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The Honey browser plugin (that's meant to save you money by finding vouchers) has been found to be changing affiliate cookies to effectively 'steal' influencers referral fees (4.40 into the video below). In effect when you run it to find vouchers/coupons, even if it finds none, it does a sneaky window side load to overwrite the original affiliate cookie with their own - dirty pool! Where exactly did the browser user give Honey permission to do this? Totally unethical and denying influencers/media providers big & small their fair share in the purchase process for introducing people to products. Browsers should detect when the affiliate cookie is being changed and allow the user to decide; or allow the user to block select codes... BTW This video shows you other techniques used by Honey, including letting stores select which coupon codes Honey displays, including Honey specific coupon codes... yep this is deep. #ethics #technology #

Honey scams influencers and brands. By replacing affiliate link cookies and attribution during the sale. They steal attribution from influencers and charge the brand a commission on the increased conversion. This is why we built Veeper! Our Coupon Blocker stops Honey + 42 other extensions from auto-applying codes. You can restrict Honey to only using HONEY5. Our Campaign Links ensure correct attribution, with 10% conversion rates, so influencers aren’t screwed by Honey. Have coupon code leaks and over-paying commissions been a problem? Let's chat! #eCommerce #Shopify #Veeper #dtc #stopcouponleaks

WE SPENT 5L₹ ON 1 CELEBRITY IG POST AND THIS IS WHAT HAPPENED 🤯 It was a disaster. They had 10M followers and their affiliate link produced ₹6000 in sales and drove 20K in site traffic with a bounce rate of 89%. We recently paid a Micro influencer ₹10K for a video, resulting in ₹30,000 in sales. They had 20K followers. The rule of thumb? Numbers ≠ Influence. #influencermarketing #creatoreconomy

Great video illustrating how UX/UI design and digital attribution can be used for evil. It sure looks like PayPal Honey has been scamming influencers for a number of years. TLDR; By removing existing affiliate links and replacing them with their own, Honey effectively steals the sale through a few clever (deceptive) prompts at the time of checkout. https://lnkd.in/gNpSjrz4

🚀 Monetize your website traffic like a pro with Adsterra! 💰 Maximize your earnings as a publisher by joining the Adsterra network today. Whether you're a blogger, influencer, or website owner, Adsterra offers top-notch ad solutions tailored to your needs. 💡 Place your direct Adsterra link in your website's ad slots now to start earning passive income! Click here to learn more: https://bit.ly/44nKzr5 #MonetizeYourTraffic #Adsterra #PublisherPerks

Is the "Honey scandal" a one-time type of incident or could this case have lasting effects across the world of brand sponsorships? To those who are unfamiliar with the story, basically, Honey is being accused of "highjacking" affiliate links from creators as well as any other participants in their affiliate program, keeping the commissions to themselves. Check out MegaLag's video below to get the full story, fascinating stuff! Considering Honey is one of the biggest sponsoring brands across social media (especially YouTube), working with hundreds of content creators including the biggest influencers in the world. It raises some difficult questions: How well do content creators actually know the brands they promote? When the truth comes to light, do they have a responsibility to their fans to take ownership or accountability for not knowing what they're promoting or worse, knowing the truth but keeping it to themselves? https://lnkd.in/dc7X_XmC

PayPal Exposed. All these companies takes their customers like a joke. MegaLag just exposed openly and its trending. Through Paypal's Honey Extension, when someone makes a purchase through an affiliate link, Honey allegedly overrides it, funneling the affiliate rewards into PayPal’s own account. Paypal proved they are mastermind because even they scammed those influencers. Imagine how much they stolen from all those big influencers aflliate links. It's ridicule. Please watch the video to seen what these companies are doing their loyal customers. I have seen lot of scams exposed but not as big as this one. #PayPal #Scam #Tech #Influencers #Honey #News #youtube #megalag #customers #clients #paypal

🚨 Last-Touch Attribution is Broken. Here's yet another example. 🚨 MegaLag’s latest video is an absolute eye-opener! It dives deep into the tactics some use to claim "last touch" credit for conversions—and it’s a game that doesn’t serve marketers or the truth. This is a perfect reminder of why we need to move beyond #LastTouch attribution. It’s time to shine a light on the channels that truly contribute value throughout the customer journey, in this case #influencers who build trust and awareness long before the final click. 💡 In today’s complex ad ecosystem, relying solely on last-touch metrics misses the bigger picture. 📹 Check out MegaLag’s video here, it's worth your time: https://lnkd.in/g-zcm97M #AdTech #MarTech #DigitalMarketing #MarketingStrategy #AttributionModeling #MultiTouchAttribution #MarketingAnalytics #PerformanceMarketing #InfluencerMarketing #CustomerJourney #ConversionOptimization

Mind-boggling video that explains how influencers are being used to redirect all future affiliate revenue through last-click attribution. It’s genius but also pretty sinister. I’ve always thought last-click attribution was unfair to those who actually inspire to check out new things. This video makes a strong case for why we need to change that! #ListenTroughConversion The Honey Scam Video: https://lnkd.in/dte8b7_A #InfluencerMarketing #DigitalMarketing #Ethics #LastClickAttribution #Podcast

When dealing with influencer payments, here's the deal: You pay up once the campaign is done. Don't start discussions about cost after you've signed the contract. And the payment is due, no matter what the results look like. To put it simply, you're paying for a service and the payment is made once that service is delivered. A few brands would do well to remember this!