Pinterest Business’ Post

"Pinterest Predicts allows marketers to become wizards" - our own Will Fisher speaking facts 👏. Check out the first ep of The Drum & Pinterest's new series, we predict you'll love it: https://lnkd.in/eCbt4GkW

"The brand of an organization is the heart and soul of the organization."- Jocelyn Johnson, MBA the Chief Marketing Officer of the iconic Girl Scouts of the USA organization. Here, here, your brand is the living, breathing embodiment of your mission, values, and impact. It's the story you tell the world, the emotions you evoke, and the difference that you make. Consumers are increasingly drawn to brands that stand for something bigger than themselves. Check out the full episode here https://lnkd.in/erkA5Wn9

New episode out today >> https://bit.ly/4bD0eF1 “Accidental growth" is the status of so many challenger brands when they knock on our door. Their product is proven. They have market share. But their progress isn’t linear or sustainable. Which takes us back to our headline. Not having a plan = failing to maximize a brand’s potential. Door No. 3 helps challenger brands go from accidental to intentional growth. We carve out an unimpeachable positioning, identify narratives in the data, and deploy a paid media plan that punches above its weight. Our process is measured, predictable, and delivers quantifiable results the C-suite will love. In this week's episode, get the tools you need to shift from Accidental to Intentional.

THROWBACK 🔀 Did you hear Tom's 3 tips to build your personal brand in the workplace in the episode '𝗕𝗼𝗼𝘀𝘁 𝘆𝗼𝘂𝗿 𝗽𝗲𝗿𝘀𝗼𝗻𝗮𝗹 𝗯𝗿𝗮𝗻𝗱 𝗼𝗿 𝗴𝗲𝘁 𝗹𝗲𝗳𝘁 𝗯𝗲𝗵𝗶𝗻𝗱!'? 👀 We thought we'd share a snippet of his essential tips to level up your personal branding strategy - without just posting on social media! 𝗦𝘄𝗶𝗽𝗲 𝗿𝗶𝗴𝗵𝘁 𝘁𝗼 𝘁𝗮𝗸𝗲 𝗮 𝗹𝗼𝗼𝗸... 👉 And if you haven't already, listen to the full episode - you'll find it on our YouTube and Spotify channels! 🎙️

🔥 Want to cut through the noise and build a brand that sticks? 🔥 This week’s Daring Dreams episode serves up a strategy shot that’s simple but packed with punch: a 3-2-1 special—three reasons, two steps, and one powerful piece of advice—to dial in your brand strategy now without the overwhelm. 🎧 In this episode, I'm unpacking why “niching down” isn’t just another marketing fad. It’s the way to connect with your people and build lasting loyalty truly. (Spoiler: this strategy makes brands like GoPro so iconic.) I’ll show you how focusing on a “minimal viable audience” can create real impact and stop the scroll. Jump in for insights you can start using today. Your next level of brand clarity is just a listen-away. 🔥 🎧 https://lnkd.in/gnZvmU6h 🎧 #BrandStrategy #321Episode #NichingDown #DaringDreamsPodcast #SmallBusinessMarketing Hayley xo

In today’s episode of Building the Brands, we’re tackling a silent killer of brand success: Overcomplicated Messaging. When your brand message tries to say too much, it ends up saying very little. Customers get confused, disengage, and move on to brands that communicate clearly and simply. Here’s what you’ll learn in this episode: 1. Why brands overcomplicate their messaging (and how to avoid it). 2. The cost of confusion—from weak brand recall to lost opportunities. 3. 5 actionable steps to simplify your message without losing impact. 4. A real-world case study of Apple and why their simple messaging works so effectively. Watch this episode to start simplifying your message and creating a stronger, more memorable connection with your audience.

🚀 Future brand leaders: the magic lies at the intersection of data and creativity. In the latest episode of Breaking and Entering Media’s BrandSide podcast, Dash Hudson’s CMO, Kate Kenner Archibald, dives into why the future of marketing demands both art and science. With a career shaped by brands like Bobbi Brown Cosmetics and Estée Lauder, Kate shares how blending data with intuition is key to authentic connections with customers and culture: “Marketing is an art and a science. You can’t rely only on data or only on creativity—you need both to truly connect with your customer and culture.” She discusses why future CMOs will need to leverage technology to lead, and how Dash Hudson’s AI-powered platform is built to support that mission by helping brands predict and elevate content performance. 🎧 Listen to the full episode to hear Kate’s insights on the evolving role of marketers and how Dash Hudson is innovating for a creative, data-driven future. 👉 https://lnkd.in/eN8nH77g A big thank you to Jack Westerkamp for the opportunity to share these insights! 🎙️

Brands don't need to be unique to stand out. Leslie Zane shares why familiar connections create the strongest loyalty and how brands can unlock this power with instinctive marketing. Get inspired by this episode! https://bit.ly/TLP-440 #InstinctiveBranding #MarketingScience #BehavioralScience

Brands don't need to be unique to stand out. Leslie Zane shares why familiar connections create the strongest loyalty and how brands can unlock this power with instinctive marketing. Get inspired by this episode! https://bit.ly/TLP-440 #InstinctiveBranding #MarketingScience #BehavioralScience

Today's episode will change how modern marketers think about their brand's reputation in the buyer journey. Larisa Summers shares her story and insights in today's episode. https://lnkd.in/e87478Rk