How important is copywriting to your startup? Copy impacts so many interactions with your product — from ads to your landing page to raising funds or selling to your 1st customers. Now it's easier than ever to generate, iterate, A/B test it & analyze the results of every word. But all that can be overwhelming, let's focus on a simple 3-stage test from Harry Dry. Next time your staring at your website's H1 or brainstorming your next blog title or Linkedin hook, ask yourself if your copy passes these 3 rules 👇 Thanks ClipWing for the sweet clip — if you want to make short videos that pop, go talk to them 🤙
Paralect’s Post
More Relevant Posts
-
3 Simple And Most Effective Ways to Have Your Customers Lining Up To Buy From You. It was a very busy last week for me but it wasn't all bad as it was all about selling some goods that I have kept locked up for about a year now. So, what changed my customer's mind about what I had? I studied my target audience and understood their needs. Then the solution(my products) became a soothing balm that spoke genuinely to them. Check this out… The simplest and most effective way to create an irresistible offer that will have your customers lining up to buy from you; ➡️ Start by identifying your target audience and what problem or pain point they are experiencing. ➡️ Then, craft an offer that directly addresses that issue and provides a clear solution. ➡️ Make sure to highlight the benefits of your product or service and what sets it apart from the competition. Remember, the key to creating an irresistible offer is to make it valuable, relevant, and compelling. Show your customers why they need what you're offering and how it will make their lives better. And don't forget to create a sense of urgency to encourage them to act now. So, go ahead and put these tips into action to create an offer that will have your customers saying yes before they even realize it! #copywriting #marketingtips #irresistibleoffer P.S. Don't forget to give it a thumbs-up, repost, share your thoughts in the comments section, and follow Justina Awuna for your up-to-date strategy for business growth and success
To view or add a comment, sign in
-
-
A year ago, I discovered a game-changing technique that transformed my approach to copywriting: PRIMING. This method not only prepares your audience's mindset but also makes selling feel almost effortless. When you get potential customers to say "yes" to relatable pain points—like, "Tired of struggling to write copy that converts?"— you create a mental shift. They’re more receptive to making a buying decision later because they’ve already affirmed their interest. Priming isn’t just for copywriting; it’s used in various fields, from advertising to education and even therapy. By subtly influencing how people think and feel, you can guide them toward the actions you want them to take. Imagine the difference this could make for your business! If you found this insight helpful, 💡Follow me for more marketing tips and strategies. 🔁 Re-post this to share this with your LinkedIn connections. #Marketing #Copywriting #SME #Entrepreneurship #MarketingStrategies
To view or add a comment, sign in
-
How I Partnered to Create One Mind-Blowing Product Most people overcomplicate their journey to revenue generation. But what if the first step was as simple as creating great posts? (And trust me, you don’t need to be a copywriting wizard for this.) Here’s the deal: I partnered to develop a product called LinkedIn Posts Mastery. It’s not just a guide…it’s a system. One that follows: → Standard copywriting frameworks → Proven engagement strategies → Foolproof steps to craft posts that convert Even if you’re a complete beginner, this tool takes the guesswork out of content creation. Because let’s face it! Your posts are the foundation of your brand and your business. And in minutes, this product can help you: ✔️ Attract attention ✔️ Build credibility ✔️ Start generating right people No fluff, just results. So, are you ready to take the first step towards revenue generation? P.S. Sharing this while brainstorming the next product idea. What’s a skill you’d love to master this year?
To view or add a comment, sign in
-
-
A reminder to cut the fluff in your copy 👇 Many think good copywriting means using words that sound 'revolutionary' - the ones we sometimes see huge brands use. Then some startups start using these words because of this mindset: "If we want to be like them, we should follow what they do." But consider this: For huge brands, people already know what their product or service does. If you're a startup, the phrase "Redefining your experience" doesn't help your target audience understand why you're better than the competition. Instead of being vague, explain how you 'redefine their experience'. Whether it's: 🔸Helping them respond faster to leads 🔸Increasing their conversion rate 🔸Fewer clicks to find what they need It's always better to be specific!
