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Have you ever calculated the real cost of franchise owners missing sales opportunities due to customers not being able to speak to their business the first time they attempt to call. Think about your own individual consumer behaviour - you dont know a local plumber but need one, you call the first one that pops up on a google search, they dont answer, you move straight onto the next on the list. Franchisors work hard to ensure consumers can find franchsees businesses online, only to be frustrated, very often, by the call not being answered and the very real risk that the sales opportunity has been completely lost. In a two part article we discuss the real value of outsourcing your franchisee inbound calls to a professional contact center. This is no gimmick - with a carefully managed relationship with center management, outsourcing to contact centers can add significant value to franchise systems. The link to the first part of this is in the comments below. #franchise #franchising #increaserevenue #growth

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