Design isn’t just what we see—it’s what we feel, experience, and even smell. That’s why Pura is redefining scent design, pairing premium fragrances with smart diffusers to create immersive, sensory-driven spaces. Now, in an exclusive Pantone Color of the Year 2025 collaboration, Pura unveils a first-of-its-kind experience: A best-selling Pura 4 diffuser matched to the 2025 hue Two custom fragrances—Mocha Moments & Mocha Suede—crafted to embody the essence of the color. This partnership isn’t just about fragrance—it’s about translating color into scent, shaping the way we experience design in an entirely new way. Design your fragrance experience here: https://lnkd.in/eJNQx7QY #pantone #PantoneColoroftheyear #MochaMousse
We're loving the Pantone Color of the Year 😍
Exciting
This is such an innovative approach to design—engaging multiple senses to create a truly immersive experience! Translating color into scent is a fascinating concept, and the Pantone Color of the Year collaboration takes it to the next level. Mocha Moments & Mocha Suede already sound like they’ll evoke warmth, depth, and richness. Excited to see how this shapes the future of sensory-driven spaces!
Love this! 🤩☕️
It’s a perfect pairing. When marketing and product development done right, the consumer uses all of their senses to experience the brand and its story.
Boy Pantone is definitely full of themselves. You are nothing but a color system Color with. Number attached.. keep that real and stop with your emotional pleas.. Sorry, no joy or emotion here.. you just provide a color with an assigned number. Keep it real.. I’m 40 years in the business of graphic design..
Seeing innovations like this really excites me, this is why I love our industry! 💗
I love this powerful brand collab and can't wait to explore the scent!
Chief Fragrance Experience Officer at Pura
3wPura is proud of this amazing partnership with Pantone! We are redefining scent design and now you can smell the color! Heaven!