To view or add a comment, sign in
-
Over the years, I've noticed that some common trends on websites of recently funded Series A startups that are ramping up to grow, but are noticing that traffic is not converting as well as expected. In many cases, it comes down to: >> Selling on the vision, not the outcomes >> Underestimating the value of social proof >> Not having a defensible positioning (in other words, presenting the product as the only product in the category, even if it's definitely not the case) >> Hiding pricing >> Not having a clear call to action that actually motivates prospects to act These 6 questions can help you see where your website may need to be updated to perform better. (And if you need help with your copy - reach out.) #Copywriting #ConversionCopy #Websites #Optimization #Positioning
To view or add a comment, sign in
-
I used to think it's stupid to spend on content. It is. Unless you see it this way: Popo lived in a tiny village called ‘New Mind’. Just 50 families in huts. No public water system. For daily water needs Popo walked to a lake 3 km away: at 4:30 am. Everyday. Carrying 2 giant empty buckets. He'd fill them up and carry them all the way back. He grew into a tired mess. His neighbour Bobo couldn’t bear it any more. “I'll find a better way: I live in ‘New Mind’ after all” He started building a 3 km long pipeline from the lake. It would lead into a water tank next to the village huts. What would it take to build the pipeline? - patience - show up daily - no short-term results Why did this sacrifice make future sense? - Consistent water flow - with low efforts - on auto-pilot Bobo showed up everyday to execute. In a month, he finished the pipeline: New Mind changed forever. The only 'effort' now: - turn the tap on/ off for water - monitor the water flow - fix IF needed Thanks to Bobo the folks of New Mind said bye-bye to the dreaded walk. Popo focused on water (income), but Bobo built the pipeline (asset). As a Founder if you feel like a 24*7 employee in your own business, I'm with you. Get in-bound qualified leads on auto-pilot? 😯 Possible. Building your content and funnel will get you there. Personal brand. Business brand. Your assets to build. What do you think? ****************** I'm releasing 'The Pitch Better Digital Writing Guide'. It's for Founders who want to: - systemise marketing - clarify their offers - write everyday DM me and I'll send you the beta version for FREE. ****************** #copywriting #marketingstrategy #contentcreation
To view or add a comment, sign in
-
-
After dissecting 100s of High-Converting Funnels, I found that... If you want to print BIG money as a coach & creator... You need to show people your solution is not only different... But also New. Because let's face it... Your customers are bombarded with 1000s of ads and offers every week. And whenever they see your Ad... They need a reason to stick around and buy your services. So by invalidating all the existing solutions... And showing people how your 'System' is New... You ignite curiosity and drive people to buy your service. Most Coaches & creators ignore this crucial aspect of marketing and fail to stand out. P.S. Don't be another Buzz in your niche. Stand out! #creators #coaches #marketing #copywriting #course
To view or add a comment, sign in
-
-
Many online business owners don’t go far because they are impatient. When they step into their online business journey. They wish for a miracle to happen. → For a miracle client to reach out to them on day 1. → For a miracle client to pay them 100% advance. → For a miracle to boom up their business. And when things don’t go as planned. They say “Online business is not real”. But the real question is, where does the real root cause lie? Within ‘Them.’ - They are ready to learn. ↳ But too lazy to execute. - They are impatient to seek results. ↳ But too lazy to work for it. - They are impatient to grow. ↳ But too lazy to make an effort. So, if you want to win BIG & stay in the game. Learn to be patient first. Rest will follow. #linkedin #personalbranding #copywriting #ghostwriting #contentstrategy
To view or add a comment, sign in
-
❌ Organizations usually bombard customers with technical features when showing off their copies of products/services. ❌ They talk about how great the company is, and we're no.1 in something blah blah blah. ❌ Lastly, many companies blow trumpets about being leaders in their own niche. ✚ However, it doesn't make sense for customers. ✚ They have nothing to do with your achievements, certifications, awards, or offer. ✚ They won't know what's in it for them. Here are some tricks to make your copy customer-oriented: WIIFM [What’s In It For Me] technique: ➤ Always write for customers, not for your business. ➤ Add what customers will get by choosing your product/service. ➤ Focus on “You” and Eliminate “We.” ➤ Be “customer-centric,” not “company-centric.” #copywriting #copywritingtips #contentmarketing #growth #fridayfun
To view or add a comment, sign in
-
𝗛𝗼𝘄 𝘁𝗼 (𝗮𝗰𝘁𝘂𝗮𝗹𝗹𝘆) 𝗳𝗼𝗹𝗹𝗼𝘄 𝘀𝗼𝗺𝗲𝗼𝗻𝗲 𝗼𝗻 𝗟𝗶𝗻𝗸𝗲𝗱𝗜𝗻, 𝗦𝗲𝗲 𝗔𝗟𝗟 𝘁𝗵𝗲𝗶𝗿 𝗽𝗼𝘀𝘁𝘀, 𝗮𝗻𝗱 𝘁𝗵𝗲𝗶𝗿 𝗰𝗼𝗺𝗺𝗲𝗻𝘁𝘀 𝗼𝗻 𝗼𝘁𝗵𝗲𝗿 𝗽𝗲𝗼𝗽𝗹𝗲’𝘀 𝗽𝗼𝘀𝘁𝘀: 𝗬𝗼𝘂 𝗻𝗲𝗲𝗱 𝘁𝗼 𝗰𝗵𝗮𝗻𝗴𝗲 𝘁𝗵𝗲 𝗟𝗶𝗻𝗸𝗲𝗱𝗜𝗻 𝗱𝗲𝗳𝗮𝘂𝗹𝘁 𝘀𝗲𝘁𝘁𝗶𝗻𝗴 ... ------- PS. Thanks for reading. I’m Peter Sleightholme 24+ years inspiring 000s of entrepreneurs (including myself), To smash revenue targets, and win more clients for life. 😊 Follow me for your next exciting installment of instantly-actionable tips to IGNITE your: #Linkedin #Copywriting #SalesAndMarketing
To view or add a comment, sign in