Pantalones Organic Tequila’s Post

"Can you recommend a good tequila?" If you love agave spirits, you've likely heard this question more times than you can count! But what really makes a tequila "good"? 🥃 In this feature, the fine folks at @punch_drink dive into the world of Blanco tequilas to uncover the best bottles under $50. Whether you're a tequila novice or a seasoned aficionado, there's something in this range that will surprise and delight your palate without breaking the bank. Curious to explore these top picks and find your new favorite tequila? Click the link in my bio to read more in my latest newsletter! #MelindaSarkisRealEstateAdvisor #TequilaTasting #BlancoTequila #AgaveSpirits #LuxuryLifestyle #MelindaSarkis

Tequila: Not Just a Party Starter but a Market Shaker You've heard it right, folks – Tequila isn't just for shots and bad decisions anymore! With Tequila sales jumping an eye-popping 500% in UK bars, it's clear we're in the midst of a 'Tequila boom'. And VK's parent company, Global Brands, is hopping on the bandwagon with their own Tequila brand. Now, I’m all for shaking things up, but is anybody else thinking, ‘Is Tequila the only dance partner we want at this party?’ I can't help but wonder if we're putting all our limes in one basket. "the category saw growth of nearly 500% in the UK on-trade last year.” That's impressive, no doubt, but remember when it was all about gin? Trends can change faster than you can say 'lime and salt'. Let's not forget to give other spirits some love as well. At Supergay Spirits, we embrace the diversity within the spirited world – it’s about celebrating all colors of the booze rainbow! Innovation, inclusion, and a touch of rebellion is our cocktail for success. Who's ready to mix things up with us? 🌈 [Article link]https://buff.ly/43c9z40 Brands taps into Tequila - The Spirits Business

👀There are some brands in the market who look like tequila, but they are not… I was with a tequila expert, doing some benchmarking, and at first sight, he didn't realize the bottle wasn't actually tequila. Note that he's involved in the industry, and now imagine an average tequila customer; the labelling was very misleading advertising. The tequila bottle label main word was Tequilana Weber, 100% agave (very tricky). No tequila word anywhere, nor, NOM or CRT specifications. It's highly important, that customers, especially in emergent markets, know what they are consuming. This is a call for the tequila industry to raise awareness, about what is, and what's not tequila. Make campaigns about Appellation of Origin, all the regulations, production process, etc. All the cost and effort the industry incurs, to maintain that prestige in the world, cannot be let to confuse with tequil-a-like products. Tequila brands: be careful with your market share, those products may be a sprout now, but later they can significantly discredit tequila, with their lacking quality and confusion. At the end, the most important in the whole value chain, is the final consumer. If they stop buying premium brands, in favor of (cheaper) less quality tequil-a-like products, it will not only affect sales, but tequila prestige in general. What are your thoughts about this? #tequila #tequilaculture #tequilana

Nice article in this issue 😊🙏🙌

Over the past year and a half, I've witnessed a fascinating transformation in the world of spirits, particularly in tequila. Once a party staple, tequila has evolved into a complex, sophisticated drink savored like fine wine or whiskey. It's not just about celebrity brands or marketing gimmicks; it's about appreciating the artistry and labor that go into each bottle. From agave fields to artisan distillations, tequila production is a labor of love. It's a spirit with a rich history, stretching back to its surge in popularity in the 1950s with the margarita. Today, tequila's resurgence is more than just a trend—it's a reflection of our growing appreciation for quality and craftsmanship. As I explore this journey from a wild party drink to a top-shelf spirit, I'm reminded of the importance of understanding and respecting the cultural heritage behind what we consume. Whether it's a rare blend or a household name, each bottle of tequila tells a story of tradition, innovation, and passion. Let's raise our glasses to this remarkable spirit and its journey to recognition and respect. 🥃🌵 #Tequila #Spirits #Craftsmanship #CulturalHeritage #Innovation

