Placer County’s Post

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Today, the California State Association of Counties® presented our Animal Services team with an award for their 2023 summer adoption campaign, a data-informed marketing effort that helped address shelter overcrowding by promoting pet adoption. PCAS just wrapped up their 2024 version of the same campaign, and were even more successful this year! They adopted 243 pets in June, a nearly 10% increase over last year (221) which was already a great success. About 40% of adopters who answered surveys said it was their first time visiting the Auburn shelter, and many heard about us through the advertising campaign. PCAS also had fewer intakes this year, meaning that their dog kennels are much less stressed overall going into the summer months. Thanks to our community for their support of our shelter!

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I'm so happy to see the Animal Services team recognized for the extraordinary work they do every day!

Lonnie Hines

President at Hines EDM, Inc.

3mo

Congratulations to the Animal Services Team!

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