Pace CMO, Gordon Locke, and Elevate Digital’s Co-Founder and CEO, Adam Morgan, join forces to unravel the complexities that surround technology and content marketing. Gordon has 25 years of brand marketing and digital communications leadership. His experience encompasses refreshing and launching brands, strategic storytelling, digital acceleration, and aligning product and service portfolios for growth. At Pace, his role is to lead world-class creative, strategy and client solutions portfolio teams. Adam is an accomplished leader in several startups, public companies and private organizations. To learn more about Gordon, Adam and other #Content+ 2024 speakers, click the link below. https://lnkd.in/e43KH8dJ
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I just watched Jon Penberthy’s recap of his event, #adcon2024 and it’s packed with invaluable insights: Community Building: Jon’s approach to fostering genuine connections created a powerful network of entrepreneurs and industry leaders. Embracing Challenges: His bold investment in AD Con shows the importance of taking calculated risks to drive innovation and growth. Strategic Hiring: Steven Bartlett’s recruitment strategies emphasize quality over quantity, ensuring a strong company culture. Content Creation: Ali Abdaal’s methods for producing engaging YouTube content balance spontaneity with preparation for success. Effective Communication: David JP Phillips’ techniques for engaging your audience emotionally can transform your presentations and webinars. Watch the video or read my summary - I promise it will be worthwhile. #Leadership #BusinessGrowth #CommunityBuilding #Innovation #StrategicPlanning
Jon Penberthy's AD Con 2024
alekolson.substack.com
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I believe people are most influenced by other people, but that doesn’t count out marketing. It just requires a different strategic vision and approach to ignite and convert those spheres of influence. 💥 It's more than a belief - I've seen it first-hand as a leader scaling global DTC brands, where powerful storytelling -> ignites fandom -> fuels new audiences -> growing commercial success. Double down on that strategy if Gen Z is your core focus! Nicole McCormack's piece on the evolution of fandom in sports nails it. And Tim Ellis, CMO of the National Football League (NFL), reminds us that early influence matters - "There's no strategy for bringing in a 35-year-old fan for the first time. You have to make them a fan by the time they are 18, or you'll lose them forever." We can all take a page from the fan playbook (obvi paired with the right media mix, content, social & creator strategy) to harness the power of people to help shape & grow our brands! 😊 📣 🚀
TeamSnap: Understanding the Evolving Dynamics of Sports Fandom
ana.net
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I give Coaches Quality Branding so they can look like the Dream solution of their ideal client || Personal Brand Strategist & Designer || The blue guy
Simeon was a public speaker and a thought leader. He was highly knowledgeable. and very experienced. Regardless of this, he was always untidy no matter where he goes to. Deko on the other hand was another public speaker and thought leader He was knowledgeable but not as experienced and knowledgeable as Simeon. This 2 speakers were invited to speak in an event. Here was the result - Simeon gave alot of value but only few people listened to him - Deko also gave value and alot of people gave listening ears. Why? Because Simeon was perceived to be an unserious fellow which was as result of poor branding. This is why as a thought leader, you need to get branded rightly so others wouldn't brand you wrongly themselves. Want to get branded rightly not just on LinkedIn but every other social platform? Send a DM with the keyword "LET'S COOK!" Follow me for more contents like this ♻️ Repost to help someone get branded rightly
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I run FUN brand strategy workshops for startups & SMEs & execute the strategy to build profitable, STANDOUT & positive impact brands | Founder of 9 Designs - Branding Agency | Techstars Alumni | ex VP Strategy @ SPCE
Reminder - Do some COOL SH*T in your business. Like this 😎: Footy-heads, you'll know this man - The infamous JJ! My previous company had the opportunity to sponsor the Nigerian International team at the 2017 Star Sixes Competition. A competition where former international superstars compete, entertain and chase glory! WE WENT AHEAD. And It was f*cking FUN! Especially being a massive footy-head. ↪️ It meant not only sponsoring the team and having our company name plastered over the shirts. ↪️ But also VIP tickets. ↪️ And Backstage access to chill and talk to the Nigerian football team after their game. Was it more an ego-trip than anything practical for the business? 😂 Maybe. But.. Oh my, what it did for the team was insane. ✨ Everyone was buzzing ✨ Everyone was proud ✨ Everyone was inspired But why is this important? ✅ It got us together and bonded us on another level as a team I learnt a big lesson. For building a strong brand, a strong team culture and building massive excitement around your business, it's actually a great strategy to do some... Cool Sh*t 😎 Sometimes it's not always about the numerical ROI. Sometimes you have to look beyond that. Imagine the fire this put up my bum to show everyone else what my company was doing here! And then the fire it put up my bum for more experiences like this. Now imagine your teams bums on fire. 😁 If you want your company to be BIG and BOLD, the standout on the market, you have to show it. Incorporate this into your strategy. What cool sh*t have you done/plan to do with your business? -- #business #founder #ceo #strategy I help SME's build IMPACTFUL brands, by formulating a clear, actionable brand strategy, through my flagship Brand Strategy Takeoff 🚀 program Follow me to stay in the loop with brand building content, workshops and events 👉🏽 Kiki Bhaur - The FUN Brand Strategist 😎
