PayXpert ’s Post

📣 THE LATEST CONNECTED CONSUMER IS OUT! 👉 Download here: https://bit.ly/3xlsgqp Vietnamese consumers are shifting towards social commerce for online shopping. They increasingly prefer platforms that seamlessly blend multi-purposes, not just entertainment and shopping features separately. What highlight else have we discovered? 🔍 Consumers seeking more purposeful digital platform usage: Despite a decline in entertaining activities in Q4 2023, consumers remain engaged in utility services, signalling a possible shift towards prioritising essential digital needs over recreational ones towards year-end. 🚕 XanhSM, an electric ride-hailing service, is emerging as a rising star in the category: Vietnamese consumers show favorability and adoption of embracing sustainable, environmentally-conscious practices. 👉 Download here: https://bit.ly/3xlsgqp #DecisionLab #ConnectedConsumer #CC #Vietnam #SocialMedia #digital

📣 THE LATEST CONNECTED CONSUMER IS OUT! 👉 Download here: https://bit.ly/3PMg7B2 Vietnamese consumers are shifting towards social commerce for online shopping. They increasingly prefer platforms that seamlessly blend multi-purposes, not just entertainment and shopping features separately. What highlight else have we discovered? 🔍 Consumers seeking more purposeful digital platform usage: Despite a decline in entertaining activities in Q4 2023, consumers remain engaged in utility services, signalling a possible shift towards prioritising essential digital needs over recreational ones towards year-end. 🚕 XanhSM, an electric ride-hailing service, is emerging as a rising star in the category: Vietnamese consumers show favorability and adoption of embracing sustainable, environmentally-conscious practices. 👉 Download here: https://bit.ly/3PMg7B2 #DecisionLab #ConnectedConsumer #CC #Vietnam #SocialMedia #digital

I have been asked to comment this year's Single's Day festival and what are the trends. I believe this is a real test for all the participants - whether it is consumers, merchants, platforms, solution providers, or the regulators. The outcome maybe surprising and big changes are brewing. Here are six trends I want to point out: 🏁 The uprising challengers such as Bytedance’s Douyin, POIZON to existing players; short video platforms are enjoying the 'winner-takes-all' moment. 🏁 The conservative consumers who prefer to spend for durability, efficacy, domestic alternatives, and great value. 🏁 The storming of AIGC technology helping merchants to cut costs, improve efficiency of marketing, and improve customer experience; while also a wide-spread of mis-information and cheap satisfaction. 🏁 The 'ice-breaking' between major e-com platforms such as the iconic milestone for Taobao to accept WeChat Pay, JD to accept Alipay 🏁 The grand stimulus plan by the China government to create more demands by lowering interest rates, and the support for middle-class citizens on property and mortgages. 🏁 The irreversible trend of de-centralized online traffic distribution (Little Red Book, Douyin, WeChat...) mechanism, and the bottleneck of traffic growth. Each of above trend brings unique opportunities and challenges to all participants, and that's why I think Single's Day will be a real test for everyone - whether the participants have chosen a right strategy, done enough, or even bought enough. Image credit to Doubao's AI powered by ByteDance #china #ecommerce #singlesday #d11 #digitalmarketing

🌎 Do you know the similarities & differences in consumer shopping preferences across APAC markets? Korea, Thailand and Vietnam are more social-oriented markets whereas Japan and Indonesia are more product-oriented. Hear from NG Chew Wee (黄秋惠）and Michael Rehfeld as they dive into the different market archetypes and how brands can tailor their content strategies. Keen to learn more? Download our whitepaper now: https://lnkd.in/gRKWVhiB #Shoppertainment2024 #TikTokForBusiness

📣 THE LATEST CONNECTED CONSUMER IS OUT! 👉 Download here: https://bit.ly/3J29NBx Vietnamese consumers are shifting towards social commerce for online shopping. They increasingly prefer platforms that seamlessly blend multi-purposes, not just entertainment and shopping features separately. What highlight else have we discovered? 🔍 Consumers seeking more purposeful digital platform usage: Despite a decline in entertaining activities in Q4 2023, consumers remain engaged in utility services, signalling a possible shift towards prioritising essential digital needs over recreational ones towards year-end. 🚕 XanhSM, an electric ride-hailing service, is emerging as a rising star in the category: Vietnamese consumers show favorability and adoption of embracing sustainable, environmentally-conscious practices. 👉 Download here: https://bit.ly/3J29NBx #DecisionLab #ConnectedConsumer #CC #Vietnam #SocialMedia #digital

