝 𝐛𝐫𝐚𝐧𝐝 𝐫𝐞𝐜𝐨𝐠𝐧𝐢𝐭𝐢𝐨𝐧. Embrace guest posting as a 𝐩𝐨𝐰𝐞𝐫𝐟𝐮𝐥 𝐭𝐨𝐨𝐥 𝐭𝐨 𝐜𝐮𝐥𝐭𝐢𝐯𝐚𝐭𝐞 𝐫𝐞𝐥𝐚𝐭𝐢𝐨𝐧𝐬𝐡𝐢𝐩𝐬 that can drive growth and success for both you and your collaborators. #GuestBlogging #GuestPost #ContentCreation #ContentMarketing #ContentStrategy #InfluencerMarketing #BloggerOutreach #ContentCollaboration #ThoughtLeadership #ContentNetwork

✍️ NEW BLOG!    The dark side of social media influencer work   Michael Beverland discusses his research into how social media influencers monetise their lifestyles. Find the link to the blog in this post’s comments 👇 ESRC: Economic and Social Research Council | University of Sussex Business School | Leeds University Business School #InfluencerMarketing #SocialMediaInfluencers #DigitalMarketing #SocialMediaTrends #InfluencerLife #ContentCreators #SocialMediaImpact #InfluencerCulture #DigitalInfluence #OnlinePresence

𝐌𝐚𝐱𝐢𝐦𝐢𝐳𝐢𝐧𝐠 𝐒𝐨𝐜𝐢𝐚𝐥 𝐌𝐞𝐝𝐢𝐚 𝐈𝐦𝐩𝐚𝐜𝐭 I've been reflecting on the power of social media in business growth. Authenticity is key sharing real stories and values connects more with people than just selling products. Engaging with our audience through comments and live sessions has built a loyal community. Offering free consultations via social media has been a game-changer, providing value and insight into customer needs. Collaboration with influencers and other brands has also expanded our reach and brought in fresh ideas. Social media is a dynamic space embrace it, be genuine, and keep engaging! #socialmediamarketing #businessgrowthstrategy #CustomerEngagementStrategies #socialmediatipsforyou

Influencers today are more than just marketers—they are powerful voices driving #SocialChange 🌍 From environmental activism to social justice, influencers are using their platforms to raise awareness and inspire action on critical issues 🌱 Learn how these digital change-makers are shaping a better world through their content. Are you following influencers who are making a difference? #DigitalActivism #InfluencerImpact #ContentForChange #SocialGood

Building a real #community should be the foundation of any #Web3 project, but these days, too many are filled with fake members and inflated numbers. Projects are putting their trust in influencers with big followings, but many don’t even understand the space. Let’s be honest, this isn’t about having a #KOL list. It’s about staying away from people you don’t want involved in your project or on your Twitter feed. Honestly, who even knows half the influencers winning KOL awards at so called event? Even if you have only 100 genuine community members, you're already ahead. Instead of relying on influencers with no real connection to your project, focus on building a marketing team that knows how to grow your community the right way.

In today's digital age, the allure of social media influence is undeniable, particularly for Gen Z. With 1 in 4 members of this generation aspiring to become social media influencers, it's clear that they see this career path as a viable and attractive option. The appeal lies in the ability to cultivate personal brands, connect with audiences worldwide, and potentially earn income through sponsored content and partnerships. However, it's essential for aspiring influencers to recognize the dedication and authenticity required to truly succeed in this competitive landscape. As the influencer industry continues to evolve, cultivating genuine connections and providing valuable content will remain key to long-term success. #SocialMedia #InfluencerMarketing #GenZ #contenticmedia #influencermarketing

I've spent many years in the influencer marketing industry. If I had to highlight one key lesson from my experience, it would undoubtedly be RESPECT. Treat influencers with RESPECT. Be respectful to influencers when you hire them, they are remarkable creators that they are. Politeness and friendliness go a long way. Give them room to be creative while you express your ideas and listen to what they have to say. Pay them quickly and fairly for all their hard work. Being polite is all it takes. #influencermarketing #influencercollaboration #creatorseconomy

Did you know that around 70% of teens trust people they follow online more than famous celebrities? That makes sense, right? When I started my company Saulderson Media in 2018, I was a teenager myself! Teens listen more to influencers because they seem like normal people. Celebrities feel out of reach, whereas influencers share their hobbies and lives in a way teens can connect with. This is why influencer marketing is so powerful - it lets brands connect with younger people. Imagine teens you want to reach already trusting and liking someone who uses your brand's product. This… is a recipe for a successful campaign! Is your brand looking to connect with younger audiences? Let Saulderson Media help! #influencermarketing #socialmediastrategy #teeninfuencers #teenmarketing #marketingstrategy #brandstrategy #reachyoungeraudience #successfulcampaigns

One of our favorite social media influencers is U.S. Surgeon General Vivek Murthy. He is adept at using social media positively to introduce ideas and influence people. Check out what he says about kids and social media: https://lnkd.in/gWtqfRuB. Harvard Graduate School of Education Photo: GSE Harvard, Jill Anderson #BCBestOfSocial #influencer #SocialMedia