Plinqit Company’s Post

Outstanding write-up on BAI this week in regards to sticking with the "status-quo." Financial institutions that are forward-thinking and investing in long-term, digital-first infrastructures will win, period. Sure, there may not be an immediate ROI, but the long-term gains will far outweigh playing behind the 8-ball. TLDR: "These days, you can’t retain your customers with sporadic communications, annual calls or novel advertising. As a bank, you must ensure the services and the experience you give your customers cannot be beaten by any of your competitors." Banks don't have to fully embrace an entire digital-first overhaul, but to remain relevant in a fiercely-competitive environment it's no longer a novelty but an absolute necessity. https://lnkd.in/gx8mma8A