PATH’s Post

Getting value out of your sponsorship investment comes from having great ideas and the right execution.

Here's just some of the reasons why you should enter your beer or cider into this year’s International Brewing & Cider Awards:  ✅ Gain global recognition  ✅ Raise your brand’s profile and credibility  ✅ Receive valuable feedback from professional peers  ✅ Provide talkability with buyers, importers and distributors   ✅ Great to add to marketing material   ✅ Boosts team morale     https://lnkd.in/dKt-T_3 

I really value being at a company that strives to be better and make changes.

Guess who just made Thursday night a whole lot bubblier? That's right, yours truly! 🌟 Huge thanks to BK SEARCH for this unexpected treat! Landing this bottle of bubbly was as effortless as finding your dream job with BK SEARCH! 🌟 Ben Karnezos and his team make recruitment a breeze. So if you're ready to toast to success in your career or hire some new talent, why not raise a glass and give them a follow? 🚀 #RecruitmentGoals #CheersToSuccess #BKSEARCH

Today, IVB hosted a unique 'No Fire Cooking' competition, testing our culinary skills and teamwork. Our team faced a tough challenge - we didn't know each other's strengths and weaknesses, and we didn't plan our strategy. But we learned to adapt, communicate, and execute on the fly! We presented two innovative dishes: 1. Cucumber Boat: A refreshing, healthy snack featuring a hollowed-out cucumber filled with a flavorful mix. 2. Protein Ball: A nutritious, bite-sized energy ball packed with protein-rich ingredients. Although we didn't win, we achieved a respectable 4th place with 59%. The real victory was the experience and insights gained: - Collaboration: We learned to work together, despite our differences. - Adaptability: We adjusted to new situations and made the most of available resources. - Resilience: We turned mistakes into opportunities and persevered. This competition reminded me that in the kitchen, as in business, teamwork, flexibility, and creative problem-solving are essential ingredients for success. Kudos to IVB for organizing this engaging event! And to my teammates, thanks for the collaboration and memories.Institute of Venture Building (IVB) MBAtrek Abhishek Srivastava #NoFireCooking #Teamwork #Adaptability #Resilience #Collaboration #Leadership #IVB #CucumberBoat #ProteinBall

The term "sober curious" used to be a buzzword mostly tied the month of January but it's now a year-round affair - pretty crazy to see how views on this concept have changed in just a few years. Love the interview with Bill Shufelt from Athletic Brewing Co. ---they're a great of example of what can happen when you make a great product. And now they're the top selling beer in Whole Foods Market (alcoholic or non)?? Wild. Also another example of a product that's taken a regular place in my fridge. It's going to be fun to see the innovation that continues to come out of this category... #foodandbeverageindustry  #foodandbeverage  #beverages #beverageindustry #sobercurious #alcoholfree

Eat. Drink. Bowl. Play... and an Easy Way to Pay. Tim needed a simple solution for West Pike Bowl’s bowling and food and beverage transactions. Enter Conqueror plus Square Payments, which has been key for his business. Watch a short clip of Tim’s video here. To hear more watch the full video at https://lnkd.in/g3juDczB.  Come chat with us at IAAPA Nov. 19-22, Booth #'s 1031 & 1040 and get answers about how this can work for your business. #EatDrinkBowl #Bowling #FoodandBeverage #PaymentsTechnology #BowlingSolutions

We did a launch event for our whisky ‘Dot’ and 'Alvin' during the Covid-19 pandemic. No points for guessing that it was an extremely challenging terrain to navigate but we managed to get through it. Here are some challenges we faced (besides the pandemic itself) and invaluable learnings we gained along the way: 🥃 One of the prominent challenges was the absence of the intended L1 owners at our event. We realised that these individuals were prominent businessmen who have limited availability and were unlikely to attend random launch parties, no matter how big they are. This made us reassess our approach to engage with key stakeholders 🥃 There was lack of proper distribution on liquor vends. This meant that potential customers who wanted to buy our product were unable to do so and reached out to us via Facebook. This made us realise that having a robust distribution network in place ensuring accessibility and availability is important before announcing the official launch of the product 🥃 We realised that our resources including money, time and efforts could have been allocated more effectively. For instance, giving out discounts to L1 owners might have yielded more fruitful results as compared to resources used on the launch event. This underscores the importance of strategic resource allocation and prioritizing the right things at the right time. Ultimately, our experience navigating these challenges during such unprecedented times has equipped us with invaluable learnings that will undoubtedly reflect in our future endeavors.  . . . . #vkmliquor #dotwhisky #LiquorIndustryInsights #learnings #Whisky #whiskyculture #launch #distribution #liquordistribution

Enter today

The North Carolina State University Wolfpack is 37,800+ students, 2,400+ faculty, 7,100+ staff, and 250,000+ living alumni. We educate more North Carolinians than any other university and, according to Payscale, our graduates take home the highest average starting and mid-career pay among graduates of all public universities in the Carolinas, leading to more discretionary income. And, as you can see in this Triangle Business Journal blurb, we love to spend it on cool NC State-branded things (and also beer, including officially licensed beer 🍻 🐺 ). While we won't know the full brand licensing/partnership/collab impact of North Carolina State University's March Madness success for several weeks (and well beyond), we have certainly gotten a great reminder of the size, loyalty and passion of our Wolfpack over these last couple weeks. Most of all, we are hopeful licensees, retailers, and other current/prospective brand partners have taken notice of what we have known (and the data has supported) for quite sometime...there is great strength in the 'Pack and the value of our brand is on the rise with great upside across the state, country and world. Cheers and Go Pack...