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4 Tips to align your brand with trends without losing your identity🧨 In today’s fast-paced world, staying ahead means leading, not just keeping up 😌 🌟 Here’s how to position your brand as a leader: ➞ Stay Informed: Keep a pulse on industry news and reports to anticipate changes. ➞ Align with Values: Only integrate trends that match your brand’s mission. ➞ Innovate Continuously: Don’t just follow trends—set them. ➞ Engage Your Audience: Use trends to start conversations and show leadership. How is your brand staying ahead? I’d be happy to hear from your side 🤙 Sal.👾 —————————————————————- I’m trying my best to help you take your brand to the next level. Follow me to not miss out on the next valuable content & templates that I’m going to share in the next days. Let’s make it happen together 🤝 Stay awesome 🌟
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The easiest way to build your personal brand is… To post content on LinkedIn. That’s what you would want to do when your Target Audience hangs out here. But how to do that? One main element of building your personal brand is to build thought leadership. Diving into the world of thought leadership isn't just about having the smarts—it's about letting your passion ignite a wildfire of ideas. It's like painting the canvas of innovation with every bold stroke, creating a masterpiece of change. ➡️ Being a thought leader isn't just about leading thoughts; it's about inspiring a revolution. Imagine your ideas shaping the future! So, do embrace your unique perspectives, challenge the norm, and craft a world where innovation and growth know no bounds. Because it is what makes the “what-ifs” into “heck-yes” What do you think about thought leadership? Comment below 💬
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In today's fiercely competitive market, establishing a unique and impactful personal brand can be a game-changer for professionals across various industries. Whether you're a high-ticket coach, an influencer, or a business leader, a personal brand strategist can elevate your visibility and influence to unprecedented levels. Here’s why partnering with a personal brand strategist could be one of the best investments for your career or business. https://bit.ly/4cnt2Cv
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With online hate and misinformation having reached epic proportions, a principal concern for marketers in the new year will be keeping their brands away from objectionable content. Here's how companies and industry groups are banding together to keep brands safe. Association of National Advertisers #anamagazine #btob #marketing #advertising #brands #brandsafety #onlineadvertising #onlineads #socialmedia #x #twitter #elonmusk #boycott #disney #comcast #apple #hatespeech #freespeech #firstamendment John Bambenek Bambenek Consulting, LTD Center for Countering Digital Hate Anita McGorty Pew Research Center John Follett Demand Metric Luis Romero The Guardian US Ben Hennes Happylucky
The Battle for Brand Safety
ana.net
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Brand Strategist || I build simple, powerful brands that raise the valuation of entrepreneurial companies. Investors and M&A specialists call me their value enhancer.
I'm just putting together the final draft of my webinar 'How to Build a Brand Investors Will Love'. Delivering it 8am tomorrow morning. I checked with the organizer Pascale Hansen, and it looks like there's good attendance. But I want NOISY attendance. People who ask lots of questions. Who make this much better than a blah blah fest. Which is what will happen if the participants are polite, well-mannered and quiet. Are you a founder, investor, or M&A Specialist? Do you have questions? Do you wonder why the +&%# you need to bother with a brand when your product is selling great? All will be revealed. Tomorrow. 8am Pacific. At the link. Noisy? I need you there. https://lnkd.in/gXVvNxPy
How To Build A Brand That Investors Will Love | January 09, 2024
eventcreate.com
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I help executives and businesses 10x their content output on social media using media production and personal branding.
At Frhart2 Enterprises, one thing we specialize in is empowering organizations & leaders to amplify their impact with content creation strategies tailored to your unique journey. Transform your digital presence and engage with your audience like never before. For more details on how to enhance your company presence, visit https://lnkd.in/ew--KvYq #PersonalBranding #ExecutivePresence #LeadershipDevelopment #ProfessionalGrowth #BrandBuilding #InfluentialLeadership #CareerAcceleration #DigitalFootprint #StrategicNetworking #ThoughtLeadership
Amplify Your Business Impact: Comprehensive Marketing Solutions for Forward-Thinking Brands
content.frhart2enterprises.com
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