Pinterest Business’ Post

As you look at your Q4 sales targets, you already know breaking through the melee of holiday ads won’t be enough. You need to connect with people ready to shop. 📌 Pinterest Business can help. I shared with Retail Insider what makes Pinterest the platform to reach shoppers and drive ROI. Find out how we can help you hit your goals this holiday season ➡️ https://lnkd.in/gvvgbf2N

Very demure, very mindful tips here

Shoppers on Pinterest are already gearing up for the holiday season, planning their purchases ahead of time. Make sure your 2024 holiday marketing strategy is ready to capture their attention. Don't miss out on this opportunity to connect with potential customers! Pinterest ADWEEK #HolidayShopping #MarketingStrategy

🎃🍁🎁 As we head into autumn, it’s not just pumpkin spice that’s on the rise. Christmas prep is already in full swing on Pinterest! Every year, starting in September, searches for Christmas gifts and inspiration begin to take off (check out last year’s trends below for proof!). While others opt for last-minute shopping sprees, Pinterest users are ahead of the game, planning gifts and gathering ideas. #B2C or #D2C stores, this is the perfect moment for your products to get noticed and saved to all those holiday wish lists! ✨ We can help you 𝗰𝗮𝗽𝘁𝘂𝗿𝗲 𝘁𝗵𝗮𝘁 𝗲𝗮𝗿𝗹𝘆 𝗵𝗼𝗹𝗶𝗱𝗮𝘆 𝗯𝘂𝘇𝘇 with a strategic approach designed just for you. There’s still time to get in on the action before for the Q4 shopping frenzy and make this your best Q4 yet! 💪✨ Interested to learn more? Let's connect! #pinterestforbusiness #ecommercetips #onlineshopping

🔮 Prediction and General Commentary on Instagram Shopping 🔮 Did you know that Instagram has become more than just a platform for sharing photos and connecting with friends? It has evolved into a powerful tool for businesses to showcase their products and drive sales. Now, with the introduction of Instagram Shopping, businesses have the ability to tag products in their posts and stories, allowing users to seamlessly browse and purchase their favorite products directly on the app. ✨ How will Instagram Shopping impact businesses and users? ✨ 1️⃣ Enhanced user experience: Instagram Shopping provides a more convenient and seamless shopping experience for users. Instead of having to visit a separate website or jump through multiple hoops to make a purchase, users can now browse and buy products directly from their favorite brands' Instagram posts. It eliminates the need for additional steps and provides a frictionless shopping experience. 2️⃣ Increased sales opportunities: With the ability to tag products in posts and stories, businesses can tap into a new way of advertising and selling their products. By showcasing their offerings directly on Instagram, businesses can capture the attention of their target audience and provide an effortless path to purchase. This streamlined process can potentially lead to a significant boost in sales and revenue. 3️⃣ Robust analytics and insights: Instagram Shopping also offers valuable analytics and insights for businesses. Through the Instagram Insights feature, businesses can track their performance, understand their audience, and optimize their marketing strategies accordingly. This data-driven approach enables businesses to make informed decisions and maximize their return on investment. 📈 The future of e-commerce? 🛍️ Instagram Shopping is revolutionizing the e-commerce landscape, blurring the lines between social media and online shopping. As more and more businesses embrace this functionality, we can expect significant changes in the way consumers discover and engage with brands. This seamless integration of shopping into Instagram's visually appealing platform opens up new opportunities for businesses to connect with their audience and boost sales. ✨ My prediction? The rise of Instagram Shopping will continue to reshape the e-commerce industry in the coming years, transforming the way brands reach and engage with consumers. This trend reflects the increasing need for personalized and convenient online shopping experiences. As businesses adapt and leverage Instagram Shopping, they will stay ahead of the curve and establish a competitive edge in today's digital marketplace. What are your thoughts on Instagram's transformation into a shopping platform? Are you ready to embrace the power of Instagram Shopping for your business? Let's discuss and share our insights! 💬 #InstagramShopping #EcommerceEvolution #DigitalRevolution

Yep, you read that right: In 2023, holiday shoppers spent upwards of 40% more on Pinterest compared to other visual platforms. 📌🎁 How can Pinterest help you reach your holiday sales goals? Retail Dive's primer shares what you need to know 👉 https://lnkd.in/gmKtyghd

I've got the scoop on some game-changing Pinterest updates that could revolutionize how we approach online shopping. As someone who's always striving to stay ahead of the curve, I highly recommend giving this article a read. https://lnkd.in/g7eyTt5w #PinterestTrends #ECommerce #DigitalStrategy

Behind holiday advertising, there’s a world of action… and chaos. Around the holidays, you’ll find marketers scrambling with surges in consumer spending, seasonal promotions, shipping cutoff timelines, and end-of-year sales... The cumulative sales value of the top 15 global retail holidays (Christmas, Black Friday, Valentines Day, Mothers Day, etc.) combined is estimated at approximately $2.74 trillion USD in a year, out of total global retail e-commerce sales estimated to be $5.8 trillion USD. This means that e-commerce sales, from holidays in particular, make up an estimated 47.24% – almost HALF — of all global e-commerce sales annually. So, how do the most successful brands capitalize on seasonal market opportunities to conquer the holiday ad space time and time again?  Check out Criterion Global: International Media Buying latest article I wrote revealing the secret to successful holiday advertising: a helpful guide for CMOs and advertisers

Serving you fresh! 🔅 The Pinterest Shopping Features You Should Know in 2024 #freshblogs #socialmediablogs #socialchamp

Did you know that adult Gen Z's (ages 18-29) are the most ready to shop on social for the holidays?! This isn't a huge surprise, but the numbers are what's impressive: about half of Gen Z (48%) said they'll buy at least some gifts through social media, compared to only 1/3 of all US holiday shoppers. How are you planning your holiday social strategy to capture this exciting social commerce business? Drop a note in the comments! #sproutsocial #socialcommerce #holiday #retailstrategy