Perfetti Van Melle’s Post

Tomorrow is the Fourth of July and Keystone Light is ready for the festivities. The brand released a limited-edition, patriotically-themed package of its standard lager beer in honor of our U.S. service members. The American flag not only frames the box but also adorns each can. Consumers praised the star-spangled look: 68% preferred to purchase the limited-edition design, while only 32% preferred the original package. One consumer shared, “I like the red, white and blue package with the USO and support for service members. My spouse is a veteran, so this means a lot to us and all who support the military.” Another said, “The packaging is perfect for the upcoming 4th of July. It's very patriotic looking and eye-catching.” A salute to you, Keystone Light! #designmeetdata #packagingdesign #packaging #redesign #analytics #cpg #visualdesign #brand #branding #branddesign #consumerinsights #marketresearch #datadriven #data Molson Coors Beverage Company Soulsight

What’s behind “DONE PROPERLY.”? We don’t just make promises—we make commitments. “Done Properly.” is more than just a tagline; it’s every step and process we incorporate to ensure a safe and profitable installation project for our clients. Ready to see what “Done Properly” really means? Swipe through and dive in. #BORACK #Evolution #Journey #DoneProperly #Brand #WarehouseInstallations

It's #ThrowbackThursday and what better throwback to show than a newspaper clipping from this issue of the Cleveland Press from 1967 highlighting our business. "Customers come to us asking for a single container. Before we get through we are often asked to provide a complete merchandising package," said Bernard M. Seid, former president of Kaufman Container. Not much has changed, huh? 💙 Learn more about Kaufman Container's history and how we got to where we are today here: https://hubs.la/Q0266PMw0 #throwback #thursday #clevelandpress #clevelandhistory #packaging #packagingindustry #packagingexperts #cleveland #cle #ohio #kaufmancontainer

Ohhh shiny..you've seen the screens we did for Angus Steakhouse well guess what...we did the same for their sister company Steak and Company and they look just as awesome!! So forget your boring single page teeny tiny writing menu boards, that you forget to update, are static with no lovely piccies or videos and give me a call and join the touchscreen menu revolution. #restauranttechnology #touchscreens #wowfactor #interactivedisplay #dontbeboring

Research indicates that improving air quality in the workplace can significantly enhance employee productivity. Air quality is crucial for HR because it directly impacts employee health, productivity, and well-being. As an HR Business Partner at Carrier HVAC, I monitor air quality regularly, encourage the use of air purifiers, and promote practices like keeping the workplace/workbay clean and well-ventilated to enhance employee satisfaction, performance and engagement. #healthyworkplace

Summer is Here!!☀️ Dive into a world of cool sips and refreshing flavors to beat the heat!🥤 Tell us your favorite brand of cold-drink in the comments. #levelupcreation #SummerRefreshment #ChillOut #branding #brandmarketing #marketing #creativemarketing #digitalmarketing #marketingagency #creativeagency #brandingagency #craftingawesomeness #coke #pepsi #monster #sprite #campacola #cocacola #drinks [Branding, Creative, Sprite, Campacola, Cocacola, Pepsi, Monster, Colddrink Summer, Trending]

Powerful ad and remarkable that it is for a single business as opposed to a large chain - https://lnkd.in/gHrM3pxB

I get so excited about simple but super sweet ads Marks and Spencer this is genius! #CreativeGenius #AdvertisingCreativity #SimpleCampaigns #CreativeAds #EffectiveAdvertising #TargetedAds #MarketingStrategy #AudienceEngagement #MarketingGenius #AdCampaigns #MarketingCreativity #OnPointAdvertising #BrandStorytelling #InnovativeMarketing #AdStrategy

If ever there was a range extension that made sense 👏🏾 👏🏾 👏🏾. Tomato sauce tends to be the largest contributor to volumes in the condiments category. #Nando’s didn’t go into the space and play the leaders game but stayed true to the #brand and it’s Peri Peri proposition. It doesn’t feel like just another flavour but actually part of its core. Is there any other brand that could do this better than them? In SA at least, I don’t think so. If they can’t make it work in the niche I don’t see any other brand being more compelling with the same proposition…genius! #innovation #ceo #manager #business #entrepreneur #startup

“𝗜𝘁 𝘁𝗮𝗸𝗲𝘀 𝗵𝗮𝗹𝗳 𝘁𝗵𝗲 𝘁𝗶𝗺𝗲 𝘁𝗼 𝗿𝗲𝗳𝗶𝗹𝗹 𝗮𝗻𝗱 𝗮𝗹𝘄𝗮𝘆𝘀 𝗹𝗼𝗼𝗸𝘀 𝗳𝘂𝗹𝗹, 𝗜 𝗹𝗼𝘃𝗲 𝗶𝘁!" This is how Russell Andrews, Store Manager at Stevenson Forecourts, Stockton, UK, described his experience after the installation of RotoShelf™. "We wanted to remove some of the slow selling lines and improve the process of refilling soft drinks… Now operations are much easier.” It also shows in the numbers: the store is 𝘀𝗮𝘃𝗶𝗻𝗴 𝟱𝟬% 𝗺𝗲𝗿𝗰𝗵𝗮𝗻𝗱𝗶𝘀𝗶𝗻𝗴 𝘁𝗶𝗺𝗲 on stock refilling, while 𝘀𝗮𝗹𝗲𝘀 𝗶𝗻𝗰𝗿𝗲𝗮𝘀𝗲𝗱 𝗯𝘆 𝟭𝟮% on chilled drinks.* But what's the secret behind RotoShelf™? It's an ingeniously designed rotating shelf system for coolers. Simply rotate the shelf 180°, restock, then rotate back.. and cans are ready at the shelf edge to be picked up by shoppers, chilled products first. Would you like to know more? Reach out to us: https://lnkd.in/dRcnHZD2 #HLDisplay #storeefficiency #merchandsing #beverages *Data compared for a 10-week period, before and after installation.