Cheers to National Tequila Day! As we celebrate National Tequila Day, let's appreciate the rich history and cultural significance behind this iconic drink. From its origins in the blue agave fields of Jalisco to its current status as a global phenomenon, tequila has come a long way. Key stats: 40% growth: Tequila sales have surged in recent years, with premium brands leading the charge (IWSR). Cultural icon: Tequila is an integral part of Mexican heritage, with over 100 distilleries producing this beloved spirit. Innovative expressions: Modern tequila makers are pushing boundaries with unique flavor profiles, sustainable production methods, and creative cocktails. As marketers, we can draw inspiration from tequila's remarkable journey: Authenticity matters: Tequila's success stems from its genuine connection to Mexican culture and tradition. Innovation drives growth: The spirit's evolution has attracted new fans and kept the category fresh. Community builds brand loyalty: Tequila enthusiasts are passionate and loyal, driving word-of-mouth and advocacy. So, let's toast to the spirit of innovation, culture, and community that tequila embodies! How will you celebrate National Tequila Day? #NationalTequilaDay #TequilaLove #MarketingInspiration #BrandBuilding

Ever wondered how tequila became a top-shelf favorite? Our blog on How Tequila Became a Top Category In The U.S. dives into a supplier's perspective on the rise of tequila, which includes: ➝ The category's explosive growth ➝ How brands like Fortaleza revolutionized tequila education ➝ Tequila's journey from spring break staple to luxury spirit ➝ Why it's winning over health-conscious drinkers Uncover the strategies behind tequila's transformation and what it means for the future of spirits. Explore the full story here: https://hubs.li/Q02G3YwK0 #TequilaTrends #SpiritsIndustry #PremiumSpirits

It all starts in the heartland of Mexico, more specifically five states in Mexico, the only states in the whole world that have the privilege of producing tequila. Imagine having such exclusive production rights, that's how special this region is. And the agave plant, the real star of the show, takes its sweet time to mature—about 6-8 years. Every bottle of tequila is essentially years of sunshine, rain, and care distilled into something exceptional. That’s why when we finally pour it, each sip carries a story worth savouring. Importing this gem into India isn’t simple either. It’s like importing a prized possession and navigating all the taxes and duties. At Monika Alcobev, we make sure we handle all that complexity, so by the time it reaches you, it’s nothing but smooth sailing—and drinking. Plus, tequila’s become a bit of a celebrity, thanks to all the hype from Hollywood to high-end bars. It’s not just a drink anymore; it's part of the lifestyle. So, the next time you raise a glass, remember, you’re not just drinking tequila. You’re enjoying years of tradition, a touch of craftsmanship, and a whole lot of care. Here’s to having #OnlyTheBest!

What's with the growth in tequila? 🍹 Seriously. I'm seeking to understand why Americans simply CAN'T GET ENOUGH. More and more brands are popping up everywhere - and many from celebrities or so-called people in the spotlight, like the Real Housewives of Everywhere. If you consume alcohol, is tequila a go-to for you? 🥃 Here's what a recent survey says (article link posted here). Does this resonate with YOU? I have some thoughts too.... 💭 🎯 4 in 10 Americans say tequila makes them feel more confident. 🤔 HMMMM. Really! We need to rely on alcohol to boost our confidence?! C'MON. We can do better. 🎯 Americans say they are likely to feel more comfortable in public (65%), speak their mind (44%), and dance in public (35%) when tequila is in their system. 🤔 WOW. Ok. Very interesting. Clearly we need to examine why we're not comfortable in our own skin without liquor in our systems. 🎯 41% of Americans would choose a lifetime supply of tequila over a lifetime supply of coffee. 🤔 I CAN'T EVEN FATHOM THE THOUGHT. 🎯 37% of Americans would rather have a lifetime supply of tequila rather than have their credit card bill fully paid off. 🤔 WHAT'S HAPPENING HERE? Why would one NOT appreciate financial freedom? This is HUGE. I wonder what our livers think about this. #trends #foodandbeverage #CPG #branddevelopment #brandbuilding