Parrot Analytics’ Post

The Hidden Costs of Building a Real-Time Streaming Platform: Should you build from scratch, mix and match components, or opt for a comprehensive platform? Check out our article to discover the pros and cons of each approach and find out how time and resources are best spent to stream your content to the world ...  https://lnkd.in/efRmGZz7 #streamingmedia

📈 Video Demand Continues to Surge! According to the latest AdEx report, video in display grew by 15% year-over-year (2022-2023) and social video saw an even stronger rise of 26%! 🚀 At Adnami, we’re proud to have delivered over 40,000 video creatives so far this year. But let’s talk about something critical: not all video views are created equal. 🤔 🔍 Questions to Consider: Does your video player start playing when the creative is served, or only when it's visible on screen? What percentage of impressions actually convert to a video play? How many of those video plays pass the crucial first 2 seconds? How much of the time your video played was it actually visible to the user? At Adnami, we believe in quality video experiences that go beyond just the play button. Our criteria for a high-quality video product include: ✅ Videos should only start when visible and stop when no longer in view. ✅ Serve videos in an environment of quality content. ✅ Ensure videos have user-activated audio. ✅ Use adaptive streaming for faster load times and lower data consumption. ✅ Provide real-time reporting and tracking of key video metrics. ✅ Deliver in premium formats and placements that capture attention. That's why I'm excited to introduce Adnami’s enhanced video offering, now live with our proprietary adaptive streaming technology. 📡💡 If you're looking to take your video strategy to the next level, feel free to reach out to learn more about how we’re optimizing the video experience for both advertisers and audiences. #VideoMarketing #AdTech #DigitalAdvertising #StreamingTechnology #Adnami #VideoPerformance #Innovation

Looking for the most cost-effective #Kafka-native solution? The McKnight benchmark reveals how Redpanda helps organizations save up to 60% on streaming costs while delivering top-tier performance when compared to #Confluent 📈 📥 Download the full report: https://lnkd.in/g8NnVGy2

Looking for the most cost-effective #Kafka-native solution? The McKnight benchmark reveals how Redpanda helps organizations save up to 60% on streaming costs while delivering top-tier performance when compared to #Confluent 📈 📥 Download the full report: https://lnkd.in/gQ7vCQy2

Looking for the most cost-effective #Kafka-native solution? The McKnight benchmark reveals how Redpanda helps organizations save up to 60% on streaming costs while delivering top-tier performance when compared to #Confluent 📈 📥 Download the full report: https://lnkd.in/gpMbz8Nz

Content is key! Learn why unique content is essential for differentiating your streaming service. Download our latest streaming study for expert insights: skp.link/po7v #StreamingStudy24 #ContentStrategy #StreamingInsights #SimonKucher

Looking for the most cost-effective #Kafka-native solution? The McKnight benchmark reveals how Redpanda helps organizations save up to 60% on streaming costs while delivering top-tier performance when compared to #Confluent 📈 📥 Download the full report: https://lnkd.in/ef85iT4u

Ready to take your streaming operations to the next level? Our Pro Business Solution is here to revolutionize your content creation journey. 🌐💼 Say goodbye to technical glitches and hello to seamless streaming success! #BusinessRevolution #StreamingPro #GameChanger #ProLevel

Roku is redefining streaming, and here’s why it matters: 500+ free live channels and thousands of on-demand options make it a favorite for families (mine included!). The Roku Channel is now a top 10 U.S. streaming service, thriving without a heavy reliance on original content. By focusing on accessibility and advertising, Roku is proving there’s a smarter way to grow in streaming.

🎥 Streaming by the numbers! We've gathered some intriguing insights into the world of #video and #streaming that you may not have known about 📊 As you can see from the slides, the demand for streaming solutions continues to grow, as does the potential for innovation in the delivery of seamless content experiences. And this is where we come in. 👉 We understand the complexities of scaling streaming services and delivering a flawless experience to millions of users. Thanks to our extensive experience and being part of a group of over 1,500 professionals, we can ensure your platform is ready to handle high traffic, deliver seamless user experiences, and stay ahead of industry trends 🚀 #mediaandentertainment #mediaindustry #streamingindustry #contentdelivery #streamingsolutions