Times flies! Take a closer look at some interesting insights of our success story! 🤩
CEO & Co-founder OUTFITTERY | As European market leader in online personal shopping, we accompany over 1 million customers on their style journey. 🧡
𝐇𝐞𝐫𝐞'𝐬 𝐬𝐨𝐦𝐞𝐭𝐡𝐢𝐧𝐠 𝐈'𝐯𝐞 𝐧𝐞𝐯𝐞𝐫 𝐫𝐞𝐯𝐞𝐚𝐥𝐞𝐝 𝐛𝐞𝐟𝐨𝐫𝐞 🤫 "Julia, how did you and your team manage to win over the big brands so quickly?" I get asked this question a lot, most recently at a Center for Digital Technology and Management (CDTM) Alumni session a week ago. The honest answer? We didn't! 🤷♀️ While customer demand grew quickly right after we founded OUTFITTERY in 2012, we initially had the problem that non of the brands wanted to work with us because the purchasing volumes were too small. So what did we do? Throw in the towel? No way! Our solution: ordering from Zalando. 📦 YES, you heard it right! We ordered for every customer from Zalando, unpacked the boxes and repackaged them with our Outfittery boxes.😅 And we scaled this process to big volumes. And why am I letting the cat out of the bag now, 10 years later? 𝐍𝐞𝐜𝐞𝐬𝐬𝐢𝐭𝐲 𝐢𝐬 𝐭𝐡𝐞 𝐦𝐨𝐭𝐡𝐞𝐫 𝐨𝐟 𝐢𝐧𝐯𝐞𝐧𝐭𝐢𝐨𝐧, 𝐚𝐧𝐝 𝐭𝐡𝐚𝐭'𝐬 𝐚 𝐠𝐨𝐨𝐝 𝐭𝐡𝐢𝐧𝐠! By sharing this story from the early beginnings of Outfittery, I want to encourage other entrepreneurs to keep their chins up, especially during the many challenging situations they will find themselves in along the long road of establishing a business. Because all companies that are now successful have one thing in common besides their mostly humble beginnings: the enthusiasm and pure willpower of their founders. #believeinyourdreams 💭 When was the last time you found a good solution in an emergency? #founderstory #throwback #process