📣 THE LATEST CONNECTED CONSUMER IS OUT! 👉 Download here: https://bit.ly/3TIXChZ Vietnamese consumers are shifting towards social commerce for online shopping. They increasingly prefer platforms that seamlessly blend multi-purposes, not just entertainment and shopping features separately. What highlight else have we discovered? 🔍 Consumers seeking more purposeful digital platform usage: Despite a decline in entertaining activities in Q4 2023, consumers remain engaged in utility services, signalling a possible shift towards prioritising essential digital needs over recreational ones towards year-end. 🚕 XanhSM, an electric ride-hailing service, is emerging as a rising star in the category: Vietnamese consumers show favorability and adoption of embracing sustainable, environmentally-conscious practices. 👉 Download here: https://bit.ly/3TIXChZ #DecisionLab #ConnectedConsumer #CC #Vietnam #SocialMedia #digital

Did you know that 72% of consumers prefer learning about products/services through videos? Latest figures also show that 76% of customers prefer purchasing products in their own language. For international companies, understanding consumer behaviour down to each individual is crucial to global success. But it's not just about sending the right message, it's about how you tailor your message to resonate with diverse markets in their native tongue. Learn more by speaking to one of our team: https://lnkd.in/gCHfd5s #ConsumerBehavior #GlobalSuccess #Localisation #Marketing #BusinessGrowth

Is your domestic market saturated or indeed revenues flat? Are your international DTC revenues simply meh? Before seeing the stats below, were you aware of the low % of English speakers in key cross border markets? Imagine the revenue impact if you were able to add such a large % of potential shoppers from each of these key countries. Glopal's localisation solution is genuinely low touch (90% lift our side), with little to no upfront investment costs - and could have you localised PrePeak to maximise international revenues! Our Solution Scope: ⭐ Localising your marketing campaigns across Google and Meta ⭐ Optimising your SEO ⭐ Localising your domestic sites for your key international markets It really is a no brainer in terms of the size of the opportunity, to unlock new revenue growth 🚀 ! #crossborder #internationalgrowth #newmarkets #localisation #translation #frictionlesshopperexperience #globalmarketing

📣 THE LATEST CONNECTED CONSUMER IS OUT! 👉 Download here: https://bit.ly/3J4q0X1 Vietnamese consumers are shifting towards social commerce for online shopping. They increasingly prefer platforms that seamlessly blend multi-purposes, not just entertainment and shopping features separately. What highlight else have we discovered? 🔍 Consumers seeking more purposeful digital platform usage: Despite a decline in entertaining activities in Q4 2023, consumers remain engaged in utility services, signalling a possible shift towards prioritising essential digital needs over recreational ones towards year-end. 🚕 XanhSM, an electric ride-hailing service, is emerging as a rising star in the category: Vietnamese consumers show favorability and adoption of embracing sustainable, environmentally-conscious practices. 👉 Download here: https://bit.ly/3J4q0X1 #DecisionLab #ConnectedConsumer #CC #Vietnam #SocialMedia #digital

📣 THE LATEST CONNECTED CONSUMER IS OUT! 👉 Download here: https://bit.ly/43FfI9n Vietnamese consumers are shifting towards social commerce for online shopping. They increasingly prefer platforms that seamlessly blend multi-purposes, not just entertainment and shopping features separately. What highlight else have we discovered? 🔍 Consumers seeking more purposeful digital platform usage: Despite a decline in entertaining activities in Q4 2023, consumers remain engaged in utility services, signalling a possible shift towards prioritising essential digital needs over recreational ones towards year-end. 🚕 XanhSM, an electric ride-hailing service, is emerging as a rising star in the category: Vietnamese consumers show favorability and adoption of embracing sustainable, environmentally-conscious practices. 👉 Download here: https://bit.ly/43FfI9n #DecisionLab #ConnectedConsumer #CC #Vietnam #SocialMedia #digital